Instruction
Gary Gilchrist: Inspiring golfers to reach their full potential

I am always asked what’s the best swing.
I’ve long believed that the best golf swing is the one you believe in, because the golfer who understands his swing and knows how to control his ball flight is the one who has the most confidence.
The reason is that every one of us develops our own swing, whether by practicing on our own, or through instruction from one time or another. Though I was initially trained as a technical teacher, I quickly realized that to take golfers to the next level they needed to master more than just technique — they needed a comprehensive training program that incorporated every aspect of being a champion. That’s just what we did with starting the Gary Gilchrist Golf Academy five years ago.
A comprehensive plan for the student includes mental training, fitness training, full swing, short game, on-course strategy focusing and assessing body language, routine and self talk so that the player can build confidence in them selves. That goes for all our students here at GGGA: juniors, amateurs, adults and professionals.
To me, teaching players is not just about technique and instruction. There are so many factors that can contribute to performance on the course, especially a player’s life outside golf. That’s why I consider myself a coach and a mentor over an instructor. I find it to be important to build a relationship with my players so we can openly share information and work together. This philosophy has helped progress the careers of two of my best students: Shanshan Feng and Morgan Hoffmann.
I met the both of them as juniors and helped guide them through their professional careers, and they’ve each had their fair share of success. Shanshan rose, at one point, to No. 3 in the world and won a major in 2012 — the Wegmans LPGA Championship — while Morgan was at one point ranked as the top amateur in the game and is now a young star on the PGA Tour.
But again, it all comes back to the plan for improvement while looking at all areas of a player’s game. The plan always includes individual drills for a player to improve in a certain area. For example, “feet narrow” to build stability in the lower body during the golf swing or “finger down the shaft,” which helps keep a square clubface from the takeaway through impact. Motion drills really accelerate the learning process by improving feel, stability, balance, timing and coordination.
Centered around those drills, the practice plan helps a player focus on the process and build confidence in what they’re working on. This is extremely important.
Most over thinking comes from searching and a lack of understanding, but a quality practice plan is the first step followed by preparation for playing through shaping shots, short game and a good routine. That’s how we keep things simple at GGGA, so the players can enjoy the game.
Training and practicing the right way builds confidence in the player, which will help them improve their scores in competition. Then when it’s time to compete, a player can prepare mentally to win by working on strategy on the course and sticking to their game plan.
This philosophy began when I was charged with developing the first full-time junior golf academy in the world, IMG’s David Leadbetter Junior Golf Academy in the mid-90s. At IMG we won every national title and major USGA events. Growing up in Durban, South Africa, I dreamed of playing pro golf like many juniors. After playing golf for two years at Texas A&M, my dream came true when I won the South African PGA Tour School and started competing against the likes of Ernie Els and Retief Goosen.
I played on South Africa’s elite Sunshine and Winter Tour for five years, and had my fair share of success with three wins. Later, my professional golf interests led me to the David Leadbetter Golf Academy in Florida, where I learned how to teach. My knowledge grew when I assisted David when he taught PGA Tour players such as Nick Price, David Frost, Mark O’Meara, Andy Bean, Ernie Els and the famous Sir Nick Faldo.
After being there for a few years, I started the junior program as the Director of Golf from 1995 to 2004. From there, I oversaw the development of hundreds of elite junior and professional golfers for another three years at the International Junior Golf Academy (IJGA) in Hilton Head Island, S.C., before beginning my own academy in Florida.
In 2007, I founded the Gary Gilchrist Golf Academy in Howey in the Hills, Fla., which we built from the ground up. We started with just a handful of juniors in the beginning and now have become one of the largest and best academies in the world with 70 juniors and some of the game’s best pros from more than a dozen countries — including Yani Tseng, Charles Howell III, D.A. Points, Shanshan Feng, Morgan Hoffmann, Vicky Hurst, Sophie Gustafson and others.
