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Opinion & Analysis

Golf in Korea during COVID-19

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It seems like just yesterday when we golfers were free to go about our activities, chasing the little white ball down the fairways. But as Korea enters its seventh month since the outbreak of COVID-19, many golfers here are quick to adapt to the new realities brought on by the novel virus.

Back in February, when the virus was just starting to catch the general public’s attention, Korean golfers remained largely indifferent since golf season hadn’t begun as yet. But with spring came an alarming increase in the number of infections, and most locals took heed and practiced social distancing by staying home and off the golf course.

Although the end of 2019 season showed a significant increase in the number of new golfers taking up the game, experts predicted that the golf industry was headed for a huge financial downturn. Or so they thought.

What had actually happened was the opposite. Except for courses around the city of Daegu where an initial cluster of the outbreak was reported, almost all golf courses in Korea have been enjoying robust business. In fact, the number of golfers during the first half of 2020 has been said to have increased by 30 percent over the previous year. Lockdowns? Courses closed? Not on this peninsula.

Reasons attributed to the increased number of golf rounds vary, but most here agree it is mainly due to overseas travel restrictions. Each year, tens of thousands of golfers travel to Japan, China, and nearby Southeast Asian countries (Thailand, Vietnam, Malaysia, etc.) to play golf. Since Covid-19 has closed off these options, Korean courses have enjoyed an unexpected rise in the number of golfers staying put. Just not at home.

But aren’t golfers worried about catching the virus? Even though golf is played outside and allows for plenty of social distancing, we still ride the same power carts and use the same lockers. So what drives golfers here to take their chances?

COMBATING COVID-19 IN KOREA

(Effective network of emergency alerts and text updates to help steer clear of affected areas)

Part of the reason that Koreans feel safe to venture outside is the swift and detailed (sometimes even pervasive) information available to the public. In Korea, over 95 percent of the population owns a mobile phone through which the government, both local and federal, provide an endless stream of real-time emergency text warnings.

Without revealing personal information, these messages detail the date, time and all the places an infected person(s) has visited over the past few days. Tracing back all the travel routes of the patient, the information is quickly made public on local government sites and SNS platforms. The visited locations are disinfected and closed for a period of time, and all those who visited the establishments are contacted to take the test.

The quick response measures seem to be working as Korea has managed to keep the number of daily new cases down to single digits. For golf, only one course had reported back in April that an infected individual had visited the course. The news had reached practically every golfer within hours, and the course also acted quickly in shutting down and contacting all golfers within a week of the incident to be tested.

(A new routine in the age of COVID-19 includes masks, heat scans and temperature check at golf courses)

In addition, most golf clubs and courses are now equipped with heat-sensing cameras and thermometer-wielding personnel at the entrance.

Upon pulling up to the front gate a country club, golfers are now greeted by a masked staff member who takes your temperature, name, and contact information. At a minimum, face masks are required to enter the clubhouse and locker room, and hand sanitizers are never more than a few steps away. (I’m still kicking myself for not investing in companies that make heat-sensing cameras and sanitizers.)

(CleanCU film protecting flagsticks and rakes from transferring the Coronavirus at the 42nd KLPGA Championship)

Another safety feature to emerge in the new COVID-age is “Clean CU” flagsticks and bunker rakes. Developed by GKnetworks Inc., the company donated its patented antimicrobial copper plastics and film products for the 42nd KLPGA Women’s Championship in May.

The tournament was broadcast around the world as the first sanctioned golf tournament post-COVID-19 outbreak. According to the company, the inherent properties of copper prevent the virus from surviving on the surface where the film is applied. Clean CU product was also used on doors, handles, desk surfaces and elevators at the tournament, with more courses and businesses following suit.

(Antimicrobial copper plastic film on doors, desks and elevators for day-to-day safety measures)

The last precaution aimed at preventing the transmission of the novel Coronavirus is a new type of face protection shield developed and patented by Atem Korea, a local firm specializing in PVC film for computer and mobile screens. The face shield aims to protect the face, including the eyes, and prevents one from touching their own face.

