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A former D1 college golfer built a million dollar business in one year

Published

8 years ago

on

Where do you go when you want to buy, say, a simulator or a launch monitor online? Chances are, if you fire up Google and do a search for your preferred product, you’ll see Rain or Shine Golf in the first page of results.

And if you haven’t shopped for said product in the past three years, you likely have no idea what Shawn Foley’s (no, not Sean Foley) business is. That’s because Foley, a former Division I golfer, didn’t launch his ecommerce golf business until August of 2016…and it’s been massively successful.

As the name suggests, Rain or Shine Golf specializes in every variety of indoor golf product: mats, nets, simulators, GPS watches, rangefinders, launch monitors, putting greens, putting aids, analyzers, etc.
As a Wisconsin native, Foley became accustomed to an environment in which he could only play golf three or four months per year. He was introduced to indoor golf products when his father, a scratch golfer himself, bought the family an indoor putting green.

After college, Foley says

“I worked in insurance for a few years, and I found myself becoming a little bit distanced from the game…working the nine-to-five grind.”

Still, his passion for golf remained strong, and among the many business ideas he considered, one building on his experiences in Wisconsin’s harsh winter. He was kind enough to answer a few questions about starting and sustaining Rain or Shine Golf.

What was your thinking in starting the business, and how did the business develop?

“The main motivation wasn’t even golf necessarily as a starting point, it was more wanting to challenge myself…so I started doing this as a side hustle, so to speak. I started an online business with a friend of mine, and we decided after looking into about 25 different industries. Golf wasn’t the first idea, and we spent essentially a month or two trying to almost prove it wrong, and we kept thinking, “This might really work.” And as we got further along in the process, we just decided we were going to run with it. I’ve been able to stay in an industry that’s so exciting and has an extremely passionate following. That’s helped us see a lot of success.”

What was the decision to pull the trigger like? 

“Getting a business off the ground floor, at the time, seems like the most grueling thing in the world. I’ve had the opportunity to start a couple of other businesses, and it’s so intimidating to think of how much time, effort, and money it took to get into this position. It’s a very difficult and slow process.”

What was it like when you started to get some traction?

“I still remember our first sale…it was one of the coolest feelings of my life. I think it took us about a month. We had an ecommerce skill set, my partner and I, we decided we wanted to do golf. We knew we wanted to be in retail…not in wholesale. We were just trying to grind our way into visibility through Google and through social media, and it was a lot of money to get to that first sale.”

“The last year-and-a-half, we’ve been trying to stay out of our own way. The business has grown…I think we saw about 1,000 percent growth in the first year. We’re just keeping our heads down.”

“Starting the business on the side…after we got to Black Friday, I had the feeling I couldn’t keep up with it anymore, and I felt it was time to pull the trigger and do it full time…but I eventually made the decision in April of 2017.”

Tell us about your approach to retail, what’s working, and your approach to stocking products

“The toughest part for us is we are in the high-dollar side, so the toughest part is getting that customer on the front end, so we have to fight to provide the best service and retain every customer we can. We’re almost following a backward model of selling the higher dollar amount item and supplementing it with lower ticket items…we really had to claw our way in and buy our way in with a lot of advertising.”

“As the president of the company, I’m still very involved in the customer service process. We try to provide the best service out there…that’s vital to retaining customers. But we have picked up a lot of one-time customers thanks to our education materials, and we acknowledge the education barrier in golf technology. On the whole, our focus is the long-term customer.

Why the specialization in the product areas you focus on?

“We made the decision to start on the indoor golf side of things, the reason being, my business partner and I both live in Wisconsin. We have been surprised with the amount of traction we’ve gotten with customers who want both the winter experience, but they want the convenience…like customers out in California who don’t want to take the time to go to the course. But we do plan to expand in the future.”

You can find Rain or Shine Golf’s website here.

Related Topics:

Ben Alberstadt is the Editor-in-Chief at GolfWRX, where he’s led editorial direction and gear coverage since 2018. He first joined the site as a freelance writer in 2012 after years spent working in pro shops and bag rooms at both public and private golf courses, experiences that laid the foundation for his deep knowledge of equipment and all facets of this maddening game. Based in Philadelphia, Ben’s byline has also appeared on PGATour.com, Bleacher Report...and across numerous PGA DFS and fantasy golf platforms. Off the course, Ben is a committed cat rescuer and, of course, a passionate Philadelphia sports fan. Follow him on Instagram @benalberstadt.

1 Comment

1 Comment

  1. MAGA

    May 5, 2018 at 2:24 pm

    Make America Golf Again … 😀

    Reply Report comment

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News

2026 PGA Championship betting odds

Published

1 day ago

on

May 12, 2026

By

Scottie Scheffler leads the betting ahead of the second major championship of the year, with the World Number One a +345 favorite to get his hands on a second PGA Championship.

