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Part 2: Taking Shaft Fitting from Guessing to Specifics

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How Should a Golfer Select the Right Shaft for His/Her Swing? 

One of the most common posts I see on GolfWRX is when one golfer asks other golfers for a shaft recommendation. These posts seldom say anything about a golfer’s swing characteristics, other than his or her handicap and sometimes a clubhead speed.

Invariably, many different shaft recommendations follow, but rarely is there a follow-up question to ask the golfer anything more about his or her particular swing characteristics.

Shafts do not perform the same way for all golfers. Shafts perform differently for different swing characteristics because different swing characteristics make shafts bend and twist differently. Most golfers are aware that their clubhead speed has relevance to what shaft they should play. But in addition to the clubhead speed, there are several other swing characteristics which determine how different shafts can and do perform differently for different golfers.

Shafts are in essence “dumb animals.” There is absolutely NO magic to the performance of a shaft. They ONLY do what their owner’s swing characteristics ordain them to do.

For some golfers, there is some additional performance contribution from the center of gravity location inside the clubhead. However, there are a lot of different variations in how golfers swing the club with respect to the specific swing characteristics that dictate how a shaft will perform. The whole idea of analyzing the swing characteristics that are pertinent to shaft performance is to allow us to have a way to systematically ELIMINATE shafts from consideration for a golfer, so what is left would be a smaller, manageable number of shafts with which each golfer could play.

The KEY elements of the golf swing in shaft fitting

1. Club Head Speed

The clubhead speed affords a basic, rudimentary, BEGINNING indication for the approximate overall amount of bending force a golfer may put on a shaft. However, it is very common for two golfers with the same clubhead speed to put totally different amounts of bending force on a shaft.

It is also common for two golfers who put the same bending force on a shaft to have different clubhead speeds. This is why a good shaft fitter has to analyze other characteristics of the golf swing to get more of an idea of how much bending force the golfer is putting on the shaft for his/her swing speed, when that bending force is being applied to the shaft and where on the shaft is the most bending force being applied.

Clubhead speed gives us a starting point to help us begin to narrow the choice of possible shafts for a golfer in the fitting process. But it only tells us a part of the story.

2. Downswing Transition Force

The force with which the golfer starts the downswing determines the initial bending force on the shaft. In other words, how much the shaft is initially “loaded” is chiefly determined by the golfer’s transition force to start the downswing.

Of two golfers with the same clubhead speed, the one with the stronger, more forceful transition will need a stiffer shaft (a shaft with a swing speed rating that is higher than the golfer’s swing speed). Of two golfers with the same clubhead speed, the one with the smoother, passive transition will need a more flexible shaft (a shaft with a lower clubhead speed rating than the golfer’s swing speed).

In addition, a golfer with a stronger transition typically is better fit into a HEAVIER weight shaft. A strong/forceful transition with a very light shaft can result in a swing tempo that gets too fast and too inconsistent, although it can be possible to use a higher than normal swingweight to allow a golfer with a strong transition to not get too quick when using a very light shaft.

3. Downswing Tempo/Downswing Aggressiveness

We said the transition force determines the INITIAL loading of the shaft. The downswing tempo determines how much that initial loading may change during the rest of the downswing before impact.

Tests we have performed with special sensors on the shaft reveal that it is extremely rare for a golfer to increase the loading of the shaft during the downswing. It is not very common for a golfer to maintain the same load on the shaft during the downswing, either. Almost every golfer loads the shaft the most at the beginning of the downswing, after which the loading on the shaft begins to decrease from the moment the transition turns into the downswing.

A good shaft fitter will analyze the downswing tempo to estimate if the golfer is maintaining their initial loading of the shaft, slightly losing some of the loading or substantially losing it. In more recent research, we have come to the belief that the transition and tempo blend together in terms of the golfer’s ability to put a bending force on the shaft and maintain it or not to the point of release. Hence the good shaft fitter will analyze the transition/tempo together in one overall observation to decide whether the golfer is an AGGRESSIVE HITTER, a SMOOTH SWINGER, somewhere in between or variations of each extreme.