Admittedly, the ultralight face shield is aimed at the general public for daily use and not specifically for golf. But I found that its outdoor version with UV protection came in quite handy on the course as well. The antimicrobial, anti-fog coating made for comfortable protection from both the sun and the virus, although it did initially draw curious looks from others.

I don’t actually see it catching on with the general golfing public, though I did get some inquiries from the caddies and non-golf activities like fishing and customer-service related fields.

(Personal trainers, sports fishermen, and drive-thru service attendants all seem to see the benefits of the face shields)

Whatever the case may be, it doesn’t look like the virus will be going away anytime soon. At the same time, it apparently takes more than a life-threatening novel virus to keep Korean golfers off the golf course—even if it means looking like a faceless alien while playing

What is the golf course situation in your corner of the world?

 

Interested in becoming a featured writer for GolfWRX? Submit your pieces for consideration here.

James is a golf gear-nut living and writing about all things golf in Korea. A fan of Tiger, Fred, and Seve, he is forever seeking the holy grail of golf clubs that will lower his score. He graduated from the University of British Columbia in Vancouver, BC, Canada and has been in Korea to witness the explosive growth of golf since 1996. Despite playing golf for over 30 years and being a perpetual 10-handicapper, James steadfastly claims to be the embodiment of the Average Joe Korean golfer. He can be reached at jimmyinseoul@gmail.com, and often introduces cool new Asia-based golf gear on YouTube and Instagram.

13 Comments

13 Comments

  1. Pingback: Korea’s answer to help grow the game – GolfWRX

  2. brainsagolfer

    Jul 27, 2020 at 10:23 am

    Those masks – and any other ones are not gonna fly while golfing in 105 degree heat index in SC.

  3. Tyler Durden

    Jul 26, 2020 at 12:12 am

    GOLFWRX doesn’t like linking covid and the failed us response so the censor what they don’t like

  4. Mark

    Jul 25, 2020 at 7:52 pm

    Slaves and *******. Pfft.

    • Dumb Americans

      Jul 26, 2020 at 4:46 am

      Oh my, I didn’t know wearing a mask was an infringement of your rights! What a special little strawberry aren’t ya?

  5. Scott Harrison

    Jul 24, 2020 at 8:54 pm

    Golfing Daft Punk

  6. joe

    Jul 24, 2020 at 4:58 pm

    If you are outdoors and socially distancing, the likelihood of contracting covid-19 is monumentally low (virtually nonexistent). The USA DOES have COMPETENT leadership. I do not know what state you live in, but if you are not happy with leadership, look locally.

  7. Delbert

    Jul 24, 2020 at 4:38 pm

    Seeing no masks every day at the course. People don’t think this is serious. Yet our state keeps getting more cases and more deaths every day. We ask, but people just give you the look and move on. Give me the authority to kick them off, and things would change.

    • stanley

      Jul 25, 2020 at 2:22 pm

      you expect people to wear mask outside at the golf course?

      • Delbert

        Jul 27, 2020 at 10:34 am

        Our mandate requires masks in public places indoors and outside if you can’t practice social distancing.

  8. Somewhat

    Jul 24, 2020 at 3:54 pm

    I wouldn’t say the standard. But, you will see every other week at least. Get a ticket!

  9. ActualFacts

    Jul 24, 2020 at 11:25 am

    Korea took the coronavirus threat very seriously from the beginning. They didn’t politicize a global health crisis…instead they took swiftly appropriate action.

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Opinion & Analysis

Brandel Chamblee PGA Championship Q&A: Rose’s huge McLaren risk, distracted LIV pros and why Aronimink suits the bombers

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PGA Championship week is here, and Brandel Chamblee did not hold back in our latest discussion ahead of the season’s second major.

In our 2026 PGA Championship Q&A, golf’s leading analyst made the case that PIF pulling LIV’s funding has left its players competing in a state of confusion, called Justin Rose’s mid-season equipment switch a huge risk at 45, and explained why Aronimink will be a bombers’ delight this week.

Check out the full Q&A below.

Gianni: With the PIF confirming that they’re pulling funding from LIV at the end of the season, what impact do you expect that to have on the LIV players competing at the PGA Championship?