My passion and love for the game gives me the motivation to inspire golfers of all levels to improve and reach their full potential. Golf is a relationship. The more quality time you spend with the game, the more it will reward you and build your character.
Instruction
The Wedge Guy: Beating the yips into submission

There may be no more painful affliction in golf than the “yips” – those uncontrollable and maddening little nervous twitches that prevent you from making a decent stroke on short putts. If you’ve never had them, consider yourself very fortunate (or possibly just very young). But I can assure you that when your most treacherous and feared golf shot is not the 195 yard approach over water with a quartering headwind…not the extra tight fairway with water left and sand right…not the soft bunker shot to a downhill pin with water on the other side…No, when your most feared shot is the remaining 2- 4-foot putt after hitting a great approach, recovery or lag putt, it makes the game almost painful.
And I’ve been fighting the yips (again) for a while now. It’s a recurring nightmare that has haunted me most of my adult life. I even had the yips when I was in my 20s, but I’ve beat them into submission off and on most of my adult life. But just recently, that nasty virus came to life once again. My lag putting has been very good, but when I get over one of those “you should make this” length putts, the entire nervous system seems to go haywire. I make great practice strokes, and then the most pitiful short-stroke or jab at the ball you can imagine. Sheesh.
But I’m a traditionalist, and do not look toward the long putter, belly putter, cross-hand, claw or other variation as the solution. My approach is to beat those damn yips into submission some other way. Here’s what I’m doing that is working pretty well, and I offer it to all of you who might have a similar affliction on the greens.
When you are over a short putt, forget the practice strokes…you want your natural eye-hand coordination to be unhindered by mechanics. Address your putt and take a good look at the hole, and back to the putter to ensure good alignment. Lighten your right hand grip on the putter and make sure that only the fingertips are in contact with the grip, to prevent you from getting to tight.
Then, take a long, long look at the hole to fill your entire mind and senses with the target. When you bring your head/eyes back to the ball, try to make a smooth, immediate move right into your backstroke — not even a second pause — and then let your hands and putter track right back together right back to where you were looking — the HOLE! Seeing the putter make contact with the ball, preferably even the forward edge of the ball – the side near the hole.
For me, this is working, but I am asking all of you to chime in with your own “home remedies” for the most aggravating and senseless of all golf maladies. It never hurts to have more to fall back on!
Instruction
Looking for a good golf instructor? Use this checklist

Over the last couple of decades, golf has become much more science-based. We measure swing speed, smash factor, angle of attack, strokes gained, and many other metrics that can really help golfers improve. But I often wonder if the advancement of golf’s “hard” sciences comes at the expense of the “soft” sciences.
Take, for example, golf instruction. Good golf instruction requires understanding swing mechanics and ball flight. But let’s take that as a given for PGA instructors. The other factors that make an instructor effective can be evaluated by social science, rather than launch monitors.
If you are a recreational golfer looking for a golf instructor, here are my top three points to consider.
1. Cultural mindset
What is “cultural mindset? To social scientists, it means whether a culture of genius or a culture of learning exists. In a golf instruction context, that may mean whether the teacher communicates a message that golf ability is something innate (you either have it or you don’t), or whether golf ability is something that can be learned. You want the latter!
It may sound obvious to suggest that you find a golf instructor who thinks you can improve, but my research suggests that it isn’t a given. In a large sample study of golf instructors, I found that when it came to recreational golfers, there was a wide range of belief systems. Some instructors strongly believed recreational golfers could improve through lessons. while others strongly believed they could not. And those beliefs manifested in the instructor’s feedback given to a student and the culture created for players.
2. Coping and self-modeling can beat role-modeling
Swing analysis technology is often preloaded with swings of PGA and LPGA Tour players. The swings of elite players are intended to be used for comparative purposes with golfers taking lessons. What social science tells us is that for novice and non-expert golfers, comparing swings to tour professionals can have the opposite effect of that intended. If you fit into the novice or non-expert category of golfer, you will learn more and be more motivated to change if you see yourself making a ‘better’ swing (self-modeling) or seeing your swing compared to a similar other (a coping model). Stay away from instructors who want to compare your swing with that of a tour player.