It really is not necessary to split the hair too fine on this evaluation. Good fitters chiefly think in terms of HITTER, SWINGER or AVERAGE when it comes to evaluating the effect of the transition/tempo on the golfer’s ability to load the shaft.

How is the analysis of the golfer’s transition/tempo used to help narrow down the shaft recommendation? 

The more forceful and aggressive the golfer’s transition/tempo, the more the shaft would be selected to have a swing speed rating that is a little higher than the actual swing speed of the golfer. Vice versa, the more passive, smooth and easy the golfer’s transition/tempo, the more the shaft would be selected to have a swing speed rating that is a little lower than the actual swing speed of the golfer.

For example, let’s say we have three golfers, each with a 100 mph clubhead speed.

  • Golfer No. 1 has a short, three-quarter length backswing with a fast, forceful transition and an aggressive downswing.
  • Golfer No. 2 has a normal backswing length with some sense of transition force and downswing aggressiveness but not nearly as much as Golfer No. 1.
  • Golfer No. 3 has a smooth, rhythmic, almost passive transition and tempo that identifies him as far more of a “swinger” than a “hitter.”

For basic fitting, Golfer No. 2 would be advised to look among shafts that have a 95-to-105 mph swing speed rating because his swing characteristics are putting an average amount of bending force on the shaft for his 100 mph clubhead speed.

Golfer No. 1 (strong/forceful transition and tempo) would be advised to look among shafts that would have a 100-to-110mph swing speed rating because his swing characteristics are “loading” the shaft more from him putting an ABOVE average amount of bending force on the shaft for his 100 mph clubhead speed.

And Golfer No. 3 (smooth, passive transition and tempo) should choose from shafts that have a 90-to-100mph swing speed rating because his swing characteristics are “loading” the shaft much less for his speed and put a BELOW average amount of bending force on the shaft for his 100 mph clubhead speed.

Three golfers in this example all had the same clubhead speed, yet each put a different bending force on the shaft. The more forceful and aggressive the transition/tempo, the higher the swing speed rating of the shaft should be in comparison to the golfer’s clubhead speed. The more passive and smooth the transition/tempo, the lower the swing speed rating of the shaft should be in comparison to the golfer’s clubhead speed. And for the golfer with the average transition/tempo, the swing speed rating of the shaft should allow for the golfer’s clubhead speed to be right in the middle of that range.

Here’s a little different way to look at this relationship of clubhead speed and transition/tempo versus the bend profile stiffness measurements and the swing speed rating for shafts.

In short, as the golfer puts more bending force on the shaft due to his transition and tempo, the swing speed rating of the shaft needs to increase higher than the golfer’s actual clubhead speed. And as the golfer puts less bending force on the shaft due to his transition and tempo, the swing speed rating of the shaft needs to decrease lower than the golfer’s actual clubhead speed.

But what’s next after finding the shafts which have a swing speed rating that corresponds to the golfer’s clubhead speed and adjustments for the golfer’s transition and tempo?

4. Point of Wrist-Cock Release During the Downswing

The key swing characteristic that good shaft fitters analyze to determine the correct TIP STIFFNESS design of the shaft for the golfer is the point the golfer unhinges their wrist cock release on the downswing. In swing mechanics terms, the action of unhinging the wrist cock angle is called the RELEASE.

The point when the golfer releases the club is what determines WHEN the shaft goes from being “loaded” to being “unloaded.”  The point when the golfer releases the club determines when the shaft moves from a “flexed back” position into a “flexed forward” position. The point of release also determines when the clubhead achieves its highest speed.

Once the golfer unhinges the wrist cock angle, the arms immediately begin to slow down while the clubhead speeds up. If the golfer releases the club too early, the clubhead reaches its highest speed well before it gets to the ball. With an early release, by the time the clubhead gets to the ball, the clubhead speed has slowed down. This slowing down of the clubhead before impact even happens for golfers who release the club midway on the downswing – though not as much as with an early release.