Rory McIlroy who won the Masters back in April is a +800 shot to complete half of the calendar slam at Aronimink Golf Club this week, while Jordan Spieth can be backed at +5900 to become a career grand slam winner.

Here is the full betting board for the 2026 PGA Championship courtesy of DraftKings.

Scottie Scheffler +345 – (Check 0ut his WITB here)

Rory McIlroy +800 – (Check out his WITB here)

  • Jon Rahm +1300 
  • Cameron Young +1500
  • Bryson DeChambeau +1700
  • Xander Schauffele +1850
  • Matt Fitzpatrick +1950
  • Ludvig Aberg +2000
  • Tommy Fleetwood +2600
  • Collin Morikawa +3500
  • Brooks Koepka +3900
  • Justin Rose +4300
  • Russell Henley +4600
  • Si Woo Kim +4700
  • Justin Thomas +4800
  • Robert MacIntyre +5300
  • Patrick Cantlay +5300
  • Viktor Hovland +5400
  • Tyrrell Hatton +5500
  • Jordan Spieth +5900
  • Sam Burns +6000
  • Hideki Matsuyama +6200
  • Adam Scott +6400
  • Rickie Fowler +7000
  • Chris Gotterup +7400
  • Patrick Reed +7400
  • Min Woo Lee +7800
  • Ben Griffin +8000
  • Sepp Straka +8400
  • Shane Lowry +9000
  • Akshay Bhatia +9200
  • Maverick McNealy +9200
  • Joaquin Niemann +9200
  • Jake Knapp +9200
  • Jason Day +9600
  • Kurt Kitayama +10000
  • J.J. Spaun +10000
  • Harris English +10500
  • Nicolai Hojgaard +11000
  • Gary Woodland +11000
  • David Puig +11000
  • Michael Thorbjornsen +12000
  • Jacob Bridgeman +12000
  • Keegan Bradley +12500
  • Corey Conners +14000
  • Alex Fitzpatrick +15000
  • Sungjae Im +15500
  • Sahith Theegala +15500
  • Harry Hall +15500
  • Alex Noren +16000
  • Thomas Detry +16500
  • Marco Penge +16500
  • Kristoffer Reitan +17000
  • Alex Smalley +17000
  • Wyndham Clark +17500
  • Sam Stevens +17500
  • Keith Mitchell +17500
  • Daniel Berger +18500
  • Ryan Gerard +20000
  • Nick Taylor +20000
  • Rasmus Hojgaard +21000
  • Dustin Johnson +21000
  • Pierceson Coody +23000
  • Aaron Rai +24000
  • Jordan Smith +24000
  • Angel Ayora +24000
  • Bud Cauley +25000
  • Matt McCarty +26000
  • Jayden Schaper +26000
  • Brian Harman +27000
  • Taylor Pendrith +27000
  • Ryan Fox +27000
  • J.T. Poston +27000
  • Cameron Smith +29000
  • Ryo Hisatsune +29000
  • Michael Kim +29000
  • Max Homa +29000
  • Denny McCarthy +29000
  • Tom McKibbin +30000
  • Rico Hoey +32000
  • Matt Wallace +32500
  • Ricky Castillo +33000
  • Haotong Li +33000
  • Michael Brennan +34000
  • Max Greyserman +36000
  • Stephan Jaeger +37500
  • Christiaan Bezuidenhout +37500
  • Rasmus Neergaard-Petersen +39000
  • Aldrich Potgieter +40000
  • Andrew Novak +42000
  • Patrick Rodgers +42500
  • Daniel Hillier +42500
  • Max McGreevy +46000
  • Billy Horschel +48000
  • Chris Kirk +48000
  • Ian Holt +49000
  • Casey Jarvis +49000
  • William Mouw +50000
  • Steven Fisk +50000
  • John Parry +50000
  • Nico Echavarria +52500
  • Garrick Higgo +52500
  • John Keefer+55000
  • Matthias Schmid +57500
  • Austin Smotherman +57500
  • Sami Valimaki +60000
  • Andrew Putnam +60000
  • Lucas Glover +62500
  • Daniel Brown +62500
  • Jhonattan Vegas +75000
  • Emiliano Grillo +80000
  • Mikael Lindberg +85000
  • Adrien Saddier +100000
  • Bernd Wiesberger +100000
  • Elvis Smylie +110000
  • Stewart Cink +130000
  • Kota Kaneko +130000
  • David Lipsky +150000
  • Chandler Blanchet +150000
  • Andy Sullivan +150000
  • Joe Highsmith +180000
  • Adam Schenk +200000
  • Travis Smyth +200000
  • Davis Riley +225000
  • Martin Kaymer +400000
  • Brian Campbell +400000
  • Padraig Harrington +450000
  • Kazuki Higa +450000
  • Jordan Gumberg +450000
  • Ryan Vermeer +500000
  • Austin Hurt +500000
  • Tyler Collet +500000
  • Timothy Wiseman +500000
  • Shaun Micheel +500000
  • Y.E. Yang +500000
  • Michael Block+500000
  • Mark Geddes+500000
  • Luke Donald+500000
  • Bryce Fisher+500000
  • Jimmy Walker +500000
  • Jason Dufner +500000
  • Jesse Droemer +500000
  • Jared Jones +500000
  • Garrett Sapp +500000
  • Francisco Bide +500000
  • Zach Haynes +500000
  • Paul McClure+500000
  • Derek Berg +500000
  • Chris Gabriele +500000
  • Braden Shattuck +500000
  • Ben Polland +500000
  • Ben Kern +50000