3. Learning theory basics
It is not a sexy selling point, but learning is a process, and that process is incremental – particularly for recreational adult players. Social science helps us understand this element of golf instruction. A good instructor will take learning slowly. He or she will give you just about enough information that challenges you, but is still manageable. The artful instructor will take time to decide what that one or two learning points are before jumping in to make full-scale swing changes. If the instructor moves too fast, you will probably leave the lesson with an arm’s length of swing thoughts and not really know which to focus on.
As an instructor, I develop a priority list of changes I want to make in a player’s technique. We then patiently and gradually work through that list. Beware of instructors who give you more than you can chew.
So if you are in the market for golf instruction, I encourage you to look beyond the X’s and O’s to find the right match!
Instruction
What Lottie Woad’s stunning debut win teaches every golfer

Most pros take months, even years, to win their first tournament. Lottie Woad needed exactly four days.
The 21-year-old from Surrey shot 21-under 267 at Dundonald Links to win the ISPS Handa Women’s Scottish Open by three shots — in her very first event as a professional. She’s only the third player in LPGA history to accomplish this feat, joining Rose Zhang (2023) and Beverly Hanson (1951).
But here’s what caught my attention as a coach: Woad didn’t win through miraculous putting or bombing 300-yard drives. She won through relentless precision and unshakeable composure. After watching her performance unfold, I’m convinced every golfer — from weekend warriors to scratch players — can steal pages from her playbook.
Precision Beats Power (And It’s Not Even Close)
Forget the driving contests. Woad proved that finding greens matters more than finding distance.
What Woad did:
• Hit it straight, hit it solid, give yourself chances
• Aimed for the fat parts of greens instead of chasing pins
• Let her putting do the talking after hitting safe targets
• As she said, “Everyone was chasing me today, and managed to maintain the lead and played really nicely down the stretch and hit a lot of good shots”
Why most golfers mess this up:
• They see a pin tucked behind a bunker and grab one more club to “go right at it”
• Distance becomes more important than accuracy
• They try to be heroic instead of smart
ACTION ITEM: For your next 10 rounds, aim for the center of every green regardless of pin position. Track your greens in regulation and watch your scores drop before your swing changes.
The Putter That Stayed Cool Under Fire
Woad started the final round two shots clear and immediately applied pressure with birdies at the 2nd and 3rd holes. When South Korea’s Hyo Joo Kim mounted a charge and reached 20-under with a birdie at the 14th, Woad didn’t panic.
How she responded to pressure:
• Fired back with consecutive birdies at the 13th and 14th
• Watched Kim stumble with back-to-back bogeys
• Capped it with her fifth birdie of the day at the par-5 18th
• Stayed patient when others pressed, pressed when others cracked
What amateurs do wrong:
• Get conservative when they should be aggressive
• Try to force magic when steady play would win
• Panic when someone else makes a move
ACTION ITEM: Practice your 3-6 foot putts for 15 minutes after every range session. Woad’s putting wasn’t spectacular—it was reliable. Make the putts you should make.
Course Management 101: Play Your Game, Not the Course’s Game
Woad admitted she couldn’t see many scoreboards during the final round, but it didn’t matter. She stuck to her game plan regardless of what others were doing.
Her mental approach:
• Focused on her process, not the competition
• Drew on past pressure situations (Augusta National Women’s Amateur win)
• As she said, “That was the biggest tournament I played in at the time and was kind of my big win. So definitely felt the pressure of it more there, and I felt like all those experiences helped me with this”
Her physical execution:
• 270-yard drives (nothing flashy)
• Methodical iron play
• Steady putting
• Everything effective, nothing spectacular
ACTION ITEM: Create a yardage book for your home course. Know your distances to every pin, every hazard, every landing area. Stick to your plan no matter what your playing partners are doing.