The only golfers who achieve their highest clubhead speed right when the clubhead meets the ball are golfers with a late release. Hence, this is another reason why a late release is such an important swing skill for golfers to achieve to be able to play to the best of their physical skills.

In shaft fitting terms, the later the golfer releases the club, the more tip stiff the shaft COULD be. And conversely, the earlier the golfer releases the club, the more tip flexible the shaft should be. Because the actual point of release can vary all the way from the start of the downswing to the very end, so too the tip stiffness design of the shaft is chosen to correspond.

  • Early release = most tip flexible
  • Latest release = most tip stiff
  • Release in between early and very late = tip stiffness in between.

You can now start to see why we need to have quantitative stiffness measurements of shafts so we can choose the right level of stiffness for golfers with varying levels of transition/tempo force and different points of release. With only letters for flex and generic terms for tip stiffness or bend point, shaft fitting is little more than a trial-and-error guess.

Below is a chart that offers some examples for how to combine the golfer’s clubhead speed, transition/tempo evaluation and the golfer’s point of release to narrow the choices for a suitably fit shaft:

5. The Qualitative Side of Shaft Fitting: The Golfer’s Perception and Preference for the Shaft’s BENDING FEEL

Talk about something that can throw a monkey wrench into all the logical things that we have taught so far about shaft flex/bend profile fitting! If you want to know why some golfers play well with shafts that are “on paper” considered to be too stiff, too flexible, too tip stiff or too tip flexible for their clubhead speed, transition/tempo and point of release, this is the reason why.

If a golfer has developed a specific preference for a type of bending feel of the shaft during any point in the swing, that feel preference has to be THE GUIDING FACTOR in the shaft fitting process. During the fitting process, the smart, experienced clubfitter knows to interview the player and ask questions to assess the golfer’s level of perception for the bending feel of the shaft and whether they have acquired specific “likes and dislikes” for various aspects of the shaft’s bending feel during the swing.

The very best way to incorporate a golfer’s preference for shaft feel in the shaft fitting process is to have the golfer reveal specific shafts they have either liked or disliked in previous or current clubs. If these shaft models/flexes are searched in the Bend Profile Software we created, the stiffness measurements of those shafts can then be referenced against possible future shaft recommendations to determine if the new shaft selection may or may not satisfy the golfer’s shaft feel preferences.

One of the myths about shaft flex/bend profile performance is when someone states that this or that shaft is designed in a way that can actually increase the bending velocity of the shaft to offer a golfer a higher clubhead speed. This is impossible because of the physics of tube design and performance. However, it is very possible for a golfer to change to a different shaft flex/bend profile design and experience a measurable increase in clubhead speed.

How this happens is how the new shaft falls into the golfer’s preference for the bending feel of the shaft. Give a golfer a shaft that feels perfect in terms of how much it bends, when it bends and where it bends in relation to the golfer’s acquired preference for bending feel and that golfer will achieve his most free, most unrestricted and most fluid release through the ball. And it is from this – having a shaft that feels perfect in every way to the golfer – that they are able to achieve a higher clubhead speed.

On the other hand, put the golfer into a shaft that demonstrates a feeling of being too stiff or too flexible in some way compared to the golfer’s preference for bending feel and they most typically will begin to change their swing to make the shaft perform and feel as they prefer. Manipulating the swing means a lack of free motion, free unrestricted release and a lower clubhead speed with less swing consistency.

Again, to not have a truly quantitative way to analyze shafts, trying to turn a golfer’s feel preferences for the shaft into a valid new shaft recommendation becomes a trial and error process.

6. Putting It All Together

The higher the golfer’s clubhead speed, the more forceful/aggressive the transition and tempo, the later the release, the more the flex and the bend profile of the shaft become a contributor to the launch angle, trajectory and spin rate for the shot. The lower the clubhead speed, the more passive the transition and tempo, the earlier the release, the less important the shaft’s flex and bend profile are to performance. But for ALL golfers, the WEIGHT of the shaft is an important part of the shaft selection process.

