Opinion & Analysis
TaylorMade doubles down with SpeedBlade
TaylorMade’s CEO, Mark King, said the company has changed the dynamics of the iron business. The company’s Executive Vice President of Product Development, Sean Toulon, said it’s the biggest advancement in golf equipment since woods became “metal woods.”
Say what you want about TaylorMade’s speed pocket, a slot in the sole of its irons that the company claims makes “all other irons inferior.” But there’s one thing you can’t say: that TaylorMade executives aren’t betting the farm on it.
Click here read our tech story on the SpeedBlade irons.
TaylorMade’s newest iron, SpeedBlade, was announced Monday night at the BMW Championship in an event that felt more like an iPhone launch than a golf equipment event. In attendance were the usual golf equipment writers, but also veteran PGA Tour scribes, who would have likely taken the night off had it been any other golf equipment company’s event. But with PGA Tour superstars Sergio Garcia, Jason Day, Dustin Johnson and Justin Rose in attendance, the SpeedBlade event slipped past the realm of golf equipment and into that of golf culture.
[youtube id=”_k9unWck_wY” width=”620″ height=”360″]
Maybe that’s why King, Toulon and iron guru Brian Bazzel spent little time on head-to-head comparisons between the RocketBladez and SpeedBlade irons. Instead, TaylorMade executives chose to discuss what Toulon called the “mind-blowing,” “myth-busting” performance of the speed pocket itself.
In a round table, Garcia, Rose, Johnson and Day discussed how TaylorMade’s previous iron model, RocketBladez, had changed their attitude toward technology in irons. Garcia, who was the first golfer to win with TaylorMade’s RocketBladez Tour irons, talked about how their larger sweet spot nullified slight mishits, helping him hit shots closer to the pin more consistently.
Rose discussed the process he went through of individually testing each RocketBladez Tour long iron in the spring of 2013. He started with the 3 iron, which impressed him enough to put that club in the bag. Then he went on to the 4 iron, the 5 iron and finally the 6 iron.
“I didn’t want to change,” Rose said. “Because I was hitting it really good [with my old clubs].”
Justin Rose compared a SpeedBlade 4 iron to the TaylorMade MB Forged 4 iron he used in early 2013. The results? SpeedBlade flew noticeably higher and as much as 20 yards farther.
But Rose said the speed pocket in his RocketBladez Tour irons allows him to hit higher, more consistent long-iron shots, like the towering 4 iron he hit into the 72nd hole of the U.S. Open at Merion that sealed his first major championship victory.
It’s Johnson’s and Day’s experiences with the clubs that are more typical of most Tour players, however. Johnson put RocketBladez Tour irons in play in the first tournament of the 2013 PGA Tour season, the Hyundai Tournament of Champions. He went on to win by four shots, but then benched the clubs for the rest of the season.
Day used a strong-lofted RocketBladez Tour 2 iron in both the U.S. Open and British Open, ripping 1 iron-like shots in excess of 300 yards at Merion and Muirfield. He said that the slotted long iron allowed him to do what similarly lofted hybrids simply couldn’t, keep the ball under the wind. But his runner-up finish at the U.S. Open and T32 finish at the British weren’t enough to convince him to keep the club in the bag. Like Johnson, he was intrigued, but not ready for an iron makeover.
All four Tour stars spent the evening in Lake Forest, Ill., demonstrating just how game-changing the SpeedBlade irons can be. Garcia hit a SpeedBlade 7 iron more than 200 yards. Rose hit a SpeedBlade 4 iron nearly 256 yards, while Johnson crushed one 271 yards and Day hit a SpeedBlade 3 iron 280 yards. And it was no tomfoolery. According to Bazzel, the SpeedBlade irons were built to the same specifications as their current irons.
The fact remains, however, that there’s almost no chance that any of the four superstars will put a SpeedBlade iron in their bag until TaylorMade releases a smaller, shorter-flying version.
Above: Dustin Johnson celebrates his 271-yard shot with a 4 iron, which bested the drive of former Chicago Bears defensive end Richard Dent.
Yes, the SpeedBlade irons are more compact than their predecessors, RocketBladez. They also fly higher, are more forgiving, better looking, better feeling and more consistent on mishits. But golfers like Garcia, Rose, Johnson and Day simply don’t trust an iron that flies two-to-three clubs farther than the forged blades they grew up playing.
It’s not that the SpeedBlade irons are worse than the irons they’re playing. According to Bazzel, the SpeedBlade irons are the most technically advanced model TaylorMade has ever produced. They’re just different.
But different is good. Different is what changed golfers from woods made of wood to ones made from metal, and from wound golf balls to solid-core models. It’s also what gets average golfers out of bed early on weekends, hoping that today’s round might be different.
With the SpeedBlade irons, TaylorMade’s executives proved to the golf world that they’re committed to distance irons for the foreseeable future. They’re convinced they can change golfers’ minds, and in turn change their games.
Not everyone will agree with them, of course, but no drastic change has even been without skeptics. Often, the kind of exceptional criticism hurled at a product like RocketBladez and SpeedBlade irons can mean something else — that a company is on to something.
Click here to see what GolfWRX members are saying about the SpeedBlade irons in the forum.
Opinion & Analysis
Brandel Chamblee PGA Championship Q&A: Rose’s huge McLaren risk, distracted LIV pros and why Aronimink suits the bombers
PGA Championship week is here, and Brandel Chamblee did not hold back in our latest discussion ahead of the season’s second major.
In our 2026 PGA Championship Q&A, golf’s leading analyst made the case that PIF pulling LIV’s funding has left its players competing in a state of confusion, called Justin Rose’s mid-season equipment switch a huge risk at 45, and explained why Aronimink will be a bombers’ delight this week.
Check out the full Q&A below.
Gianni: With the PIF confirming that they’re pulling funding from LIV at the end of the season, what impact do you expect that to have on the LIV players competing at the PGA Championship?
Brandel: I would imagine that they have all been thrown into a state of confusion, and will be distracted, not knowing where they are going to play next year and not knowing exactly their road back to either the DP World Tour or the PGA Tour. Or in Rahm’s case, being tied to a sinking ship for the next few years, likely playing for pennies on the dollar in events that no one cares about or watches.
