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What Exactly Is A Swing Thought?

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Being a golf coach goes further than the golf swing. That’s why golf coaches call themselves “coaches” and not “swing instructors.” Their role is to help golfers perform better on the course, and perhaps even off of it, which takes a lot more than a perfect golf swing. For that reason, the mental game has become a key part of golf coaching, as it should be; I think we’re often approaching the mental game the wrong way, though.

Golfers are told to read golf psychology books for all their tips on how to think more positive. Why? Most golfers are better on the range than they are on the course, and they want to reach their on-course potential. But have you performed better on the course practicing these self-help tools? Did it help your thoughts… or even your first-tee jitters? For most golfers, the answer is no.

We will start with swing thoughts. Many golfers ask me if they should have a swing thought, or if they should “just focus on the target.” What they often don’t realize is that picturing the target is a thought. A mental image is a thought, too.

A swing thought, like a normal thought, is simply energy. When a thought pops into your mind it’s considered neutral; it does not have a negative or positive effect on your feelings. Only when we begin to “think about a thought” will it determine both emotions and feelings. It’s important to understand feeling and emotion are a product of your thinking, not the other way around.

Thoughts can be completely random. They can come from outside our conscious control, as the vast majority of our thinking occurs subconsciously. Think about how many random thoughts you have per day and how random they were when they suddenly popped in your mind. You may be walking down the street when a negative thought pops in your mind. What if I lose my job? What if this or that happens? One can dismiss these thoughts and carry on, or they can think about them and enhance the thoughts, which will further effect their emotions.

The same is true on the golf course. When you approach that hole with out-of-bounds on the right that’s been giving you trouble, it’s natural to think about it. It’s only when we intentionally try to do something to that thought that we get in trouble. Don’t immediately go through your rolodex of self-help tools or try hard and ignore a thought; that’s where we get in our own way. In other words, don’t add fuel to the fire by thinking more. You will have positive and negative thoughts throughout a round on the golf course; none should be attempted to be controlled.

“How stupid I really was trying to fight against something that you really can’t fight,” said Masters Champion Sergio Garcia. “I needed to just accept things.”

The mantra of just picturing the target may work for some golfers, but not for others, and every player can be different. That’s why it’s absolutely OK for golfers to have swing thoughts or swing feels that are related to what they’re working on in their swing. So when are swing thoughts beneficial or harmful? When they’re paralyzing your natural talent or getting in the way of making solid contact. To quote author Garret Kramer, “Anything that obstructs your instincts, toss it out.”

It’s up to golfers to figure out what their body and mind can handle, as well as when a swing thought is needed. This can be the feel of a drill they have been working on or an external focus, like a body part moving a certain direction. If they’re driving the ball poorly that day, the thought can simply be the player’s go-to shot — maybe a low cut off the tee.

That’s why it’s important that you take note of what works and what doesn’t for you on the golf course. Keeping a record provides an arsenal of thoughts or feels that you can go to when you’re struggling. Note the dispersion of your misses and what you may or may not of been thinking about when they occurred. If your misses were wide, that could be a sign of too much thought.

Kelvin is a Class A PGA golf professional in San Francisco, California. He teaches and has taught at some of the top golf clubs in the Bay Area, including the Olympic Club and Sonoma Golf Club. He is TPI certified, and a certified Callaway and Titleist club fitter. Kelvin has sought advice and learned under several of the top instructors in the game, including Alex Murray and Scott Hamilton. To schedule a lesson, please call 818.359.0352 Online lessons also available at www.kelleygolf.com

23 Comments

23 Comments

  1. Larry

    Apr 20, 2017 at 5:49 pm

    Great read. Interesting perspective

  2. Dave R

    Apr 20, 2017 at 3:36 pm

    So if I have a swing thought I’m cheating ? WOW Really. There is nothing like a lesson from the pro who can’t break 80..

    • Larry

      Apr 20, 2017 at 5:48 pm

      I would re-read the article bud

    • Yoohoo

      Apr 21, 2017 at 3:28 am

      Now you’re definitely thinking too much here. I think about what I’m a gonna eat after the round during my downswing. Helps me just pound it and not worry about the other stuff

  3. Tom C

    Apr 20, 2017 at 11:18 am

    Interesting. I’m a lefty and my first instinct is usually to do something I’m only capable of doing 50% of the time on the course, and now this article tells me to follow my instincts. Every time I read something on swing thoughts I get more confused. lol

  4. Taylor

    Apr 20, 2017 at 9:36 am

    I have just ONE swing thought and make sure I do that on that swing. If I do it on a consistent basis I move to something else to focus on. I think people’s problems is they try to do stuff on the course that is meant for the range, so they have too many focus points in their swing thought. Just focus on one, mine is to make sure I finish my turn, and do it. Even if the shot is bad, at least you did what you wanted to do. Over time everything tends to fall into place.