The higher the golfer’s clubhead speed, the more forceful/aggressive the transition and tempo, and the later the release IN RELATION TO THE SWING SPEED RATING and TIP STIFFNESS OF THE SHAFT, the more the shaft can increase launch angle, trajectory and spin.

The shaft only just begins to contribute to launch angle, trajectory and spin in a gradual increasing manner as the golfer has a midway to later to very late release. Midway release, the flex and bend profile begin to matter a little. Very late release, the stiffness design of the shaft matters a lot more. For golfers with an early to before midway release, the flex and bend profile of the shaft do virtually nothing to the launch angle, trajectory and spin of the shot. The shaft’s WEIGHT becomes the only key shaft fitting factor for golfers with an early to before midway release.

The ONLY ways the shaft can lower launch angle, trajectory and spin is:

  1. If the shaft is either more stiff overall than the golfer’s previous/current shaft, or…
  2. If the tip section of the shaft is more stiff than the tip section in the golfer’s previous/current shaft.

Just because a shaft is said to be tip stiff will not reveal whether it is a lower spin shaft than what you play now. A shaft has to be more stiff overall and/or more tip stiff than what you play now to have any effect on lowering launch angle, trajectory and spin.

The golfer’s preferences for a specific bending feel of the shaft overshadow the stiffness and bend profile fitting analysis compiled from the clubhead speed, transition/tempo and point of release. In all cases for all golfers, you do go through the stiffness and bend profile fitting analysis compiled from the clubhead speed, transition/tempo and point of release, but you listen hard and consider modifying the recommendation when the golfer says they have a specific preference for the bending feel of a shaft.

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Tom Wishon is a 40-year veteran of the golf equipment industry specializing in club head design, shaft performance analysis and club fitting research and development. He has been responsible for more than 50 different club head design firsts in his design career, including the first adjustable hosel device, as well as the first 0.830 COR fairway woods, hybrids and irons. GolfWRX Writer of the Month: February 2014 Tom served as a member of the Golf Digest Technical Advisory Panel, and has written several books on golf equipment including "The Search for the Perfect Golf Club" and "The Search for the Perfect Driver," which were selected as back-to-back winners of the 2006 and 2007 Golf Book of the Year by the International Network of Golf (ING), the largest organization of golf industry media professionals in the USA. He continues to teach and share his wealth of knowledge in custom club fitting through his latest book, "Common Sense Clubfitting: The Wishon Method," written for golf professionals and club makers to learn the latest techniques in accurate custom club fitting. Tom currently heads his own company, Tom Wishon Golf Technology, which specializes in the design of original, high-end custom golf equipment designs and club fitting research for independent custom club makers worldwide Click here to visit his site, wishongolf.com

16 Comments

16 Comments

  1. Pingback: The Difference in Using Custom Fitted Golf Shafts | Golf Gear Select

  2. ron

    Aug 14, 2013 at 4:38 pm

    please provide advise on shaft replace for RBZ stage 2 9.5 driver

    ss – 94 mph
    downswing tran – little aggresive
    middle release

  3. Pingback: All About Customizing Golf Shafts | Golf Gear Select

  4. Pingback: Facts About Shaft Fitting | Golf Gear Select

  5. Martin

    Jan 17, 2013 at 9:33 pm

    Based on the article I just read I would recommend Ckua 43 Miyazaki shaft, regular flex. Flexible tip and stiffer on the butt. Wonder what Mr Wishon thinks on my recommendation? 🙂

  6. pistol44

    Nov 9, 2012 at 11:56 am

    sorry, thx for your input if you can provide any!!!

    much appreciated

  7. pistol44

    Nov 9, 2012 at 11:55 am

    please provide advise on shaft replace for rocketballs 10.5 driver

    ss – 94 mph
    downswing tran – little aggresive
    middle release

    like to get more carry. LM indicates launch angle of 9 degrees

  8. Todd

    Oct 25, 2012 at 10:06 pm

    Nice, Tom! Must say, though….in this age of high-tech gadgetry, its rather lacking that your typical “expert” clubfitter isn’t actually MEASURING the bend you put on the shaft. At the end of the day, if you’re not measuring, then your just guessing.