I doubt this would put him in the best frame of mind to compete at his highest level. Keeping in mind, however, that majors are the only time that LIV disciples get to play in events that matter, so never disregard the motivation they have to prove to the world they are still relevant.
Gianni: Justin Rose switched to McLaren Golf equipment mid-season while playing some of the best golf of his career. What do you make of the change?
Brandel: I don’t really know what to make of Rose switching equipment. It seems a huge risk on his part, even though it is likely, in my opinion, that the clubs he’s playing are similar, if not the exact grinds, to what he was playing previously, with a McLaren stamp on them.
Having said that, at best, it is a distraction when he seemed to be as dialed in with his game as any 45-year-old could be and trending in the majors to perhaps do something that would definitely put him in the Hall of Fame. At worst, given the possibility that these clubs aren’t just duplicates of his old set stamped with McLaren on them, he’s made an equipment change that would take time, and 45-year-old athletes don’t have the time to do such things.
Gianni: Aronimink has only hosted a handful of professional events since it hosted the 1962 PGA Championship. What kind of test does it present, and does a course with less recent major championship history tend to level the playing field?
Brandel: Even though Aronimink has only hosted a handful of meaningful professional events, it has been fairly discerning in who can win there. When Keegan Bradley won the BMW Championship on the Donald Ross masterpiece in 2018, he was the 2nd best iron player on tour coming into that week. When Nick Watney won the AT&T at Aronimink in 2011, he was 2nd in strokes gained total coming into the week.
In 2020, Aronimink hosted the KPMG Championship, and Sei Young Kim won. On the LPGA that year, she was first in greens in regulation, putts per green in regulation, and scoring average on the way to being the LPGA player of the year. And then there is the 1962 PGA Championship won by Gary Player, who eventually became just one of a few players to win the career grand slam on the way to winning 9 majors. It is a formidable test, and if it’s not softened by rain, it will bring out the best in the upper echelons of the game.
Gianni: Is there a specific hole at Aronimink that you think will do the most to decide the winner?
Brandel: The hardest hole at Aronimink in each of the three tour events that have been played there since 2010 has been the long par-3 8th hole, with the par-4 10th being the second hardest, so most of the carnage will happen around the turn, but with the par-5 16th offering opportunities for bold plays and the tough closing holes at 17 and 18, the finish is likely to be frenetic.
Gianni: The PGA Championship has always sat in the shadow of the other majors. What does the ideal PGA Championship look like in your eyes, and what would it take for it to carve out its own identity?
Brandel: The PGA Championship, to whatever degree it suffers from the comparison to the other three majors, is still counted just as much when adding them up at the end of one’s career. Almost 1/3 of Nicklaus’ major wins were the five PGA Championships he won. Walter Hagen won 11 majors, five of which were PGA Championships.
Tiger Woods twice in his career won back-to-back PGA Championships, and those four majors count just as much as the other 11 he won. The PGA may not have the prestige of the other three, but it carries the same weight. Having said that, I preferred the identity that it had as the last major of the year.
Gianni: You nailed your Masters picks. Rory won, Scottie finished solo second, and Morikawa surged to a tie for seventh. Who are your top 3 picks for the PGA Championship and why?
Brandel: I am not a huge fan of majors played on golf courses that have been shorn of most of the trees, although I understand some of the agronomic reasons for doing so and of course the ease with which it allows members to play after errant drives. However, at the highest level, it all but eliminates any strategy off the tee and turns professional golf into an even bigger slugfest. That means that it will likely be a bomber’s delight this week, but fortunately, Scottie Scheffler is long enough to play that game and straight enough to play it better than anyone else.
The major championships give us very few surprises anymore, going back to the beginning of 2012, so the last 57 majors played, the average world rank of the winners has been better than 15th in the world. So look at the highest ranked and longest drivers who are on form coming into the PGA Championship who also have great short games as the surrounds at Aronimink are very challenging. That’s Scottie Scheffler by a mile and then McIlroy and Cameron Young with a far bigger nod towards DeChambeau than I gave him at the Masters.
In this episode of the Club Junkie Podcast, we dive into one of the most interesting flatstick releases of the year with a full review of the new TaylorMade SYSTM 2 putters. After spending time on the greens, I break down what makes this design stand out, where it performs, and why it has me completely torn between loving it and fighting it. If you are into feel, alignment, and consistency, this is one you will want to hear about.
We also take a look at some of the putters in play on the PGA Tour last week. From familiar favorites to a few surprising setups, there is always something to learn from what the best players in the world are rolling with under pressure.
To wrap things up, I walk through the process of building a set of JP Golf Prime irons paired with Baddazz Gold Series shafts. From component selection to performance goals, this is a deep dive into what goes into creating a unique custom set and why this combo has been so intriguing.
This year my 50th birthday. Gosh, where has the time gone?
As a teenager in rural Missouri, some of my junior high and high school years felt interminable. Graduation seemed light years away. But the older I get, the faster life seems to fly by.
I’m also increasingly aware of my mortality. My dad died recently. Earlier this year, a friend and fellow PGA of America professional and I were texting about our next catch-up. The next message I received was news of his unexpected passing at 48. Shortly after, a woman I dated in college succumbed to cancer at 51.
Certainly, one can share perspective at any age. Seniors help freshmen, veterans guide rookies. But reaching this milestone feels like as good a time as any to do one of those “what would I tell my younger self?” articles.
I’ve had a uniquely varied career in golf. I started as a 27-year-old, average-length-hitting, 14-handicap computer engineer and somehow managed to turn pro before running out of money, constantly bootstrapping my way forward. I’ve won qualifiers and set venue records in the World Long Drive Championships, finished fifth at the Speedgolf World Championships, coached all skill levels as a PGA of America professional, built industry-leading swing speed training programs for Swing Man Golf, helped advance the single-length iron market with Sterling Irons®, caddied on the PGA TOUR and PGA TOUR Champions, and played about 300 courses across 32 countries.
It’s been a ride, and I’ve gone both deep and wide.
So while I can consult and advise from a lot of angles, let me keep it to a few things I’d tell the average golfer who wants to improve.
1. Think About What You Want
Everyone has their own reason for picking up a golf club.
Oddly, as a professional athlete, I’m not internally driven by competition. That can be challenging, as the industry currently prioritizes and incentivizes competition over the love of the game.