    • Yoohoo

      Apr 21, 2017 at 3:26 am

      You can think anything ya like. It don’t mean ya body’s gonna do what you tell it to. May be y’all should just think and focus harder on making the body move like ya want it to.

  5. Smizzldik

    Apr 20, 2017 at 7:37 am

    He thinks he’s smart. Therefore he isn’t.

    • Double Mocha Man

      Apr 20, 2017 at 11:25 am

      Who would take the time and be anal enough to change their username almost every time they post?! Someone needs to get a life.

    • Yoohoo

      Apr 21, 2017 at 3:24 am

      Whoa. Y’all just need to chillax. Might help you to swing easier and freer

  6. PatMcKok

    Apr 19, 2017 at 11:46 pm

    Damn Dog, dis don’t make no sense!

    • Sid

      Apr 29, 2017 at 11:51 am

      YouTube has put a lock on this tv commercial because it’s too pornographic. LOL

      • Kenn

        May 11, 2017 at 11:52 pm

        Yup…. they ran the zoolike commercial on network tv and then pulled it for another ad…. because it was obvious the big shaggy dog was attempting to shag the young hot wife…. who even put her hand down between the dogs rear legs as the dog jumped her on the sofa and while the porcine husband just looked away and back to his newspaper while the dog and laughing wife were frolicking about next to him …. btw, there are no ‘mistakes’ in advertising …. believe it…

  7. John Hanley

    Apr 19, 2017 at 9:06 pm

    In Tom Watson’s book “The Timeless Swing”, he suggests one kind of swing thought. To maintain the pace of the swing: repeat the word “ed-el-weiss” during the swing. He timed his swing to the three syllables. The first syllable took him about halfway to the top, the second to the top, and the third down through impact.
    I make this my mantra before the round, and during each swing. If I adhere to a slow repetition of that mantra, my swing will generally be a good one.

  8. Rony

    Apr 19, 2017 at 6:44 pm

    Im a song guy as well. The right song will help with tempo as well. Mine (I blame my mother for embedding it into my brain as a kid) is If I were a Rich Man from Fiddler on the roof. Starts at the practice swings and finishes after the shot.

  9. AussieAussieAussie

    Apr 19, 2017 at 6:01 pm

    Probably the single most important article an aspiring golf coach will read on this site. Not to mention the players wanting to see actual scoring improvement!

  10. Eddie

    Apr 19, 2017 at 2:14 pm

    Just a single swing thought – hit it solid.

  11. Bob Jones

    Apr 19, 2017 at 11:14 am

    “Arrgh! How can you think and hit at the same time?” – Yogi Berra

  12. Double Mocha Man

    Apr 19, 2017 at 11:04 am

    I have two rules in life. The length of preparing dinner should be less than the time it takes to eat it. And a swing thought should be briefer than the time it takes to swing a club. Oh, and always tip well if your bartender comps you your drink.

  13. Steve S

    Apr 19, 2017 at 10:14 am

    Best swing thought I have is when I can sing a rhythmic song in my head. Sometimes I sing out loud when practicing. Focusing on the song frees my brain to make a good swing without me thinking about mechanics. Also tends to slow me down….

    • Double Mocha Man

      Apr 19, 2017 at 11:06 am

      Remind me to never practice next to you on the practice range… 🙂

  14. Garth

    Apr 19, 2017 at 9:58 am

    Try http://www.thoughtfreegolf.com to help take your practice swing to the course.

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Instruction

How to play your best golf when the temperature drops

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The LPGA Tour is kicking off its 2026 season this week at Lake Nona Golf and Country Club in Orlando, and the pros are dealing with something most Florida golfers rarely face: freezing temperatures.

“It’s colder here than in the UK at the minute, which is a first,” said England’s Charley Hull during Wednesday’s media day at the Hilton Grand Vacations Tournament of Champions.

Even Lydia Ko, who lives at Lake Nona, seemed surprised by the cold snap. “We’re pretty much getting to below zero in celsius here, which maybe in other parts of the country they would be thankful, but when you’re in Florida it is a little bit of a surprise,” she said.

If the world’s best players are adjusting their games for cold weather, recreational golfers should, too. Here’s how to play smart when the mercury drops.

Understand What Cold Does to Your Game

Before you change anything, you need to know what you’re fighting against. Cold air is denser than warm air, which means your ball won’t fly as far. Period.