  9. Blanco

    Oct 25, 2012 at 5:08 am

    Much props for putting such detailed and important info into such an easy to read piece. I hope to see these charts on the walls of large retail fitting stalls.

  10. Plus8

    Oct 23, 2012 at 7:38 am

    Great article and I agree with the summation! My own experience of having self-styled ‘fitters’ has shown that many folks do not consider any transition, downswing speed, or wrist release (a MOST important factor for me, since I work on a late wrist release a lot). In fact I had a club pro tell me based on my age and without even looking at me, I needed a reg shaft, but in actually my reg, tip flexible shafts performed terribly for me and a stiffer, less-tip-flex performs wildly better with my transition and wrist. The only shame here is that so many folks are blindly following misinformed ‘fitters’ when the Wishon data clarifies the elements so well. Not a rant, just an affirmation.

  11. Joe Golfer

    Oct 22, 2012 at 1:01 am

    Very good article. As far as finding that “specific preference to the bending feel of a shaft”, it seems like one just has to keep trying a myriad of shafts in order to find that specific shaft that has the right feel to that golfer. I know that Mr. Wishon has software that compares many shafts to one another, telling you which shafts have similar frequencies all the way up and down the shaft, from butt to tip.
    I wonder if there’s any correlation between swing type and those other characteristics of the shaft.
    For example, in this article we learned about increased tip stiffness being related to a late release.
    If one looks up shafts like Diamana’s White Board, Blue Board, and Red Board, one finds that the company lists different characteristics not just for the tip, but also for the butt profile and the middle of the shaft profile.
    I wonder if Mr. Wishon has any data and recommendations on preferences of specific swing types as they relate to the butt and middle of shaft profiles, just as he has noted a recommendation regarding tip stiffness.

  12. Johnny

    Oct 17, 2012 at 11:59 am

    Note to the editors – excellent information! I believe you need to check the chart TGWT bend profile stiffness, seems the #1 and #3 golfer are switched.

  13. Bob

    Oct 17, 2012 at 11:33 am

    We all know Sergio swings a really short driver, but it also looks like (in this picture) that it is back weighted too.

  14. Peter Wentzlaff

    Oct 12, 2012 at 8:29 am

    Excellently explained how a shaft corresponds to a swing or vice versa.
    Even for a non perfect English speaking German easily to understand.
    Thousand Thank´s

  15. Tyler Summerhays

    Oct 10, 2012 at 11:03 am

    I’m happy to report that for a majority of my playing life I have enjoyed Mr. Wishon’s clubs both when he was with Golfsmith and now with his own company. In the past 3 years I have played shafts using his Shaft to Swing system and am happy to report that it’s been an improvement in my game, especially with my driver. I was a little hesitant about using one of his shafts because of my ego but I thought it was worth a try and the shaft hasn’t left my driver since. Now I have a greater amount of confidence that my driver will perform how I want it to when I make a good swing.

  16. Devin Drayton

    Oct 7, 2012 at 10:51 am

    Excellent!!!
    Extremely simple to understand, Bravo!

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Opinion & Analysis

Brandel Chamblee PGA Championship Q&A: Rose’s huge McLaren risk, distracted LIV pros and why Aronimink suits the bombers

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PGA Championship week is here, and Brandel Chamblee did not hold back in our latest discussion ahead of the season’s second major.

In our 2026 PGA Championship Q&A, golf’s leading analyst made the case that PIF pulling LIV’s funding has left its players competing in a state of confusion, called Justin Rose’s mid-season equipment switch a huge risk at 45, and explained why Aronimink will be a bombers’ delight this week.

Check out the full Q&A below.

Gianni: With the PIF confirming that they’re pulling funding from LIV at the end of the season, what impact do you expect that to have on the LIV players competing at the PGA Championship?