For me, I love walking and being outdoors. Nature helps balance my energy. I prefer courses that are integrated into the natural beauty of their surroundings. I’m comfortable practicing alone. I’m a deep thinker, and I genuinely enjoy investigating the game, using data and intuition to unearth unique, often innovative insights. I’m fortunate to be strong and athletic, so I appreciate the chance to engage with my abilities. Traveling feels adventurous. I could go on.
You don’t have to overthink it like I do. For you, it might be as simple as hitting balls to escape work, hanging out with friends, and playing loosely with the rules and the score.
The point is to give yourself permission to play for your own reasons, and let that be enough.
But if improvement is your goal, thinking about your destination—and when you want to get there—is important, because it dictates the steps you need to take. When I set out to go from a 14-handicap to the PGA TOUR as quickly as possible, the steps I needed were very different from those of a working golfer trying to break 90 in six months. That’s also different from someone who just wants a few peaceful hours outside each week, away from work or family.
None of these goals are better than the others, but each requires a different plan that you can work backward from.
2. There Are Lots of Things That Can Work
One of the challenges of golf is that, although there are rules for playing, there aren’t clear, industry-wide standards for how to best play the game. There’s a lot of gray area.
You might hear a top coach or trainer insist that a certain move is the best way to swing or train. Then you dig a bit deeper and, much to your confusion and frustration, another respected coach or trainer says something completely different. I don’t think anyone is trying to confuse you—at least I hope not. It’s just where the industry is right now.
You have to be careful with advice from tournament pros, too. They might be great at scoring, but they’re also human and sometimes just as susceptible as amateurs to believing things that don’t really move the needle. Tour players might describe what they feel, but that’s not always what they’re actually doing when assessed with technology.
I recently ran a test on my YouTube channel (which connects to my GolfWRX article “How to use your hands in the golf swing for power and accuracy”), and, interestingly, two of the most commonly taught hand actions produced the worst results in the test.
Coaches can certainly help. If you find someone you connect with to help navigate, that’s great. But there are many ways to get the ball in the hole. In the current landscape, you may need to seek multiple opinions, think critically, and use your own intuition to discern what seems true and whose advice resonates with you.
I’d recommend seeking someone who is open-minded and always learning, because things constantly change. Absolutes like “correct” or “proper” should raise a red flag. AI can be useful, but it tends to confidently repeat popular advice, so proceed with caution.
3. Get Custom Fit
If you’re serious about becoming a better player, getting custom fit is hugely important. There’s no sense fighting your equipment if you don’t have to. Most better players get fit these days and, if they don’t, they’re usually skilled enough to work around clubs that aren’t ideal.
If you plan to play for a long time, it’s worth spending a little more upfront to get something that truly fits you and your game, rather than continually buying and discarding equipment.
Equipment rules haven’t really changed significantly since the early 2000s. To stay in business, manufacturers keep pushing those limits. If you pull a bunch of clubs and balls off the rack and test them, you’ll find differences. I’ve tested two new drivers and seen a 30-yard total distance gap. Usually, the issue isn’t bad equipment; it’s that the combination of components simply isn’t the best fit.
It’s like wearing a new pair of floppy clown shoes. Sure, they’re shoes—but you won’t sprint your best in them compared to track shoes that fit perfectly.
Be wary of what’s called custom fitting, too. Sometimes the term is used as a marketing strategy rather than an actual fitting. In some retail settings, fitters may be incentivized to steer you toward higher-priced components. That doesn’t automatically mean it’s not the best fit, but you should be aware of potential biases.
I learned a version of this lesson outside of golf. Years ago, I bought a tennis racquet at a big box store from a seemingly knowledgeable employee who thought it would suit me best. The racquet gave me tennis elbow, and I spent months recovering with rest and acupuncture. The next season, I invested more time and money to find what actually fit me, and I walked away with something amazing that I still play with years later.
So if you’re going to get fit, be smart about it.
Find someone you believe has deep knowledge—possibly with certifications, but not necessarily. Make sure there’s a wide inventory across many brands. Check recent reviews for the individual fitter if possible. Make sure you trust that the fitter has your best interests at heart. If they’re wearing a hat or shirt with a specific brand’s logo, proceed with caution. Unless you specifically want a certain brand or look, be wary of upsells, especially if two options perform nearly the same.
Also, while golf is called a sport of integrity, there’s a thread of manipulation in the industry. I once drafted an equipment article for an industry magazine, structured just like one of their previous popular stories, with matching word count and great photos. The assistant editor loved it; it was useful to readers and required little work on his part. But the editor-in-chief nixed the story. When I asked why, I was told it was because I wasn’t an advertiser. It turned out the article I’d modeled mine after was a paid ad cleverly disguised as editorial content.
I really dislike games, clickbait, and fear-based manipulation. I hope this changes, but golfers deserve to know it exists.
4. Distance and Strategy Matter
There’s a real relationship between how far you hit the ball and your scoring average, even at the PGA TOUR level.
I experienced this early in my pro career. I started as a power hitter, swinging in the high 120s and breaking 200 mph ball speed with a stock driver.
Back then, some instructors advised swinging at 80%, so I tried slowing down for more accuracy. That worked fine on shorter, tighter courses. But on longer setups, I was coming into greens with too much club, and par 5s stopped being
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Henny Bogan
Oct 5, 2013 at 5:54 pm
Taylor made is not bad since they replaced my driver head that blew out a hole in it. Happy they stand by their products. With that in mind, I preferred the R11 to the R11s they sent me since it sounded better and felt better. I’m still playing my buttery soft Hogan apex edge pro irons. I am a bogey golfer (85-92) broke 80 once with a 78 but the feel of hitting the sweet spot is more important for me than where the ball ends up. Sounds crazy, I know. But I just love the real feel of a pro v or b330 solid in the middle. In fact my next clubs I would prefer a little smaller head just to force me to concentrate a bit more.
Longpar5
Aug 23, 2014 at 10:10 pm
What, in the world, does that have to do with this article. This is why golf forums full of hackers get so tiresome…People commenting on themselves and their set up and recommending something totally different than what the article/original post was about.