Hull noticed this immediately during practice rounds at Lake Nona. She mentioned hitting a gap wedge into the 18th hole during a previous win but needing a 4-iron during Tuesday’s practice round. That’s a difference of four or five clubs for the same shot.

Action item: Expect to lose 5-10 yards on every club in your bag when temperatures dip below 50 degrees. Plan accordingly and don’t be stubborn about club selection.

Layer Up Without Restricting Your Swing

Hull admitted she wore three pairs of pants during practice. While that might be extreme for most of us, staying warm is critical to playing well in cold conditions.

Your muscles need warmth to function properly. When you’re cold, your body tightens up and your swing gets shorter and faster. Neither of those things help you hit good golf shots.

Action item: Wear multiple thin layers instead of one bulky jacket. Look for golf-specific cold weather gear that stretches with your swing. Keep hand warmers in your pockets between shots. And don’t forget a good hat because you lose significant body heat through your head.

Take More Club Than You Think You Need

This is where ego gets in the way of good scores. When it’s cold, the ball doesn’t compress as well off the clubface. Combined with denser air, you’re looking at serious distance loss.

The pros at Lake Nona are dealing with a course that measures 6,642 yards but plays much longer this week. If they’re adjusting, you should too.

Action item: Take at least one extra club on every approach shot. In temperatures below 40 degrees, consider taking two extra clubs. It’s better to fly the ball to the back of the green than to come up short in a bunker.

Adjust Your Expectations on the Greens

Cold weather affects putting in ways most golfers don’t consider. The ball is harder and doesn’t roll as smoothly. Your hands are cold, making it harder to feel the putter. And if there’s any moisture on the greens, they’ll be slower than normal.

Ko mentioned that she still sometimes reads the greens wrong at Lake Nona despite being a member for years. Cold weather makes that challenge even tougher.

Action item: Hit putts more firmly than usual. The ball needs extra speed to hold its line on cold greens. Take a few extra practice strokes to get a feel for the speed before you putt.

Embrace the Mental Challenge

Hull said something interesting about cold weather golf: “I like the mental toughness of it.”

That’s the right attitude. Everyone on the course is dealing with the same conditions. The player who stays patient and doesn’t get frustrated by the extra difficulty will come out ahead.

Action item: Lower your expectations by a few strokes. If you normally shoot 85, accept that 90 might be a good score in 40-degree weather. Focus on solid contact and smart decisions rather than perfect shots.

Warm Up Longer and Smarter

This might be the most important tip of all. Cold muscles are tight muscles, and tight muscles get injured easily.

World No. 1 Jeeno Thitikul revealed she’s been protecting a wrist injury that bothered her late last season. Cold weather makes those kinds of injuries more likely if you don’t prepare properly.

Action item: Spend at least 20 minutes warming up before your round. Start with stretching, then hit easy wedge shots before working up to your driver. Keep moving between shots on the course to maintain body heat and flexibility.

The pros at Lake Nona this week will adapt and compete at the highest level despite the cold. You can do the same at your local course by following these tips and keeping a positive attitude.

 

PGA Professional Brendon Elliott is an award-winning coach and golf writer. You can check out his writing work and learn more about him by visiting BEAGOLFER.golf and OneMoreRollGolf.com. Also, check out “Playing Through  now on R.org, RG.org’s partner site, each Monday.

Editor’s note: Brendon shares his nearly 30 years of experience in the game with GolfWRX readers through his ongoing tip series. He looks forward to providing valuable insights and advice to help golfers improve their game. Stay tuned for more tips!

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3 lessons from Brooks Koepka that’ll actually lower your score

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Brooks Koepka is back on the PGA Tour, and whether you love him or hate him, the guy knows how to win when it matters. After his LIV Golf stint, the five-time major champion returns this week at the Farmers Insurance Open.

What makes Koepka fascinating? He doesn’t fit the mold. His swing isn’t textbook. He doesn’t obsess over mechanics. Yet he’s won three PGA Championships and two U.S. Opens, regularly making it look easier than guys with prettier swings.

So, what can average golfers learn from someone who treats the game so differently? Quite a bit.

Stop Overthinking Every Shot

Koepka describes his approach as “reactionary” rather than mechanical. While most tour pros grind over swing thoughts, Brooks sees the target and hits it. No mental checklist.

This might be the most valuable lesson for weekend golfers who’ve watched too many YouTube swing videos.

How to actually do this:

On the range, hit five balls where you stare at the target for three seconds prior to addressing the ball. Don’t think about grip or stance. Just burn that target into your brain. You’ll be shocked at how pure you hit it when your brain focuses on where the ball is going instead of how you’re swinging.

