Opinion & Analysis
I’m practicing. Why am I not getting better at golf?

We all want to improve our golf games; we want to shoot lower scores, make more birdies and win bragging rights from our friends. As a result, we practice and invest many hours in trying to improve. However, do we improve as quickly as we want to? Is there something we’ve been missing?
“The secret is in the dirt,” Ben Hogan said. And he was right. To date, not one golfer has become an elite player without investing thousands of hours in improving their golf game. And yet, there are thousands of amateur golfers who practice every week and don’t get better. What is the difference? To me, this is a very interesting question. What underpins how or why we learn? Furthermore, how can we super-charge our rate of learning?
To super-charge our learning, we must first realize that practice itself does not make us better at golf. This is an empty promise. It is close to the truth but incorrect. Instead, practice, when done correctly, will cause changes in our body to make us more skillful over time. This is a subtle, but important difference. There is no magic type of practice that universally builds skill, however, there are a handful of factors that can speed up, slow down or even stop your progress.
Remember: “You are not aiming to hit 50 balls; you are trying to become more skillful.”
There are the two major factors that stop golfers improving. Try not to view them as switches that are on or off. Instead, view both factors as sliding scales. The more you can fine-tune each factor, the faster you will improve your golf.
1) Give your body clear and precise feedback
What is 2 + 2? Imagine if you were never given the answer to this question at school. If you weren’t, you would never know the answer. Similarly, imagine you made a golf swing and the instant you hit the golf ball it disappeared. How would you know what to do on your next attempt to hit a straighter shot?
In both cases, feedback is the missing ingredient. Feedback comes from the shot outcome, watching the ball flight and many other sensations we get during our golf swing. As soon as our body does not have clear and precise feedback our learning will stop.
When we first learn to play golf, the feedback required to improve is simple – did the ball move at all, and did it get airborne? As we progress, we then need more precise feedback to keep developing our skill.
As a 20 handicapper, we need to know if the ball finished 10 or 15 yards right of our target. When we become an elite player, the requirement for feedback becomes even more stringent. The difference between a wedge shot landing 103 or 107 yards becomes important. This type of feedback, known as knowledge of results, is focused on the result of your golf shot.
“If your body can’t tell the difference between two outcomes, you will not make any changes – learning will not occur.”
To learn, we also require another form of feedback, known as knowledge of performance. In essence, your body needs to know what it did to cause “x.” Relevant practice drills, training aids and videoing your swing are all useful ways to increase feedback on performance. The best form of feedback, however, is an internal understanding of your swing and how it causes different ball flights. This is an implicit skill all great golfers master, and a by-product of many hours of diligent practice, refinement and understanding.
Many golfers hit a brick wall in their golfing journey when their practice stops providing the precise feedback they need to keep improving. They may not have enough information about their shot outcome, or they may not understand how the golf swing causes various shots. Both will completely halt your golfing progress.
Next time you practice, think of ways you can obtain clearer feedback. You don’t need Trackman by your side (although this can be helpful), but pay attention to where your shots finish during putting and chipping practice and note these trends. Find landmarks behind your golf range to gauge the lateral error of your long shots.
If you’re working on your swing path through the point of impact, one way of obtaining feedback on your performance is to place a bottle or a second ball on the ground. To put it simply, if the bottle/ball flies, you’ll know you’ve made a bad swing. Another way, if you are trying to improve your iron striking, is to place a towel one inch behind the ball to indicate whether or not you have hit the ground before the ball. These ideas are not mind-blowing, but trust me; they will speed up your rate of learning.
2) Make your practice suitably difficult
When you first go to the gym, lifting the lightest weight you can find is fine. But how much would your fitness improve if you were still lifting that same weight 12 months later? Now think of how your golf practice has changed over the past 12 months. If you were asked, could you explain the level of difficulty of your practice?
The reason many golfers can’t answer this question is they don’t have a good measure of success when they practice. Most golfers don’t have a quantifiable way to say “that shot I just hit was or wasn’t good enough.” Even fewer golfers have a way to say “this week my practice performance was 20 percent better than last week.” If you fall into this category, try the following game the next time you practice your long game.