OVER THE TOP GOLF
Oct 4, 2013 at 2:40 pm
I will never give up my Ping Eye2s or my forged steel Zaap putter. I also only play old school Maxfli A10s which are pretty much extinct now but I managed to hoard about 100 dozen of ’em. I laugh when I talk to 30 handicap golfers who won’t pay $15 for a lesson but will drop a grand every year on new sticks.
reggie jaggers
Oct 2, 2013 at 9:22 pm
Strange to say the least, it seems to me that every club, be it iron or driver is “pushing the PGA’s limits, if that’s true then how can this iron possibly be any longer than the Rocket blades? it’s pure bull. Every club they come out with is supposedly longer but still their under the limits, explain that to me? it’s marketing BS
Anthony Maccioli
Oct 3, 2013 at 1:14 am
And sadly people still buy the “latest and greatest”.
Keith
Oct 2, 2013 at 5:31 pm
Looks like a winner.
carp
Sep 21, 2013 at 12:51 pm
HYPE ALERT! I found on the Golfblogger’s site that Wilson had irons in the late 70s called Reflex. They had a slot very similar to these.
http://www.golfblogger.com/index.php/golf/comments/wilson_reflex_irons_had_a_slot_in_1978/
If these had really been that great…well, do the math.
Pete
Sep 20, 2013 at 10:03 am
I absolutely despise taylormade I have two taylormade clubs in my bag a R11 driver set to 9 degrees of loft with adila rip phenom red eye alpha x stiff shaft and there old white smoke putter my other clubs are birdgestone j38 3-pw and i have ping I15 tour stiff 3w and 5w with a mix of cleveland reg 588 wedges and sometimes i use my titleist sm4 but to get to the point I hit my driver on average about 280 carry so i can hit it around 300 with good roll ” im only 16″ but to get to the point my girlfriend who plays on the AJGA tour went to sea island fitting center and got fitted for all new taylormade gear the R1 2.0rbz rocketblades the whole works she was also using bridgestone clubs before this 6 months later she absolutely despises these clubs there GAME IMPROVEMENT they have no feel forged irons with feel is where you need to be these game improvement irons do nothing there for hacks and for hype nothing more
spazo
Sep 30, 2013 at 5:56 pm
the period key is what you need
it’s located between the space bar and the enter key
use it.
t120
Oct 5, 2013 at 10:35 pm
I rather liked the egocentric ramblings of a ready-for-the-pga poster with TMAG gear he hates and no actual point, or punctuation. And no, ALL CAPS, isn’t punctuation, just annoying.
I would also challenge him to buy a comma. Wait, nevermind, I’ve got a few lying around you can borrow.
,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,
Doug
Sep 17, 2013 at 10:31 pm
Any input on JPX EZ forged irons? The lofts are crazy long and makes me suspicious on how accurate they may be.
Doug
Sep 17, 2013 at 10:27 pm
Yes! A 200 yrd iron sounds like a sandtrap to me?
Tyler
Sep 17, 2013 at 11:10 am
I wonder how “EXCITED” Dustin, Sergio, and the other pro’s were to be there!
Shane
Sep 16, 2013 at 3:30 pm
I laugh when I read, “TaylorMade is simply strengthening the lofts of their irons.”
UPDATE: Every club manufacturer is doing this; Mizuno; Titleist; TaylorMade. Look at the specs.
That particular argument is getting old.
FYI, I play a Scotty putter, Vokey wedges, TaylorMade R9 TP irons, an RBZ 3-wood and a Titleist 910D2 driver, so I’m not basing my post on an exclusive love for TMaG products – just stating something that so many others seem to have missed.
Kc
Sep 26, 2013 at 11:25 pm
Speedblade has the same lofts as other company’s clubs (same as my callaway diablo forged irons). I currently play rocketbladez tours, which have weaker lofts than speedblade or rocketbladez regular ( pw-47.5 loft). They fly higher, go farther and land softer. I can score better with these clubs than previous clubs and isn’t that the point in new iron technology? I’m really hoping the new speedblade will improve on rocketbladez tours. I’m having trouble with the long clubs, 4-6i. These speedblade look sweet and the reviews online sound promising. Can’t wait.
Anthony Maccioli
Oct 3, 2013 at 1:12 am
Do you see the problem with that logic?Despite the whole idea of having the long irons be easier to hit you still have trouble hitting them. Then how are the flying higher, going father, and landing softer?… how does it make sense to go out and basically buy the same irons and get the same results?
Kc
Oct 5, 2013 at 8:39 pm
I didn’t plan on getting the speedblade in place of my rocketbladez tours. I said the technology in these newer TM irons have improved my ball striking and lowered my scores. Demo the tours or speedblades and see if you hit them better than your current clubs. Btw, next year TM will release forged irons, probably an update of the forged models from a coupl years ago. Will these new forged offerings included the speed pocket? We’ll see.
David T
Apr 14, 2014 at 12:03 am
I think everybody is missing the point here. What realy matters is who buys the beer at the 19th. My 24 year old EYE 2 + BECU’s have provided me with more than my share over the years. Yes, these new clubs are very nice but at the end of the day it’s not how but “how many”.
Lee
Sep 12, 2013 at 2:56 am
The irons are so good the Pro’s say whilst thinking why do they keep making me take my blades out of the bag for a few days! More Tosh from TM I don’t think even their marketing machine believes this latest installment.
Sagamore
Sep 11, 2013 at 9:37 pm
How much for a set of irons? Assuming 4 thru pitch…
When Rocketbladez came out, they were about $800.
Zak Kozuchowski
Sep 11, 2013 at 10:23 pm
$799 with steel for eight irons. Full tech story here: http://www.golfwrx.com/135671/tech-talk-taylormade-speedblade-irons/
– Zak
Stanley
Sep 11, 2013 at 9:30 pm
TM create new clubs constantly they are still trying to make ones as good as Titleist. Even the Pros driver heads are completely different than the rack or TP stuff. Real golfers can stick with the real gear.
Trygve Ekern
Sep 11, 2013 at 5:46 pm
The reality is a bit of everything that we have heard… Yes… Taylor made makes some very nice products, of which I bag several myself, yes… They are shameless whores for coming out with new models every few months… But… In their defense they have done the market research that tells them people will keep buying the latest version of things… Capitalism pure and simple, contant releases may come back to bite them, but for now people seem to be eating this s*** up!?