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Tour Photo Galleries

Photos from the 2026 PGA Championship

Published

2 days ago

on

May 11, 2026

By

GolfWRX is on site for the second major of 2026: The PGA Championship from Aronimink in Newtown Square, Pennsylvania.

The tournament’s location, just outside Philadelphia, and its status as a major championship mean GolfWRXers are in for a treat: WITBs from a strong field, custom gear celebrating the PGA Championship, and the rich culture of the City of Brotherly Love — we have noted a relative absence of cheesesteak-themed items thus far this week, but most of the rest of the usual suspects are well represented.

Check out links to all our photos below.

General Albums

WITB Albums

Pullout Albums

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News

How much each player won at the 2026 Truist Championship

Published

2 days ago

on

May 11, 2026

By

Kristoffer Reitan held his nerve at Quail Hollow on Sunday to claim his first PGA Tour victory and the $3.6 million winner’s check that came with it. The Norwegian fended off a packed leaderboard on a dramatic final day, with Rickie Fowler and Nicolai Højgaard both taking home $1.76 million for their runner-up finishes.

With a total prize purse of $20 million up for grabs, here’s a look at how much each player won at the 2026 Truist Championship.

1: Kristoffer Reitan, $3,600,000

T2: Rickie Fowler, $1,760,000

T2: Nicolai Hojgaard, -$1,760,000

4: Alex Fitzpatrick, $960,000

T5: Tommy Fleetwood, $730,000

T5: Sungjae Im, $730,000

T5: J.J. Spaun, $730,000

T8: Ludvig Aberg, $600,000

T8: Harry Hall, $600,000

T10: Patrick Cantlay, $500,000

T10: Matt McCarty, $500,000

T10: Cameron Young, $500,000

13: Justin Thomas, $420,000

T14: Min Woo Lee, $360,000

T14: Chris Gotterup, $360,000

T14: Nick Taylor, $360,000

T17: Alex Smalley, $310,000

T17: Gary Woodland, $310,000

T19: Austin Smotherman, $242,100

T19: Rory McIlroy, $242,100

T19: Keegan Bradley, $242,100

T19: Sudarshan Yellamaraju, $242,100

T19: Kurt Kitayama, $242,100

T24: Patrick Rodgers, $156,643

T24: Pierceson Coody, $156,643

T24: Adam Scott, $156,643

T24: Andrew Novak, $156,643

T24: Harris English, $156,643

T24: J.T. Poston, $156,643

T24: David Lipsky, $156,643

T31: Brian Harman, $114,416.67

T31: Viktor Hovland, $114,416.67

T31: Alex Noren, $114,416.67

T31: Tony Finau, $114,416.67

T31: Nico Echavarria, $114,416.67

T31: Corey Conners, $114,416.67

T37: Sam Burns, $82,187.50

T37: Maverick McNealy, $82,187.50

T37: Akshay Bhatia, $82,187.50

T37: Taylor Pendrith, $82,187.50

T37: Matt Wallace, $82,187.50

T37: Andrew Putnam, $82,187.50

T37: Bud Cauley, $82,187.50

T37: Lucas Glover, $82,187.50

T45: Justin Rose, $60,000

T45: Daniel Berger, $60,000

T45: Ryo Hisatsune, $60,000

T48: Denny McCarthy, $50,000

T48: Aldrich Potgieter, $50,000

T48: Webb Simpson, $50,000

T48: Michael Kim, $50,000

T52: Mackenzie Hughes, $45,187.50

T52: Max Homa, $45,187.50

T52: Brian Campbell, $45,187.50

T52: Jhonattan Vegas, $45,187.50

T52: Matt Fitzpatrick, $45,187.50

T52: Chandler Blanchet, $45,187.50

T52: Jordan Spieth, $45,187.50

T52: Jacob Bridgeman, $45,187.50

T60: Xander Schauffele, $42,500

T60: Robert MacIntyre, $42,500

T60: Ricky Castillo, $42,500

T63: Ben Griffin, $41,250

T63: Sepp Straka, $41,250

T65: Ryan Gerard, $40,250

T65: Si Woo Kim, $40,250

67: Ryan Fox, $39,500

68: Jason Day, $39,000

69: Sahith Theegala, $38,000

70: Sam Stevens, $37,500

71: Hideki Matsuyama, $37,000

72: Tom Hoge, $36,000

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