Structure your practice so that you have set target zones (10 yards and 20 yards wide) with points for hitting each zone (3 and 1 points respectively). Take a set amount of balls (20 balls) and see how many points you can score with a 6-iron and a driver (10 balls with each). Each week, play this game and track your progress. We’ll call this game the “WRX Range Challenge.”
Set a goal for how many points you want to achieve. This goal should be challenging, but not impossible. When you reach this goal, make your target zones smaller and repeat the process. This way you can track your progress over time. As you make the target zones smaller and smaller, your body has to continually refine your swing to make it more effective.
Summary
We all want to improve our golf. We all want to get better at a quicker rate. The two factors discussed here are obvious and yet are not addressed by many golfers when they practice. Next time you head to the range or practice ground, ensure you have clear feedback on your shot outcome and golfing technique. Make your practice measurable, suitably difficult and enjoy watching your scores progress.
If you do try out the WRX Range Challenge, let us know. Post your score and a photo: #WRXrangechallenge @GolfWRX and me @golfinsideruk on Twitter and Instagram.
Opinion & Analysis
The 2 primary challenges golf equipment companies face

As the editor-in-chief of this website and an observer of the GolfWRX forums and other online golf equipment discourse for over a decade, I’m pretty well attuned to the grunts and grumbles of a significant portion of the golf equipment purchasing spectrum. And before you accuse me of lording above all in some digital ivory tower, I’d like to offer that I worked at golf courses (public and private) for years prior to picking up my pen, so I’m well-versed in the non-degenerate golf equipment consumers out there. I touched (green)grass (retail)!
Complaints about the ills of and related to the OEMs usually follow some version of: Product cycles are too short for real innovation, tour equipment isn’t the same as retail (which is largely not true, by the way), too much is invested in marketing and not enough in R&D, top staffer X hasn’t even put the new driver in play, so it’s obviously not superior to the previous generation, prices are too high, and on and on.
Without digging into the merits of any of these claims, which I believe are mostly red herrings, I’d like to bring into view of our rangefinder what I believe to be the two primary difficulties golf equipment companies face.
One: As Terry Koehler, back when he was the CEO of Ben Hogan, told me at the time of the Ft Worth irons launch, if you can’t regularly hit the golf ball in a coin-sized area in the middle of the face, there’s not a ton that iron technology can do for you. Now, this is less true now with respect to irons than when he said it, and is less and less true by degrees as the clubs get larger (utilities, fairways, hybrids, drivers), but there remains a great deal of golf equipment truth in that statement. Think about it — which is to say, in TL;DR fashion, get lessons from a qualified instructor who will teach you about the fundamentals of repeatable impact and how the golf swing works, not just offer band-aid fixes. If you can’t repeatably deliver the golf club to the golf ball in something resembling the manner it was designed for, how can you expect to be getting the most out of the club — put another way, the maximum value from your investment?
Similarly, game improvement equipment can only improve your game if you game it. In other words, get fit for the clubs you ought to be playing rather than filling the bag with the ones you wish you could hit or used to be able to hit. Of course, don’t do this if you don’t care about performance and just want to hit a forged blade while playing off an 18 handicap. That’s absolutely fine. There were plenty of members in clubs back in the day playing Hogan Apex or Mizuno MP-32 irons who had no business doing so from a ballstriking standpoint, but they enjoyed their look, feel, and complementary qualities to their Gatsby hats and cashmere sweaters. Do what brings you a measure of joy in this maddening game.
Now, the second issue. This is not a plea for non-conforming equipment; rather, it is a statement of fact. USGA/R&A limits on every facet of golf equipment are detrimental to golf equipment manufacturers. Sure, you know this, but do you think about it as it applies to almost every element of equipment? A 500cc driver would be inherently more forgiving than a 460cc, as one with a COR measurement in excess of 0.83. 50-inch shafts. Box grooves. And on and on.
Would fewer regulations be objectively bad for the game? Would this erode its soul? Fortunately, that’s beside the point of this exercise, which is merely to point out the facts. The fact, in this case, is that equipment restrictions and regulations are the slaughterbench of an abundance of innovation in the golf equipment space. Is this for the best? Well, now I’ve asked the question twice and might as well give a partial response, I guess my answer to that would be, “It depends on what type of golf you’re playing and who you’re playing it with.”