David D Banks
Sep 11, 2013 at 8:56 pm
I play 1999 Callaway Hawkeyes and I think their as good if not better than anything out there
Tom
Oct 4, 2013 at 2:22 am
1996 Big Berthas… still going strong.
Caleb
Sep 11, 2013 at 5:40 pm
So they come out with technology a year later that is that much more of an improvement? Sounds just like apple….going one small step at a time with their so called “new technology.” Rippin peoples heads off
Shankerton
Sep 11, 2013 at 5:40 pm
What happens when I cake them with mud after 6 chilli dips in #1 fairway?
jontyrees
Sep 11, 2013 at 3:45 pm
So much outrage over a new set of irons! TM likes to have a new product on the mkt, with associated hype, at all times. That doesn’t mean you have to ditch the rocketbladez you bought a yr ago to buy these. It means that the guy who is in the mkt to replace the clubs he bought 5yrs ago looks at articles on new clubs and sees the newest TMs, and possibly buys them. I fail to see why so many people have a problem with that. They make good clubs, and they always have something fresh on the rack. Sounds like a solid business model to me.
Shane
Sep 16, 2013 at 3:35 pm
Finally, a rational post.
It’s terrific business. Since when does a smart business model justify anger, hatred, etc.?
And let’s not forget that TaylorMade is owned by Adidas – a global sports brand. I’m willing to bet that their business marketing folks know what they’re doing.
stoneydukes
Sep 11, 2013 at 3:40 pm
What about RocketSpeed?!!
Joda
Sep 11, 2013 at 3:24 pm
I was entertained enough to read all the comments – thanks guys. Here’s my 2¢… I played the Callaway RAZR irons since they came out. I just upgraded to the RBZ irons (not the rocketbladz) and have found I not only hit them farther but straighter. I’m a 6 handicap. I do believe the technology is getting better but my RBZ’s are already outdated by what 3-4 models? It is nice to find someone on Craigslist to buy my old sets at a high price and find Dick’s or Sports Authority coupons to buy the clearanced new sets at such a cheap price. So the best thing about new irons every few months is that TM (or other companies) clear out the older models and I get a new set every two years for almost nothing 🙂
Chris
Sep 11, 2013 at 12:40 pm
Isn’t SpeedBlade simply a color update to match the SLDR?
Ola
Sep 11, 2013 at 12:32 pm
I dont get these rants. I am a 12 hcp but short hitter (150 yds w 7 iron) i use ping g25. With rocketbladez that i tried last week i get 160 yards, AND same or even higher trajectory. AND freakin straght. Lofts shafts lenghts who cares?? Ill be approacing greens w one club less wich will amount to one club better targeting. Mizuno blades make me cey, but they are not for my lousy swing speed. And dont tell me to practice, ill take you out on chipping any day
chowchow
Sep 11, 2013 at 3:13 pm
try out the new Mizuno JPX Forged irons that are coming out or the non forged. They are a more forgiving club than the 825 pros. The new Mizuno stuff will be on the shelves any day now. My ordr came in today. Heading out back to hit some balls with the H-4 – MP-54’s and The EZ 825’s. The black heads I like. H-4’s you can see thru the set the muscle area changes thru the set. Mizuno has some winners once again.
Why do all you guys throw nut fits when TM releases a new club. There are lots or idiots out there just like you guys snieveling like 8 year old school girls on the play ground fighting over Barbie. It must work.. I sell lots of their products. Companies don’t do things unless there is a market their.
HOW MANY OF YOU HONESTLY CAN BREAK A 100 and GOLF MORE THAN TWICE A WEEK? NGF says this is the norm. Twice a month and can’t break a 100. Less than 1% are single digit.
Remember be honest(no lying & counting all your stokes). after all it is a gentle mans game. so all you say
Philip
Sep 11, 2013 at 12:09 pm
Lets fault Taylormade for attempting to make profits. They are the Apple of golf. Prior to Taylormade’s recent marketing, all other companies fit to a uniform process. Taylormade is creating buzz and hype to a somewhat boring sport (to outsiders). While you guys are bashing them for selling their products, they are on the way to the bank with your friend’s money.
Scott
Sep 11, 2013 at 6:50 am
Lol @ the golf snobs in here.
If you don’t like a brand ignore their adds and don’t buy their gear.
Alex
Sep 11, 2013 at 5:32 am
As somebody who works in Golf retail, you guys have to understand whose buying golf clubs these days. 90% of people I fit do not understand the basic components of a golf swing let alone differences in equipment. All they see us that one club is going slightly further than the rest, and its most likely the newest model in the store (because tmag release new sticks every fortnight). Tmag aren’t fussed whether or not low handicap golfers get frustrated with there frequent releases.
zach
Sep 11, 2013 at 1:46 pm
good point
Richard
Sep 11, 2013 at 4:52 am
I think Taylor Made gives the consumer choice – which I believe is a good thing
I hit the Rocketbladez irons when they came out – I didn’t get on with them, so I purchased a set of Cobra AMP forged irons, which I think are incredible irons. They are long and soft. Give me a set of forged cavity back irons any day of the week.
NG
Sep 11, 2013 at 1:28 am
Cannot believe the posts on here comparing Speedblade irons top player forged type irons…are you serious? of course your not going to like them…i’m sure there will be a tour model to appeal. I remember everyone saying the same things last year about Rocketblades and guess what TMaG sold a bunch of those too! Don’t give up your day jobs people!
Chock
Sep 11, 2013 at 12:14 am
Some call it a SLINGblade…….. Hehehehehe
Chock
Sep 11, 2013 at 12:15 am
Come on you knew somebody had to say it
SN
Sep 10, 2013 at 11:51 pm
I like to buy new clubs.
Every time I buy one, it reminds me of my swing flaws.
and it makes me go out and practice…
Gregory
Sep 10, 2013 at 11:44 pm
I hit my 7i 190. I play Mizuno MP 53 +1″ project x 6.5. I’m 6’3″ 240.
Chock
Sep 11, 2013 at 12:13 am
Sounds about right
Jake T
Sep 11, 2013 at 1:28 pm
Congratulations
Jake
Sep 10, 2013 at 8:46 pm
I think I’m just going to wait till next month to get the SpeedBlade 2.0 at the same time i pick up my Iphone 5s(c) in blue so they can match………………. Not! Fail…..wait for it….Fail 2.0!!!!!!
pooch
Sep 10, 2013 at 8:36 pm
The only thing that makes the ball go further is “Club Head Speed”
III
Sep 10, 2013 at 9:22 pm
Well, TM would like to think that the CT and the COR is maxed out to the limits with these latest clubs
WM
Sep 10, 2013 at 7:44 pm
Wait for it next spring we will see Speed Bladzi-er.