Brandel: I would imagine that they have all been thrown into a state of confusion, and will be distracted, not knowing where they are going to play next year and not knowing exactly their road back to either the DP World Tour or the PGA Tour. Or in Rahm’s case, being tied to a sinking ship for the next few years, likely playing for pennies on the dollar in events that no one cares about or watches.

I doubt this would put him in the best frame of mind to compete at his highest level. Keeping in mind, however, that majors are the only time that LIV disciples get to play in events that matter, so never disregard the motivation they have to prove to the world they are still relevant.

Gianni: Justin Rose switched to McLaren Golf equipment mid-season while playing some of the best golf of his career. What do you make of the change?

Brandel: I don’t really know what to make of Rose switching equipment. It seems a huge risk on his part, even though it is likely, in my opinion, that the clubs he’s playing are similar, if not the exact grinds, to what he was playing previously, with a McLaren stamp on them.

Having said that, at best, it is a distraction when he seemed to be as dialed in with his game as any 45-year-old could be and trending in the majors to perhaps do something that would definitely put him in the Hall of Fame. At worst, given the possibility that these clubs aren’t just duplicates of his old set stamped with McLaren on them, he’s made an equipment change that would take time, and 45-year-old athletes don’t have the time to do such things.

Gianni: Aronimink has only hosted a handful of professional events since it hosted the 1962 PGA Championship. What kind of test does it present, and does a course with less recent major championship history tend to level the playing field?

Brandel: Even though Aronimink has only hosted a handful of meaningful professional events, it has been fairly discerning in who can win there. When Keegan Bradley won the BMW Championship on the Donald Ross masterpiece in 2018, he was the 2nd best iron player on tour coming into that week. When Nick Watney won the AT&T at Aronimink in 2011, he was 2nd in strokes gained total coming into the week.

In 2020, Aronimink hosted the KPMG Championship, and Sei Young Kim won. On the LPGA that year, she was first in greens in regulation, putts per green in regulation, and scoring average on the way to being the LPGA player of the year. And then there is the 1962 PGA Championship won by Gary Player, who eventually became just one of a few players to win the career grand slam on the way to winning 9 majors. It is a formidable test, and if it’s not softened by rain, it will bring out the best in the upper echelons of the game.

Gianni: Is there a specific hole at Aronimink that you think will do the most to decide the winner?

Brandel: The hardest hole at Aronimink in each of the three tour events that have been played there since 2010 has been the long par-3 8th hole, with the par-4 10th being the second hardest, so most of the carnage will happen around the turn, but with the par-5 16th offering opportunities for bold plays and the tough closing holes at 17 and 18, the finish is likely to be frenetic.

Gianni: The PGA Championship has always sat in the shadow of the other majors. What does the ideal PGA Championship look like in your eyes, and what would it take for it to carve out its own identity?

Brandel: The PGA Championship, to whatever degree it suffers from the comparison to the other three majors, is still counted just as much when adding them up at the end of one’s career. Almost 1/3 of Nicklaus’ major wins were the five PGA Championships he won. Walter Hagen won 11 majors, five of which were PGA Championships.

Tiger Woods twice in his career won back-to-back PGA Championships, and those four majors count just as much as the other 11 he won. The PGA may not have the prestige of the other three, but it carries the same weight. Having said that, I preferred the identity that it had as the last major of the year.

Gianni: You nailed your Masters picks. Rory won, Scottie finished solo second, and Morikawa surged to a tie for seventh. Who are your top 3 picks for the PGA Championship and why?

Brandel: I am not a huge fan of majors played on golf courses that have been shorn of most of the trees, although I understand some of the agronomic reasons for doing so and of course the ease with which it allows members to play after errant drives. However, at the highest level, it all but eliminates any strategy off the tee and turns professional golf into an even bigger slugfest. That means that it will likely be a bomber’s delight this week, but fortunately, Scottie Scheffler is long enough to play that game and straight enough to play it better than anyone else.