For my part, I don’t mind embarrassing myself with vintage blades and persimmons chasing after the quasi-spiritual elevation of a well-struck shot, but that’s just me. Plenty of folks don’t give a damn if their grooves are conforming. Plenty of folks think the folks in Liberty Corner ought to add a prison to the museum for such offences. And those are just a few of the considerations for the amateur game — which doesn’t get inside the gallery ropes of the pro game…
Different strokes in the game of golf, in my humble opinion.
Anyway, I believe equipment company engineers are genuinely trying to build better equipment year over year. The marketing departments are trying to find ways to make this equipment appeal to the broadest segment of the golf market possible. All of this against (1) the backdrop of — at least for now — firm product cycles. And golfers who, with their ~15 average handicap (men), for the most part, are not striping the golf ball like Tiger in his prime and seem to have less and less time year over year to practice and improve. (2) Regulations that massively restrict what they’re able to do…
That’s the landscape as I see it and the real headwinds for golf equipment companies. No doubt, there’s more I haven’t considered, but I think the previous is a better — and better faith — point of departure when formulating any serious commentary on the golf equipment world than some of the more cynical and conspiratorial takes I hear.
Agree? Disagree? Think I’m worthy of an Adam Hadwin-esque security guard tackle? Let me know in the comments.
@golfoncbs The infamous Adam Hadwin tackle ? #golf #fyp #canada #pgatour #adamhadwin ? Ghibli-style nostalgic waltz – MaSssuguMusic
Podcasts
Fore Love of Golf: Introducing a new club concept

Episode #16 brings us Cliff McKinney. Cliff is the founder of Old Charlie Golf Club, a new club, and concept, to be built in the Florida panhandle. The model is quite interesting and aims to make great, private golf more affordable. We hope you enjoy the show!
Opinion & Analysis
On Scottie Scheffler wondering ‘What’s the point of winning?’

Last week, I came across a reel from BBC Sport on Instagram featuring Scottie Scheffler speaking to the media ahead of The Open at Royal Portrush. In it, he shared that he often wonders what the point is of wanting to win tournaments so badly — especially when he knows, deep down, that it doesn’t lead to a truly fulfilling life.
View this post on Instagram
“Is it great to be able to win tournaments and to accomplish the things I have in the game of golf? Yeah, it brings tears to my eyes just to think about it because I’ve literally worked my entire life to be good at this sport,” Scheffler said. “To have that kind of sense of accomplishment, I think, is a pretty cool feeling. To get to live out your dreams is very special, but at the end of the day, I’m not out here to inspire the next generation of golfers. I’m not out here to inspire someone to be the best player in the world, because what’s the point?”
Ironically — or perhaps perfectly — he went on to win the claret jug.
That question — what’s the point of winning? — cuts straight to the heart of the human journey.
As someone who’s spent over two decades in the trenches of professional golf, and in deep study of the mental, emotional, and spiritual dimensions of the game, I see Scottie’s inner conflict as a sign of soul evolution in motion.
I came to golf late. I wasn’t a junior standout or college All-American. At 27, I left a steady corporate job to see if I could be on the PGA Tour starting as a 14-handicap, average-length hitter. Over the years, my journey has been defined less by trophies and more by the relentless effort to navigate the deeply inequitable and gated system of professional golf — an effort that ultimately turned inward and helped me evolve as both a golfer and a person.
One perspective that helped me make sense of this inner dissonance around competition and our culture’s tendency to overvalue winning is the idea of soul evolution.
The University of Virginia’s Division of Perceptual Studies has done extensive research on reincarnation, and Netflix’s Surviving Death (Episode 6) explores the topic, too. Whether you take it literally or metaphorically, the idea that we’re on a long arc of growth — from beginner to sage elder — offers a profound perspective.
If you accept the premise literally, then terms like “young soul” and “old soul” start to hold meaning. However, even if we set the word “soul” aside, it’s easy to see that different levels of life experience produce different worldviews.
Newer souls — or people in earlier stages of their development — may be curious and kind but still lack discernment or depth. There is a naivety, and they don’t yet question as deeply, tending to see things in black and white, partly because certainty feels safer than confronting the unknown.
As we gain more experience, we begin to experiment. We test limits. We chase extreme external goals — sometimes at the expense of health, relationships, or inner peace — still operating from hunger, ambition, and the fragility of the ego.