Weekendwillie
Sep 10, 2013 at 5:36 pm
How is this different than any other “toy” someone buys? I hate TMAG stuff but I’m pretty sure they do their research to know what sells and gets people excited. Any time I play, there are r1s and rbzs galore so it’s working. people like new things so whether its new clubs , TV, a new phone ( think about that for a second), a new ATV, snowmobile(people upgrade yearly to this crap, so you really need 50 more HOrse power) , a new compound bow( do you really need to go from 300 ft per second to 310?) it’s all what you like and want to spend your money on. The nice thing is I am %100 positive that a new club will marginally improve my game.. maybe..but if I like it and can wait 6 months after its release, eBay is wonderful and it’s a pretty inexpensive hobby in the grand scheme of things .
Blanco
Sep 10, 2013 at 4:22 pm
This is getting really, REALLY old.
Canadian Golf Pro
Sep 11, 2013 at 12:42 pm
I have no problem with companies introducing new products, the bottom line is those companies have to make money and to do that they need to innovate. What I don’t like is the distance claims they make. I never hit the RBZ Stage 2 any farther than i hit my X-Hot or my old launcher titanium….I tested the rocketbladez and did not hit the 5 iron any farther than my R11 5 iron or PING s57
sleeper
Sep 11, 2013 at 1:31 pm
Completely agree. This is just silly. I took the rocketbladez “bucket challenge” and they failed. Hit my current irons just as far.
By their own standards, I think Taylormade is slowing down. I expected them to have replaced the “speed pocket” with something just as ineffective by now.
Side note: When did GolfWRX start doing advertorials? Taylormade’s credibility is gone, but I’d like to think this site tries to be objective.
Argentinian Golfer
Oct 3, 2013 at 9:55 am
Please, not compare the loft of a Ping S 57 with any TM from TM Burner 1.0.
TM are 2 (two) degrees stronger than any Ping and Titleist irons.
Ping i15 7 iron: Loft 33.
TM speed, blade, bla bla bla 7 iron: Loft 31.
Yeah …. the champion of the distance …. with less loft!
Roger
Sep 10, 2013 at 4:14 pm
Cool Product.
Yes i have tried the Mizuno Fli Hi.
Yes i had a Ping ISI 2 iron back in the day.
Looking forward to buying a 3 or 4 SpeedBlade used around xmas
when they are one model old.
Marketing WORKS.
Distance Sells.
WRX’rs are say the top 5 to 8 % critics of the buying public.
It is the other 92 to 95% the Marketers target.
Have a Happy Day.
mike
Sep 10, 2013 at 3:31 pm
I dont understand why you think this is bad marketing. Its great marketing, but potentially poor business strategy. If you look at golf club sales, they tend to sell high volume toward the first month or two of a products release and then taper off quick. So instead of having 1 set of irons sell for the entire year, they are increasing their lineup to have 2 sales bumps for the year. The marketing of their products generate the hype and interest. But sooner or later, they will oversaturate the golfing population and it could bite them in the a**.
LB
Sep 10, 2013 at 6:25 pm
You won’t believe how unsaturated the market is, though.
yo!
Sep 10, 2013 at 3:12 pm
You guys aren’t going to be playing this upcoming year with last year’s equipment and be behind the times, are you?
Billy
Sep 10, 2013 at 3:05 pm
What a Joke!! TM is the worst.
Young
Sep 10, 2013 at 2:58 pm
no thank you
150 with 7 iron is perfect for me
michael
Sep 10, 2013 at 2:43 pm
chunky irons dont look like blades to me …
Joel
Sep 10, 2013 at 2:58 pm
I agree, they are playing fast and loose with the term blade…
Swoosh
Sep 10, 2013 at 1:40 pm
Funny to listen to comments because EVERY golf company pulls these same tricks. Titleist 913s are the same exact clubs as the 910s but nobody gets mad at them.
Joel
Sep 10, 2013 at 2:40 pm
The difference is the 910’s were good…and the 913’s are good.
Meanwhile, the rocketbladez were terrible…and these look like about the same.
paul
Sep 10, 2013 at 2:42 pm
Im glad they are the same. someone stole my titleist 710 cb out of my bad one day. now i can order a 712 and it still fits my set 🙂
Baba Booey
Sep 10, 2013 at 2:50 pm
except Titleist does this every 2 years. Taylormade is every 2 weeks
RH
Sep 10, 2013 at 1:36 pm
Is it just me or does TMAG seem to be shying away from the whole “white” theme and going with a new blue color scheme brand
Joel
Sep 10, 2013 at 12:37 pm
Well…I do think they look better than the rocketbladez, plus at least speed blade doesn’t have weird z’s or abbreviations like sldr in it. I don’t know, I miss not having to carry a gap wedge since most pw’s are damn near a classic 9 iron loft. All that being said, tmag is going to sell a ton of them I’m sure and as long as so many tards keep buying this stuff they will keep producing this weird slotted stronger lofted garbage.
JHM
Sep 10, 2013 at 12:14 pm
My new set make up –
SLDR Driver – 315
Stage 2 TOur 3w – 285
Stage 2 Hybrid – 275
Speed Blade 4,5,6,7,8,9,PW – 255,242,230,215,200,188,172
Gap Gap Wedge – 160
Gap Wedge – 148
Sand Wedge – 138
Lob wedge – 125
Had to take my putte rout to make room for the extra Gap Wedge, and I never get to hit the SLDR or Stage 2 off the tee, cause I cant get closer that 125 to the flag, but I’m killing my 4 iron!!
george
Sep 10, 2013 at 8:49 pm
at what altitude
Chock
Sep 11, 2013 at 12:11 am
Lol
chris
Sep 11, 2013 at 1:28 pm
They hit the ball far because they have great swings and club head speed.. unlike the weekend warriors whos swing mostly kinda stink. There’s not a person I know who can even try and pretend to hit a 7 200 yrds.. and I know a few good golfers
Canadian Golf Pro
Sep 11, 2013 at 12:37 pm
Love the sarcasm, it actually did make me laugh. But i’d love to have that problem. I’d love it if i had nothing longer than a 6 iron and carried 6 wedges. Long irons blow.