Brandel: I would imagine that they have all been thrown into a state of confusion, and will be distracted, not knowing where they are going to play next year and not knowing exactly their road back to either the DP World Tour or the PGA Tour. Or in Rahm’s case, being tied to a sinking ship for the next few years, likely playing for pennies on the dollar in events that no one cares about or watches.

I doubt this would put him in the best frame of mind to compete at his highest level. Keeping in mind, however, that majors are the only time that LIV disciples get to play in events that matter, so never disregard the motivation they have to prove to the world they are still relevant.

Gianni: Justin Rose switched to McLaren Golf equipment mid-season while playing some of the best golf of his career. What do you make of the change?

Brandel: I don’t really know what to make of Rose switching equipment. It seems a huge risk on his part, even though it is likely, in my opinion, that the clubs he’s playing are similar, if not the exact grinds, to what he was playing previously, with a McLaren stamp on them.

Having said that, at best, it is a distraction when he seemed to be as dialed in with his game as any 45-year-old could be and trending in the majors to perhaps do something that would definitely put him in the Hall of Fame. At worst, given the possibility that these clubs aren’t just duplicates of his old set stamped with McLaren on them, he’s made an equipment change that would take time, and 45-year-old athletes don’t have the time to do such things.

Gianni: Aronimink has only hosted a handful of professional events since it hosted the 1962 PGA Championship. What kind of test does it present, and does a course with less recent major championship history tend to level the playing field?

Brandel: Even though Aronimink has only hosted a handful of meaningful professional events, it has been fairly discerning in who can win there. When Keegan Bradley won the BMW Championship on the Donald Ross masterpiece in 2018, he was the 2nd best iron player on tour coming into that week. When Nick Watney won the AT&T at Aronimink in 2011, he was 2nd in strokes gained total coming into the week.

In 2020, Aronimink hosted the KPMG Championship, and Sei Young Kim won. On the LPGA that year, she was first in greens in regulation, putts per green in regulation, and scoring average on the way to being the LPGA player of the year. And then there is the 1962 PGA Championship won by Gary Player, who eventually became just one of a few players to win the career grand slam on the way to winning 9 majors. It is a formidable test, and if it’s not softened by rain, it will bring out the best in the upper echelons of the game.

Gianni: Is there a specific hole at Aronimink that you think will do the most to decide the winner?

Brandel: The hardest hole at Aronimink in each of the three tour events that have been played there since 2010 has been the long par-3 8th hole, with the par-4 10th being the second hardest, so most of the carnage will happen around the turn, but with the par-5 16th offering opportunities for bold plays and the tough closing holes at 17 and 18, the finish is likely to be frenetic.

Gianni: The PGA Championship has always sat in the shadow of the other majors. What does the ideal PGA Championship look like in your eyes, and what would it take for it to carve out its own identity?

Brandel: The PGA Championship, to whatever degree it suffers from the comparison to the other three majors, is still counted just as much when adding them up at the end of one’s career. Almost 1/3 of Nicklaus’ major wins were the five PGA Championships he won. Walter Hagen won 11 majors, five of which were PGA Championships.

Tiger Woods twice in his career won back-to-back PGA Championships, and those four majors count just as much as the other 11 he won. The PGA may not have the prestige of the other three, but it carries the same weight. Having said that, I preferred the identity that it had as the last major of the year.

Gianni: You nailed your Masters picks. Rory won, Scottie finished solo second, and Morikawa surged to a tie for seventh. Who are your top 3 picks for the PGA Championship and why?

Brandel: I am not a huge fan of majors played on golf courses that have been shorn of most of the trees, although I understand some of the agronomic reasons for doing so and of course the ease with which it allows members to play after errant drives. However, at the highest level, it all but eliminates any strategy off the tee and turns professional golf into an even bigger slugfest. That means that it will likely be a bomber’s delight this week, but fortunately, Scottie Scheffler is long enough to play that game and straight enough to play it better than anyone else.