It’s a necessary stage, but often a turbulent and unfulfilling one.
David Duval fell off the map after reaching World No. 1. Bubba Watson had his own “Is this it?” moment with his caddie, Ted Scott, after winning the Masters.
In Aaron Rodgers: Enigma, reflecting on his 2011 Super Bowl win, Rodgers said:
“Now I’ve accomplished the only thing that I really, really wanted to do in my life. Now what? I was like, ‘Did I aim at the wrong thing? Did I spend too much time thinking about stuff that ultimately doesn’t give you true happiness?’”
Jim Carrey once said, “I think everybody should get rich and famous and do everything they ever dreamed of so they can see that it’s not the answer.”
Eventually, though, something shifts.
We begin to see in shades of gray. Winning, dominating, accumulating—these pursuits lose their shine. The rewards feel more fleeting. Living in a constant state of fight-or-flight makes us feel alive, yes, but not happy and joyful.
Compassion begins to replace ambition. Love, presence, and gratitude become more fulfilling than status, profits, or trophies. We crave balance over burnout. Collaboration over competition. Meaning over metrics.
Interestingly, if we zoom out, we can apply this same model to nations and cultures. Countries, like people, have a collective “soul stage” made up of the individuals within them.
Take the United States, for example. I’d place it as a mid-level soul: highly competitive and deeply driven, but still learning emotional maturity. Still uncomfortable with nuance. Still believing that more is always better. Despite its global wins, the U.S. currently ranks just 23rd in happiness (as of 2025). You might liken it to a gifted teenager—bold, eager, and ambitious, but angsty and still figuring out how to live well and in balance. As much as a parent wants to protect their child, sometimes the child has to make their own mistakes to truly grow.
So when Scottie Scheffler wonders what the point of winning is, I don’t see someone losing strength.
I see someone evolving.
He’s beginning to look beyond the leaderboard. Beyond metrics of success that carry a lower vibration. And yet, in a poetic twist, Scheffler did go on to win The Open. But that only reinforces the point: even at the pinnacle, the question remains. And if more of us in the golf and sports world — and in U.S. culture at large — started asking similar questions, we might discover that the more meaningful trophy isn’t about accumulating or beating others at all costs.
It’s about awakening and evolving to something more than winning could ever promise.
Kevin
May 6, 2019 at 10:09 am
I’ve found that replacing my range practice time with playing 9 holes (the cost is about the same for a large bucket st the range) a couple days a week is much better for improving my game. However, I still practice my pitch, chips, and putting on the practice green for a couple hours everyday.
juststeve
Jul 14, 2018 at 9:34 am
The fastest way to improve is to buy new clubs, lots of new clubs until you find the ones that make you better. Ask any OEM.
Phil D. Snuts
Jul 13, 2018 at 2:30 pm
Best way to practice is to visualize your round. Your not gonna hit every fairway so try recovery shots. You use a driver a maximum of 18 times per round so why hit 3 wedges thin then immediately hit the next 47 balls with it? And for Christ’s sake get on grass and get off the goddamn mats and simulators. If you don’t have access to grass take up bowling. We don’t play this game in a closet off a concrete floor into a tarp so why practice that way. Your truly, Mr. D.Snuts
P.s. get off my lawn
Brad
Jul 13, 2018 at 1:28 pm
short game fastest way to improve… i feel many instructors make it way to complicated, its as simple as whats your ball flight doing ? learn the ball flight/club face laws and your pretty much armed to solve your miss, over due it at first and then perfect it.
Regis
Jul 13, 2018 at 1:10 pm
I’ve played for a lot of years and I practice 3 times a week. My course has a great practice facility. Lately I only bring 2 or 3 clubs. Those are the clubs that are giving me problems. I may spend 3 sessions with just one fairway wood. I don’t make monumental improvement but on the course my comfort level, my consistency and my scores make gradual improvement
joro
Jul 13, 2018 at 11:45 am
Just pounding balls means nothing if you are doing it wrong. Only a few have the skill to do it right, otherwise you are just perfecting mistakes. Take a lesson from a good teacher and then practice what you learned over and over. As a teacher I have seen many good lessons go away because they do not pay any attention to what they are taught and the next lesson is a repeat of the last lesson.
And “warmups” usually consist of getting a bucket of balls and the Driver and hit as hard as they can for a few mins.