The major championships give us very few surprises anymore, going back to the beginning of 2012, so the last 57 majors played, the average world rank of the winners has been better than 15th in the world. So look at the highest ranked and longest drivers who are on form coming into the PGA Championship who also have great short games as the surrounds at Aronimink are very challenging. That’s Scottie Scheffler by a mile and then McIlroy and Cameron Young with a far bigger nod towards DeChambeau than I gave him at the Masters.

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Club Junkie

A putter that I love and hate – Club Junkie Podcast

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In this episode of the Club Junkie Podcast, we dive into one of the most interesting flatstick releases of the year with a full review of the new TaylorMade SYSTM 2 putters. After spending time on the greens, I break down what makes this design stand out, where it performs, and why it has me completely torn between loving it and fighting it. If you are into feel, alignment, and consistency, this is one you will want to hear about.

We also take a look at some of the putters in play on the PGA Tour last week. From familiar favorites to a few surprising setups, there is always something to learn from what the best players in the world are rolling with under pressure.

To wrap things up, I walk through the process of building a set of JP Golf Prime irons paired with Baddazz Gold Series shafts. From component selection to performance goals, this is a deep dive into what goes into creating a unique custom set and why this combo has been so intriguing.

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Opinion & Analysis

From 14 handicap to pro: 4 things I’d tell golfers at 50

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This year my 50th birthday. Gosh, where has the time gone?

As a teenager in rural Missouri, some of my junior high and high school years felt interminable. Graduation seemed light years away. But the older I get, the faster life seems to fly by.

I’m also increasingly aware of my mortality. My dad died recently. Earlier this year, a friend and fellow PGA of America professional and I were texting about our next catch-up. The next message I received was news of his unexpected passing at 48. Shortly after, a woman I dated in college succumbed to cancer at 51.

Certainly, one can share perspective at any age. Seniors help freshmen, veterans guide rookies. But reaching this milestone feels like as good a time as any to do one of those “what would I tell my younger self?” articles.

I’ve had a uniquely varied career in golf. I started as a 27-year-old, average-length-hitting, 14-handicap computer engineer and somehow managed to turn pro before running out of money, constantly bootstrapping my way forward. I’ve won qualifiers and set venue records in the World Long Drive Championships, finished fifth at the Speedgolf World Championships, coached all skill levels as a PGA of America professional, built industry-leading swing speed training programs for Swing Man Golf, helped advance the single-length iron market with Sterling Irons®, caddied on the PGA TOUR and PGA TOUR Champions, and played about 300 courses across 32 countries.

It’s been a ride, and I’ve gone both deep and wide.

So while I can consult and advise from a lot of angles, let me keep it to a few things I’d tell the average golfer who wants to improve.

1. Think About What You Want

Everyone has their own reason for picking up a golf club.

Oddly, as a professional athlete, I’m not internally driven by competition. That can be challenging, as the industry currently prioritizes and incentivizes competition over the love of the game.

For me, I love walking and being outdoors. Nature helps balance my energy. I prefer courses that are integrated into the natural beauty of their surroundings. I’m comfortable practicing alone. I’m a deep thinker, and I genuinely enjoy investigating the game, using data and intuition to unearth unique, often innovative insights. I’m fortunate to be strong and athletic, so I appreciate the chance to engage with my abilities. Traveling feels adventurous. I could go on.

You don’t have to overthink it like I do. For you, it might be as simple as hitting balls to escape work, hanging out with friends, and playing loosely with the rules and the score.

The point is to give yourself permission to play for your own reasons, and let that be enough.

But if improvement is your goal, thinking about your destination—and when you want to get there—is important, because it dictates the steps you need to take. When I set out to go from a 14-handicap to the PGA TOUR as quickly as possible, the steps I needed were very different from those of a working golfer trying to break 90 in six months. That’s also different from someone who just wants a few peaceful hours outside each week, away from work or family.

None of these goals are better than the others, but each requires a different plan that you can work backward from.

2. There Are Lots of Things That Can Work

One of the challenges of golf is that, although there are rules for playing, there aren’t clear, industry-wide standards for how to best play the game. There’s a lot of gray area.