Brian
Sep 10, 2013 at 12:00 pm
That notch at the heal looks a little like Ping’s notch. Ah lawsuit??????
LB
Sep 10, 2013 at 6:27 pm
Ah no? If that is worthy of a lawsuit, the blatant copy in the whole design of this iron to the Mizuno MP-58 should be examined.
NG
Sep 11, 2013 at 1:24 am
I heard Ping and TM had a trade of patents…TM got the bending notch and ping got an orginal FCT sleeve design.
tim
Sep 10, 2013 at 11:57 am
So…
(me)How is the Speedblade better than the Rocketblade?
(TMAG) Uh…umm, It’s Blue…Next question please.
Well done TM marketing guys.
BL
Sep 10, 2013 at 11:33 am
Umm…. what club is J. Rose hitting in that photo? I don’t see a slot – and by the loft of it, it should, right?
LB
Sep 10, 2013 at 6:20 pm
He is swinging his own MB 4 iron with the C-Taper. May be it was meant to be a comparison analysis so the Pros hit their own one and then the SpeedBlade.
JnRadioActive
Sep 11, 2013 at 5:02 pm
its there, angle nd glare make it looks like its not but if you look close you can see the ends of the slots (bigger than rest of slot)
Mizuno Zeke
Sep 10, 2013 at 11:05 am
Why would you want to hit a 200 yard 7 iron?
mike
Sep 10, 2013 at 3:27 pm
so i dont have to try and hit my 4 or 5 iron 200
David N. Simms
Sep 12, 2013 at 6:59 pm
I hit a TM TP CB 7 iron 180…dang 3 iron goes 230-240. Irons go so far already, I rarely have the need to use a driver any more. It’s more about the ball construction and club head speed than the club IMO.
Brian
Sep 10, 2013 at 5:27 pm
Don’t worry, 99% of amateurs won’t
Canadian Golf Pro
Sep 11, 2013 at 12:34 pm
Why wouldn’t you? If you can use a shorter, easier to hit club from 200 yards wouldn’t you want that? I’m a 2.5 index and i’ll hit the green maybe 1/5 times with my 5 iron, but i’ll hit it 4/5 with my 7 iron…distance is a good thing. All the best players in the world are long hitters.
CD
Sep 11, 2013 at 1:18 pm
Geometry dictates that your logic is incorrect, particularly for the average golfer. Let’s say you’re hitting your 7-iron to a 150 yard par 3, and you launch it offline by a mere 5 degrees (for example). At that distance, you’ll land about 13 yards left or right of your target. Maybe you still catch a piece of the green, maybe not. Now, hit your 7-iron to the 200 yard green (same size green, but 200 yards away), still offline by that same 5 degrees…. you’re now 17.5 yards left or right. That’s a 35% increase in distance away from the target. That 15-20 feet difference left or right may have just put you in the bunker or water.
Sagamore
Sep 11, 2013 at 9:35 pm
You are 100% spot on. A miss is accentuated the farther the distance traveled.
Under normal conditions, with a target just short of the flag, I am using a 7 iron from 160 yards. I hit maybe, 50% of the par 3’s and 4’s in regulation. The rest I will miss because I am off target due to a miss hit. If I am 160 out, with one of these clubs, theoretically, I am at a 9 iron. What am I accomplishing?
I can miss with a 9 iron too.
Alex
Sep 26, 2013 at 3:08 am
You forget to realize that the lie and length of the clubs are a variable that would not be the same. While it’s true that distance magnifies errors, shorter clubs with more loft tend to be easier to hit.
So, while it might make sense to assume the same error, the likelihood is that the 7i shot is more accurate than the comparable 5i, thus reducing the amount off target.
Mizuno Zeke
Sep 11, 2013 at 3:22 pm
Canadian Golf Pro,
I can see your point and I have a GHIN 2.0 handicap. But with all this distance, won’t this take away the finesse of the game? Short courses will become extinct and I think it hurts the game.
Alex
Sep 26, 2013 at 3:11 am
Face it…people aren’t hitting it too far for short courses.
People on here like to complain about it, but the fact is, most amateurs can’t hit it solid enough to be hitting it too far.
The short course going extinct thing isn’t relevant to the large majority of golfers.
Kc
Sep 20, 2013 at 3:49 pm
I don’t think most of us have to worry about hitting a 7i anywhere near 200 yds. Only pros and single digit handicappers are close to that. Just hope that 7i flies higher, goes a little farther and lands softer than your current clubs. If its easier to hit, than its worth a demo.
Mattias
Sep 10, 2013 at 10:07 am
New Taylormade and Callaway irons fly longer, but probably not from the “speedpocket”. An iron head is to hard and thick in the sole for that to make any difference i guess. Stronger lofts, thinner faces, longer and better shafts make a difference though. Remove all the crappy plastic emblems and strange decals and use proper lofts then also experienced golfers could give it a try.
Tom
Sep 10, 2013 at 10:37 am
+1
Baba Booey
Sep 10, 2013 at 10:00 am
TMAG sells to weekend golfers that want to go to Dicks and have the latest equipment to one up their buddies. They go out on the weekend and shoot 100 and hit a few shots to keep them coming back. The next guy in their 4-some who’s wife allows him to buy clubs goes and buys the next thing TMAG puts out next month to one up his buddies. These guys suck at golf, but it makes them feel like a golfer to shell out to buy the latest and greatest.
I have friends like this. They go to Dicks, buy the R1 off the rack, post it to Facebook, go out and shoot 110. Next month it’s the irons, need speedpocket. Go buy them, post photo to facebook and go shoot 110.
Nike and Taylormade are made for one another.
george
Sep 10, 2013 at 8:48 pm
so true Baba Booey so true lol!!!!!