RBImGuy
Jul 13, 2018 at 3:45 am
“There is no magic type of practice that universally builds skill”
Actually there is
steve
Jul 12, 2018 at 11:42 pm
You can’t “get better” holding a golf club and practicing or whatever… you must improve your physical condition in a gym first. If you want to hit 200 balls daily go ahead but be prepared to do that for several years of whacking the dirt. If you want to boost your game quickly you should look at your body and admit you are out of shape to improve by simply beating balls mindlessly. The golf swing starts kinetically from the ground up so you should strengthen your feet, legs, hips torso and shoulders first. You don’t need to muscle up, just tone your body and above all lose belly weight. Any volunteers?
Mmmmooooo
Jul 13, 2018 at 1:45 am
Craig and Kevin Stadler, Brendan De Jong, Tim Herron, Carl Petterson, Ken Duke, Laura Davies, Pat Hurst, Kiradech Aphibarnrat, Andrew Beef Johnson, Shane Lowry, and I might now include Jason Dufner (heck of a belly now), and may be even Patrick Reed. These guys are all on Tour. And you’re not.
Your point?
Gdb99
Jul 13, 2018 at 7:34 am
You listed fat people. Being in shape doesn’t mean slim.
The people on your list are in better golf shape than me at the moment, and I’m skinny.
Mmmmooooo
Jul 13, 2018 at 10:42 am
Dude said tone your body, not slim. Them fattys are not slim.
steve
Jul 13, 2018 at 4:51 pm
Each of the pros you mention starting swinging a golf club when they were preteens and the golf swing became engrammed in their neuro-muscular system. When they matured they compensated for their weight gains. They are putting tremendous strain on their back muscles but their stout body structure handles it. You and most overweight rec golfers cannot duplicate these pros because you are simply out of shape to swing a golf club. Hit the gym and lose belly fat first.
Funkaholic
Jul 13, 2018 at 11:48 am
I am definitely more consistent when I am working out regularly.
O
Jul 13, 2018 at 9:49 pm
I’m just more consistent when I’m playing and practice regularly. Like, every day. lmao
ders
Jul 14, 2018 at 8:31 pm
This is true. Most people spend way too much time worrying about the differences between their swing and their favourite pro without noticing the massive difference in athleticism. Work on your hand eye coordination, balance and flexibility and you’ll have a better chance of pulling off a decent swing.
Brian
Jul 12, 2018 at 9:12 pm
I was in the golf business for 7 years. Three years at a small muni and 4 at a nice CC. I only ever saw three people that knew what practicing was. Two of them were really good junior players that went on to play at Div 1 schools. The other was a + handicap that made it to the semi-finals of the US amateur.
Everyone else just banged balls before their round. The putting green is the lonliest place ever.
Rico
Jul 13, 2018 at 12:02 pm
From your observation, what is good practicing? I would be interested in hearing your opinion of what you saw. My swing comes and goes all the time.
Brian
Jul 13, 2018 at 5:38 pm
Most people think hitting a bag of balls and putting for 30 minutes is practicing. All they have done is burn a few calories and ingrained their same faults. The ones that practiced would work tirelessly on the range 5,6,7 hours a day. Then be on the putting green for another few hours. They always had a goal, no matter how small to work on.
dat
Jul 13, 2018 at 2:25 pm
So people who are good at practicing must be top performers and everyone else just sucks? Nice hot take.
Is
Jul 12, 2018 at 8:39 pm
Here is the K.I.S.S. answer:
“You suck. Is why you can’t play.So Stop trying.”
Jamie
Jul 12, 2018 at 5:41 pm
If you’re at TopGolf, you’re not practicing. If you have no feasible plan, you’re not practicing. It really is that simple. WRX has done a great service providing links to Meandmygolf, Shawn Clement, and Mark Crossfield.
whynotgolf
Jul 12, 2018 at 5:17 pm
Since I started back playing regularly again, I think I’ve improved. At my best (8 index) I played a lot more golf than I play now. My point here is you can improve your technique on the range hitting balls 3-4 days a week, but if you’re a once a week player, your ceiling is lower than a player than spends the maybe 2 days on the range but plays 2 or 3 times a week.
Finally…it pays to keep stats and focus your practice on the weakest areas of your game.