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Next for Ben Hogan: Two new iron models, moveable-weight hybrids

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The Ben Hogan Golf Equipment Company announced a return to the golf equipment business in May of last year to much fanfare, following a seven-year absence. See our piece on the company’s return here.

Perry Ellis International, owner of the Hogan brand since 2012, selected Eidolon Brands, LLC to produce the first Hogan irons in a decade. The company introduced the Ft. Worth 15 irons and TK 15 wedges in January, and they began shipping in April. See our piece on the Ft. Worth 15 and TK 15 introduction here.

Response to the iconic golf brand’s new weaponry has been favorable, to say the least, and with the PGA Merchandise show coming up next month, it’s a fitting time to ask, “What’s next for the Hogan company?”

CEO Terry Koehler addressed that question in a recent email, and I spoke with Digital Marketing Manager Tyler Brewton to flesh out the details.

The company will introduce a hollow iron, the Ft. Worth 15 hi, to blend into the Ft. Worth 15 iron set. The higher-launching, more-forgiving irons will be available in lofts from 20 to 31 degrees.

Ft-WORTH-HIThe company is also slated to introduce PTx irons, which will Koehler claims “will introduce a completely new concept in pure forged irons that delivers unbelievable feel, unmatched distance consistency, and more spin and green-holding performance than any other game improvement iron.”

The perimeter-weighted iron set will be available in lofts from 20-47 degrees and is expected to begin shipping in April.

Finally the company, which has recently begun experimenting with metal woods and metal wood technology, plans to introduce a yet-unnamed hybrid club. We can confirm that the hybrid will feature moveable weights and place a premium on spin production.

Hogan-Hybrid

Ben Alberstadt is the Editor-in-Chief at GolfWRX, where he’s led editorial direction and gear coverage since 2018. He first joined the site as a freelance writer in 2012 after years spent working in pro shops and bag rooms at both public and private golf courses, experiences that laid the foundation for his deep knowledge of equipment and all facets of this maddening game. Based in Philadelphia, Ben’s byline has also appeared on PGATour.com, Bleacher Report...and across numerous PGA DFS and fantasy golf platforms. Off the course, Ben is a committed cat rescuer and, of course, a passionate Philadelphia sports fan. Follow him on Instagram @benalberstadt.

9 Comments

9 Comments

  1. cody

    Dec 7, 2015 at 8:30 am

    I had a set similar to this. The were called the macgregor m675. awesome irons, hollow long irons 3-6, 7-PW were solid classic MBs.

  2. cydrespond

    Dec 3, 2015 at 4:11 pm

    They changed actually where it is now 2-Ft. Worths or 2-TKs for $19.95 or 2 for $29.95. Cool concept. Wonder if they will do it with the new clubs.

    • mlecuni

      Dec 4, 2015 at 3:31 am

      Hi,

      Is it available worldwide ?

      Thanks

    • Cyd

      Dec 4, 2015 at 6:52 am

      I did the demo back in May. My information was a tad bit out of date. Its good they modified the program to include the wedges.

      Hmmmm, I may have to try the wedges.

  3. rex235

    Dec 3, 2015 at 1:12 pm

    For 2016, like 2015….

    RH ONLY……

    • Don

      Dec 4, 2015 at 10:34 am

      I hear ya. I signed up for their email notifications when they were going live and dropped it right after due to this. I am assuming we are not the target demographic.

  4. Cyd

    Dec 3, 2015 at 12:54 pm

    You can demo the new Hogan Irons and Wedges at any PGA Tour Superstore. You may also order a set of 3 irons from Hogan Direct to demo for 30 days for $29.95

  5. Mike

    Dec 3, 2015 at 11:46 am

    I wish you could demo these clubs…

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Equipment

Putters that never made it: Check out some of the best tour builds that didn’t make the cut

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Arguably, the best perk of being a professional golfer on the PGA Tour is the ability to request or even just be handed pretty much any club you could think of. It happens more often than you think, usually with putters around the practice green from one event to the next. Come Wednesday, the Tour bags lining the edge of the putting surface become resting places for fallen flatsticks that never made the cut.