The major championships give us very few surprises anymore, going back to the beginning of 2012, so the last 57 majors played, the average world rank of the winners has been better than 15th in the world. So look at the highest ranked and longest drivers who are on form coming into the PGA Championship who also have great short games as the surrounds at Aronimink are very challenging. That’s Scottie Scheffler by a mile and then McIlroy and Cameron Young with a far bigger nod towards DeChambeau than I gave him at the Masters.

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Club Junkie

A putter that I love and hate – Club Junkie Podcast

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In this episode of the Club Junkie Podcast, we dive into one of the most interesting flatstick releases of the year with a full review of the new TaylorMade SYSTM 2 putters. After spending time on the greens, I break down what makes this design stand out, where it performs, and why it has me completely torn between loving it and fighting it. If you are into feel, alignment, and consistency, this is one you will want to hear about.

We also take a look at some of the putters in play on the PGA Tour last week. From familiar favorites to a few surprising setups, there is always something to learn from what the best players in the world are rolling with under pressure.

To wrap things up, I walk through the process of building a set of JP Golf Prime irons paired with Baddazz Gold Series shafts. From component selection to performance goals, this is a deep dive into what goes into creating a unique custom set and why this combo has been so intriguing.

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Opinion & Analysis

From 14 handicap to pro: 4 things I’d tell golfers at 50

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This year my 50th birthday. Gosh, where has the time gone?

As a teenager in rural Missouri, some of my junior high and high school years felt interminable. Graduation seemed light years away. But the older I get, the faster life seems to fly by.

I’m also increasingly aware of my mortality. My dad died recently. Earlier this year, a friend and fellow PGA of America professional and I were texting about our next catch-up. The next message I received was news of his unexpected passing at 48. Shortly after, a woman I dated in college succumbed to cancer at 51.

Certainly, one can share perspective at any age. Seniors help freshmen, veterans guide rookies. But reaching this milestone feels like as good a time as any to do one of those “what would I tell my younger self?” articles.

I’ve had a uniquely varied career in golf. I started as a 27-year-old, average-length-hitting, 14-handicap computer engineer and somehow managed to turn pro before running out of money, constantly bootstrapping my way forward. I’ve won qualifiers and set venue records in the World Long Drive Championships, finished fifth at the Speedgolf World Championships, coached all skill levels as a PGA of America professional, built industry-leading swing speed training programs for Swing Man Golf, helped advance the single-length iron market with Sterling Irons®, caddied on the PGA TOUR and PGA TOUR Champions, and played about 300 courses across 32 countries.

It’s been a ride, and I’ve gone both deep and wide.

So while I can consult and advise from a lot of angles, let me keep it to a few things I’d tell the average golfer who wants to improve.

1. Think About What You Want

Everyone has their own reason for picking up a golf club.

Oddly, as a professional athlete, I’m not internally driven by competition. That can be challenging, as the industry currently prioritizes and incentivizes competition over the love of the game.

For me, I love walking and being outdoors. Nature helps balance my energy. I prefer courses that are integrated into the natural beauty of their surroundings. I’m comfortable practicing alone. I’m a deep thinker, and I genuinely enjoy investigating the game, using data and intuition to unearth unique, often innovative insights. I’m fortunate to be strong and athletic, so I appreciate the chance to engage with my abilities. Traveling feels adventurous. I could go on.

You don’t have to overthink it like I do. For you, it might be as simple as hitting balls to escape work, hanging out with friends, and playing loosely with the rules and the score.

The point is to give yourself permission to play for your own reasons, and let that be enough.

But if improvement is your goal, thinking about your destination—and when you want to get there—is important, because it dictates the steps you need to take. When I set out to go from a 14-handicap to the PGA TOUR as quickly as possible, the steps I needed were very different from those of a working golfer trying to break 90 in six months. That’s also different from someone who just wants a few peaceful hours outside each week, away from work or family.

None of these goals are better than the others, but each requires a different plan that you can work backward from.

2. There Are Lots of Things That Can Work

One of the challenges of golf is that, although there are rules for playing, there aren’t clear, industry-wide standards for how to best play the game. There’s a lot of gray area.