Mental Toughness Isn’t Born, It’s Built
The most impressive part of Woad’s win? She genuinely didn’t expect it: “I definitely wasn’t expecting to win my first event as a pro, but I knew I was playing well, and I was hoping to contend.”
Her winning mindset:
• Didn’t put winning pressure on herself
• Focused on playing well and contending
• Made winning a byproduct of a good process
• Built confidence through recent experiences:
- Won the Women’s Irish Open as an amateur
- Missed a playoff by one shot at the Evian Championship
- Each experience prepared her for the next
What this means for you:
• Stop trying to shoot career rounds every time you tee up
• Focus on executing your pre-shot routine
• Commit to every shot
• Stay present in the moment
ACTION ITEM: Before each round, set process goals instead of score goals. Example: “I will take three practice swings before every shot” or “I will pick a specific target for every shot.” Let your score be the result, not the focus.
The Real Lesson
Woad collected $300,000 for her first professional victory, but the real prize was proving that fundamentals still work at golf’s highest level. She didn’t reinvent the game — she simply executed the basics better than everyone else that week.
The fundamentals that won:
• Hit more fairways
• Find more greens
• Make the putts you should make
• Stay patient under pressure
That’s something every golfer can do, regardless of handicap. Lottie Woad just showed us it’s still the winning formula.
FINAL ACTION ITEM: Pick one of the four action items above and commit to it for the next month. Master one fundamental before moving to the next. That’s how champions are built.
PGA Professional Brendon Elliott is an award-winning coach and golf writer. You can check out his writing work and learn more about him by visiting BEAGOLFER.golf and OneMoreRollGolf.com. Also, check out “The Starter” on RG.org each Monday.
Editor’s note: Brendon shares his nearly 30 years of experience in the game with GolfWRX readers through his ongoing tip series. He looks forward to providing valuable insights and advice to help golfers improve their game. Stay tuned for more Tips!
Adh
Jul 27, 2014 at 9:36 am
Great guy, but picked up the news that he is probably selling out to Img academy. Sad but true…..
putty
Jun 13, 2013 at 12:05 am
Yea hes done with Gilcrest he is back with Grant Waite
James
Jun 12, 2013 at 11:49 am
That’s funny because Gary did a photo shoot for a major golf publication with Charles Howell within that last month.
Putty
Jun 12, 2013 at 8:17 am
That’s funny because as of last month Charles Howell no longer has Gary as his swing coach. Saw on twitter it’s Grant Waite.
Marty
Jun 11, 2013 at 11:39 pm
Sounds like ad copy to me.
JFG
Jun 11, 2013 at 10:43 pm
As an adult I go to the Academy for 1/2 day each month.. and between the fitness and swing coaching I am getting better and better!! The coaching team and support team are great!! It is amazing to see the youngsters as well as the Pros working out on the range. 🙂
JK
Jun 11, 2013 at 8:28 pm
I would have killed to have had some formal training at any point in my life prior to when I was 27, which is when I took my first golf lesson, and I was already a 1.5 handicap. I have bloomed way too late to make a difference. These kinds of resources were not available during my childhood. It’s great that they’re starting to become more commonplace.
Brian
Jun 11, 2013 at 3:58 pm
Paul. The expenses and fees to run a full time academy are extremely high. I have been in the junior golf industry for over 18 years. All the junior full time academies are expensive. Some a little more money than others. Remember you get what you pay for. Four years of college costs roughly $40,000 – $60,000 a year. One year at GGGA will develop a student athlete to earn the college golf scholarship. So if you pay say $60,000 you end up saving $100,000. Problem most of us have are the total start up costs for private school, tournaments and the academy.
paul
Sep 21, 2013 at 9:35 pm
Not like that here in Canada. tuition is about $6000/ year.
paul
Jun 11, 2013 at 2:45 pm
It would be easier to live up to our potential as golfers if it was more affordable.