So let’s take a look at some of the best we’ve seen out on Tour this year that never made it to the competition. (You may notice none of Hideki Matsuyama’s custom Scotty Cameron putters made this list. There are too many.)

Let’s start with this custom Damascus Milled Odyssey Rossie made for Ryo Hisatsune. Featuring a single line and the short-slant hossel, we’ve seen plenty of Number 7 and jailbird heads featuring the Damascus Milled insert, but this is the first and only one we’ve spotted in a Rossie. Hisatsune primarily putts with an Odyssey Black Series iX #9, but we have seen him recently with a TaylorMade TP Collection SOTO, so there could be potential that the Damascus Milled Rossie could end up in the bag. 

Everyone wants to be Cameron Young right now. We’ve had Justin Thomas and Tom Hoge both game the Scotty Cameron 9.5R prototype. Well, for the PGA Championship, Brooks Koepka nearly joined that list after requesting the same style of putter, with the full-length alignment line. But the Scotty Cameron reps took the request a step further and made one specially for Koepka with a Teryllium insert, similar to one in his previous Newport 2 gamers. The reason why this one didn’t go into play, though? Because it was too heavy. 

Harry Hall was the third-best putter on Tour last year, so when Bettinardi made him a custom proto, you know it was going to be good. The custom BB28 blade features VDF face milling, a custom-welded single-bend shaft, and the owner’s initials – HH – on the sole of the putter.  Hall, who usually games an Odyssey O-Works #7 W, has dabbled with a TaylorMade Spider Tour X already this year. Maybe there’s a chance this Bettinardi might make his bag. 

Honestly, this one doesn’t need a description. It’s Kieth Mitchell’s custom Scotty Cameron Napa. One Scotty Cameron face stamp, two Scotty Dogs, two Scotty Cameron 7-Point Crowns and one Circle T. That is all. Oh, except for the Cashmere Cameron headcover.

Finally, and just for fun, how about we pour one out for this TaylorMade Spider Tour X made for Scottie Scheffler in its new torched finish. It’s unlikely we’ll see a putter change anytime soon from the best golfer in the world. In fact, he hit just two putts with it on the Harbour Town practice before going back to his trusty gamer.

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Whats in the Bag

Patrick Reed WITB 2026 (May)

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Driver: Titleist GT3 (9 degrees) Buy here.
Shaft: Aldila Rogue Silver 130 M.S.I. 70 TX

3-wood: TaylorMade Qi35 (15 degrees)
Shaft: Fujikura Ventus Blue 7 X

7-wood: TaylorMade Qi35 (21 degrees)
Shaft: Fujikura Ventus Blue 8 X

Irons: Grindworks PR-202 (4), Grindworks PR-101A (5-PW)
Shafts:  True Temper Dynamic Gold Tour Issue X100

Wedges: Cleveland RTX6 Tour Rack (52-10 Mid), Titleist Vokey Design SM10 (56-08M), SM11 (60-04T)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putter: Scotty Cameron Tour Rat 1.5 Tour Prototype

Ball: Titleist Pro V1x

Grips: Golf Pride MCC

See more photos of Patrick Reed’s clubs here.

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Equipment

Which of Tiger’s major winning irons are your favorite? – GolfWRXers discuss

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In our forums, our members have been discussing their favorite major winning irons used by Tiger Woods. WRXer ‘golferdude54’ kicks off the thread saying:

“Mizuno MP 14/29. Titleist 681T. Nike Forged Blades. TaylorMade P7TW.

Among these irons that helped Tiger win 15 majors, which is your favorite in terms of looks?”

And our members have been naming their favorites and why in response.

Here are a couple of posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • SwingBlade: “I prefer the early blades he played and the more recent TM TW’s especially because after Tiger had his major behavioral setbacks, part of Nikes support payback was making Tiger play a Nike putter and cease using his beloved uniquely customized Scotty putter.”
  • ProjectX: “This (Nike Forged Blades) and there’s not even a close second.”

Entire Thread: “Which of Tiger’s major winning irons are your favorite? – GolfWRXers discuss”

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