You might hear a top coach or trainer insist that a certain move is the best way to swing or train. Then you dig a bit deeper and, much to your confusion and frustration, another respected coach or trainer says something completely different. I don’t think anyone is trying to confuse you—at least I hope not. It’s just where the industry is right now.

You have to be careful with advice from tournament pros, too. They might be great at scoring, but they’re also human and sometimes just as susceptible as amateurs to believing things that don’t really move the needle. Tour players might describe what they feel, but that’s not always what they’re actually doing when assessed with technology.

I recently ran a test on my YouTube channel (which connects to my GolfWRX article “How to use your hands in the golf swing for power and accuracy”), and, interestingly, two of the most commonly taught hand actions produced the worst results in the test.

Coaches can certainly help. If you find someone you connect with to help navigate, that’s great. But there are many ways to get the ball in the hole. In the current landscape, you may need to seek multiple opinions, think critically, and use your own intuition to discern what seems true and whose advice resonates with you.

I’d recommend seeking someone who is open-minded and always learning, because things constantly change. Absolutes like “correct” or “proper” should raise a red flag. AI can be useful, but it tends to confidently repeat popular advice, so proceed with caution.

3. Get Custom Fit

If you’re serious about becoming a better player, getting custom fit is hugely important. There’s no sense fighting your equipment if you don’t have to. Most better players get fit these days and, if they don’t, they’re usually skilled enough to work around clubs that aren’t ideal.

If you plan to play for a long time, it’s worth spending a little more upfront to get something that truly fits you and your game, rather than continually buying and discarding equipment.

Equipment rules haven’t really changed significantly since the early 2000s. To stay in business, manufacturers keep pushing those limits. If you pull a bunch of clubs and balls off the rack and test them, you’ll find differences. I’ve tested two new drivers and seen a 30-yard total distance gap. Usually, the issue isn’t bad equipment; it’s that the combination of components simply isn’t the best fit.

It’s like wearing a new pair of floppy clown shoes. Sure, they’re shoes—but you won’t sprint your best in them compared to track shoes that fit perfectly.

Be wary of what’s called custom fitting, too. Sometimes the term is used as a marketing strategy rather than an actual fitting. In some retail settings, fitters may be incentivized to steer you toward higher-priced components. That doesn’t automatically mean it’s not the best fit, but you should be aware of potential biases.

I learned a version of this lesson outside of golf. Years ago, I bought a tennis racquet at a big box store from a seemingly knowledgeable employee who thought it would suit me best. The racquet gave me tennis elbow, and I spent months recovering with rest and acupuncture. The next season, I invested more time and money to find what actually fit me, and I walked away with something amazing that I still play with years later.

So if you’re going to get fit, be smart about it.

Find someone you believe has deep knowledge—possibly with certifications, but not necessarily. Make sure there’s a wide inventory across many brands. Check recent reviews for the individual fitter if possible. Make sure you trust that the fitter has your best interests at heart. If they’re wearing a hat or shirt with a specific brand’s logo, proceed with caution. Unless you specifically want a certain brand or look, be wary of upsells, especially if two options perform nearly the same.

Also, while golf is called a sport of integrity, there’s a thread of manipulation in the industry. I once drafted an equipment article for an industry magazine, structured just like one of their previous popular stories, with matching word count and great photos. The assistant editor loved it; it was useful to readers and required little work on his part. But the editor-in-chief nixed the story. When I asked why, I was told it was because I wasn’t an advertiser. It turned out the article I’d modeled mine after was a paid ad cleverly disguised as editorial content.

I really dislike games, clickbait, and fear-based manipulation. I hope this changes, but golfers deserve to know it exists.

4. Distance and Strategy Matter

There’s a real relationship between how far you hit the ball and your scoring average, even at the PGA TOUR level.

I experienced this early in my pro career. I started as a power hitter, swinging in the high 120s and breaking 200 mph ball speed with a stock driver.

Back then, some instructors advised swinging at 80%, so I tried slowing down for more accuracy. That worked fine on shorter, tighter courses. But on longer setups, I was coming into greens with too much club, and par 5s stopped being

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