Mike
Sep 10, 2013 at 11:55 pm
you are absolutely right. this is for weekend golfers, also for beginners to step into golf course easier
Fooshee
Oct 9, 2013 at 9:52 am
Not quite. I had some Cobra Forged CBs. A lot closer to a player’s club as opposed to a game improvement club. I wasn’t hitting them as well as I used to due to lack of playing. I tried the Rocketbladz and was wowed. I hit shots now that I never have before. My distance control is a lot more consistent with mishits and I can still work the ball. I can hook all the way to slice at will. The deal is that I hit them consistently straighter. As long as I hit a straight enough tee ball, there’s no need to work the ball as much. They are plenty good enough for me.
leftright
Sep 11, 2013 at 7:40 pm
That is why I have neither in my bag…
Stewie
Sep 14, 2013 at 8:36 am
Well put!… You’re SO right!
David Smith
Sep 10, 2013 at 9:52 am
OH. MY. GOD. This is just silly now. TaylorMade has become the fisher price of golf and sadly people are buying this nonsense up like crazy.
I overheard one guy in the club house saying the “Speedpocket Technology allowed him to work the ball better and easier with distance and precision while landing it softly”, the guy can barely hit the thing let alone work the ball, I guess this is TMaG’s niche market; people who can’t golf but want to fit in.
NC
Sep 10, 2013 at 10:16 am
The thing is, no other company is doing it – therefore, TM is simply filling up the room on the shelf. If the other competitors came up with stuff as much as TM is, there wouldn’t be room, the profit margins would drop, the costs would rise, and there wouldn’t be so many. But because the margins are good, the clubs can be made cheaply, and because there is a lot of room on the shelf at your local golf shop – why not just fill it?
It’s working, obviously, as they can just a certain number of the current models at a certain cheap price point and turn around a quick profit. And then they can just make another one. Until somebody else steps up to fill the void, and use as much money in advertising, it will continue to be this way.
Steve
Sep 10, 2013 at 11:07 pm
Cally and the FT Optiforce say hello…
Chock
Sep 11, 2013 at 12:10 am
You mean the Apex? But that thing’s obviously not ready
Larry Sherer
Sep 11, 2013 at 1:32 pm
Wrong, Callawy has had 3 THREE new drivers this year alone, the new one is comming out with the slider like TaylorMade just minutes after their last one had the head cover pulled off. And Balls, what is happening there? WIth balls I think they are running out of names for each new product.
Stewie
Sep 14, 2013 at 8:40 am
I agree… I think they finally jumped the shark with their ‘slider’… This is getting STUPID!… I have a feeling TM is about to go over the cliff, taking some of the others with them. Consumers are going to suddenly hit the wall, and just walk away because they’re being treated like cash cows… The 25 year old Cobras in my garage are looking better every day!
Eric
Sep 10, 2013 at 8:51 am
Taylormades marketing is solid and draws people in. I just don’t understand how you release Rocketbladz at the beginning of the season and then release a new set at the end of the season. The technology and innovation cannot be that different from it’s predecessor.
A lot of you may be asking why Taylormade is using this strategy. It is simple answer growing there profits and margin. The parent corporation is pushing them to grow there business to help grow the stock price. I have insight to this being I worked for division of Nike and they pushed us to grow our business beyond expectations each year.
I just question the distance iron play. I think golf is a game accuracy and shot making. With big hitters like Bubba, Tiger and Dustin golf has become about the long ball. Most casual golfers struggle to drive the ball 225 straight let alone 300 yards. All this distance is making golf courses longer and making it tougher on the casual player. No club or ball is going to make the ball fly straight if your swing is flawed.
It is all smoke and mirrors
Gino
Sep 10, 2013 at 12:37 pm
Actually the Rocketbladez were released in Oct. LAST year. Google is your friend.
J
Sep 10, 2013 at 5:26 pm
And October is the start of the season for some…
Chock
Sep 11, 2013 at 12:09 am
Exactly! There’s a whole Southern Hemisphere !
Chris hunter
Sep 17, 2013 at 5:19 pm
I have heard that more this year than any other, these new clubs are great with distance but folders are having more trouble moving the ball at will. The newer clubs are just helping them hit starighter but have no feel.
John
Oct 2, 2013 at 7:15 pm
Exactly! I have the Rocketbladez, and was wowwed by the gain in distance. However, I can no longer work the ball. A draw is a pull – hook and a fade is a push – slice.
Rob
Sep 10, 2013 at 7:53 am
Hmm… I guess the Rockbladez HPs will be coming out for $399.99.
Danny
Sep 10, 2013 at 7:52 am
Zzzzzz
Wake me up next week when they come out with Speedblades 2.0
Taylormade has deminished their brand so much in the past 3 years. Start making clubs guys can hit 200 yards on a dinner plate, not 9 irons with jacked up lofts so guys can hit them farther.
milton
Sep 11, 2013 at 1:44 am
your my friend hit it on the head, you can’t drop a new club every week and be considered serious about your brand. this just shows your in it for ONLY…..the money. Not to build technology
scott
Sep 10, 2013 at 7:22 am
Why has the game of golf become all about distance? I play golf with guys who say; “I hit a 7i 170” me, what did you shoot? 170 7i guy, “92” makes sense!
Jack
Sep 10, 2013 at 5:01 am
LOL yeah if the pro’s can hit their 7 iron at 200, then going down, their 8 at 188, 9 at 176, PW would be about 164. How many wedges do you need below the PW for your short game? That’s one of the reasons. The other would be that Pro’s probably think it’s weird to play with game improvement clubs. I’d say their ego is getting in the way of them winning (see Dustin Johnson). If DJ really took the irons out of his bag after he won with them, he’s an idiot. Still really good at golf and now has bagged a hot wife, but I guess he’s a golf purist by sticking to his blades or whatever he games.
MorikawaTMaG
Sep 10, 2013 at 1:09 pm
they ususally have 4 wedges and also he was the first one to win this year. Also he never played the rocketbladez, he stuck with his MB’s
Kc
Oct 5, 2013 at 8:32 pm
Most pros don’t hit their 7i 200 yds. This “demonstration” is just for show. It’s Taylormade’s chance to wow regular joes to fork over $800. Hitting at a driving range without any hazards is different than tournament play with the pressure and intimidation staring the player’s in their face. Most tour players use a 5i or 6i for a 200 yd. a weekend player will use a 7i for 150-165 yd shot. Lets see if the real gains are higher ball flights and more consistent and accurate hits.
tjw
Oct 9, 2013 at 12:07 pm
funny ! but true
BOC
Sep 10, 2013 at 2:45 am
Oh marketing, I love you.