You might hear a top coach or trainer insist that a certain move is the best way to swing or train. Then you dig a bit deeper and, much to your confusion and frustration, another respected coach or trainer says something completely different. I don’t think anyone is trying to confuse you—at least I hope not. It’s just where the industry is right now.

You have to be careful with advice from tournament pros, too. They might be great at scoring, but they’re also human and sometimes just as susceptible as amateurs to believing things that don’t really move the needle. Tour players might describe what they feel, but that’s not always what they’re actually doing when assessed with technology.

I recently ran a test on my YouTube channel (which connects to my GolfWRX article “How to use your hands in the golf swing for power and accuracy”), and, interestingly, two of the most commonly taught hand actions produced the worst results in the test.

Coaches can certainly help. If you find someone you connect with to help navigate, that’s great. But there are many ways to get the ball in the hole. In the current landscape, you may need to seek multiple opinions, think critically, and use your own intuition to discern what seems true and whose advice resonates with you.

I’d recommend seeking someone who is open-minded and always learning, because things constantly change. Absolutes like “correct” or “proper” should raise a red flag. AI can be useful, but it tends to confidently repeat popular advice, so proceed with caution.

3. Get Custom Fit

If you’re serious about becoming a better player, getting custom fit is hugely important. There’s no sense fighting your equipment if you don’t have to. Most better players get fit these days and, if they don’t, they’re usually skilled enough to work around clubs that aren’t ideal.

If you plan to play for a long time, it’s worth spending a little more upfront to get something that truly fits you and your game, rather than continually buying and discarding equipment.

Equipment rules haven’t really changed significantly since the early 2000s. To stay in business, manufacturers keep pushing those limits. If you pull a bunch of clubs and balls off the rack and test them, you’ll find differences. I’ve tested two new drivers and seen a 30-yard total distance gap. Usually, the issue isn’t bad equipment; it’s that the combination of components simply isn’t the best fit.

It’s like wearing a new pair of floppy clown shoes. Sure, they’re shoes—but you won’t sprint your best in them compared to track shoes that fit perfectly.

Be wary of what’s called custom fitting, too. Sometimes the term is used as a marketing strategy rather than an actual fitting. In some retail settings, fitters may be incentivized to steer you toward higher-priced components. That doesn’t automatically mean it’s not the best fit, but you should be aware of potential biases.

I learned a version of this lesson outside of golf. Years ago, I bought a tennis racquet at a big box store from a seemingly knowledgeable employee who thought it would suit me best. The racquet gave me tennis elbow, and I spent months recovering with rest and acupuncture. The next season, I invested more time and money to find what actually fit me, and I walked away with something amazing that I still play with years later.

So if you’re going to get fit, be smart about it.

Find someone you believe has deep knowledge—possibly with certifications, but not necessarily. Make sure there’s a wide inventory across many brands. Check recent reviews for the individual fitter if possible. Make sure you trust that the fitter has your best interests at heart. If they’re wearing a hat or shirt with a specific brand’s logo, proceed with caution. Unless you specifically want a certain brand or look, be wary of upsells, especially if two options perform nearly the same.

Also, while golf is called a sport of integrity, there’s a thread of manipulation in the industry. I once drafted an equipment article for an industry magazine, structured just like one of their previous popular stories, with matching word count and great photos. The assistant editor loved it; it was useful to readers and required little work on his part. But the editor-in-chief nixed the story. When I asked why, I was told it was because I wasn’t an advertiser. It turned out the article I’d modeled mine after was a paid ad cleverly disguised as editorial content.

I really dislike games, clickbait, and fear-based manipulation. I hope this changes, but golfers deserve to know it exists.

4. Distance and Strategy Matter

There’s a real relationship between how far you hit the ball and your scoring average, even at the PGA TOUR level.

I experienced this early in my pro career. I started as a power hitter, swinging in the high 120s and breaking 200 mph ball speed with a stock driver.

Back then, some instructors advised swinging at 80%, so I tried slowing down for more accuracy. That worked fine on shorter, tighter courses. But on longer setups, I was coming into greens with too much club, and par 5s stopped being

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