Next time you play, give yourself a rule: Once you pull the club, you’ve got 15 seconds to hit. Koepka is one of the fastest players on tour because he doesn’t give his brain time to sabotage him.

If you feel tension in your hands at address, you’re trying to control too much. Koepka’s grip pressure is famously light. Loosen up until the club almost feels like it might slip, then add just enough pressure to hold on. That’s your swing thought: soft hands, see the target.

This approach works better under pressure. When you’re standing over that shot with water left and OB right, the last thing you need is a mental checklist. See it, feel it, hit it.

Play to Your Strengths (Even If They’re Not Pretty)

Koepka uses a strong grip that wouldn’t pass muster in some teaching circles. But he’s built his game around what works for him, elite driving distance and recovery skills. He doesn’t try to be someone he’s not.

Here’s how to build your game like Brooks:

Look at your last five rounds and figure out where you’re actually gaining strokes. Bombing it off the tee, but can’t hit greens? Lean into it. Play courses where distance matters more than precision. On tight holes, grip down on your 3-wood instead of trying to thread a driver through a keyhole you’ll miss seven times out of ten.

Koepka knows he can scramble, so he’s not afraid to miss greens. If you’re deadly from 50 to 75 yards, start leaving yourself those distances on the par 5’s instead of going for them in two every time.

Know when to take your medicine. Koepka in the trees at the PGA? He’s punching out to 100 yards, not trying to bend a 6-iron around three oaks. You’re in the rough with a flyer lie and water short? Hit your 8-iron to the middle and move on. That’s not playing scared, that’s playing smart.

Save Your Best for When It Counts

Here’s a wild stat: Koepka’s putting average in majors is often more than a full stroke better per round than in regular events. He elevates when pressure is highest.

How does an amateur tap into that gear? It’s not about trying harder, it’s about caring differently.

Here’s what actually works:

Decide which rounds matter to you. Club championship? Member-guest? That annual trip with college buddies? Circle those dates and treat them differently. Koepka doesn’t care much about regular tour events, but majors? That’s when he locks in.

Two weeks before your big round, change your practice. Stop beating balls mindlessly. Play nine holes in which every shot has consequences. Miss the fairway? Hit from the rough on the next hole too. Three-putt? Twenty push-ups. Koepka’s practice intensity ramps up before majors because he’s rehearsing pressure, not just swings.

Develop a between-shot routine that resets your brain. Koepka is famous for his blank expression after bad shots. Try this: After any shot, take three deep breaths while walking, then find something specific to notice, a tree, a cloud, someone’s shirt. That’s your reset button. By the time you reach your ball, the last shot is gone.

The Bottom Line

Brooks Koepka’s return reminds us there’s no single path to success in golf. His “substance over style” approach proves that results matter more than looking good.

You don’t need a perfect swing; you need a reliable one that holds up under pressure. You don’t need to hit every shot in the book; you need the shots you can count on. And you don’t need to play great every time; you need to play great when it matters.

Welcome back, Brooks. Thanks for the reminder that golf is ultimately about getting the ball in the hole, not winning style points.

 

PGA Professional Brendon Elliott is an award-winning coach and golf writer. You can check out his writing work and learn more about him by visiting BEAGOLFER.golf and OneMoreRollGolf.com. Also, check out “Playing Through  now on R.org, RG.org’s partner site, each Monday.

Editor’s note: Brendon shares his nearly 30 years of experience in the game with GolfWRX readers through his ongoing tip series. He looks forward to providing valuable insights and advice to help golfers improve their game. Stay tuned for more tips!

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What we can learn from Blades Brown’s impressive American Express performance

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Blades Brown made a big impression last week in the California desert, and not just because he’s only 18. He put up numbers that would catch any weekend golfer’s attention. Most of us won’t hit 317-yard drives or find 86% of our greens in regulation, but there’s a lot to learn from how Brown managed his game at The American Express.

Here are three practical lessons from his performance that you can use on your own course this weekend.

Step 1: Give Priority to Accuracy Over Distance Off The Tee

Brown’s driving stats are impressive. He averaged almost 318 yards off the tee, ranking 12th in the field. More importantly, he hit 76.79% of his fairways, tying for fourth place in the tournament.

Think about that ratio for a second. Brown could have swung harder, chased more distance and tried to overpower the course. Instead, he played smart golf and kept his ball in play.

Your Action Item: Next time you’re on the tee box, ask yourself a simple question before pulling the driver. Do you need maximum distance here, or do you need to be in the fairway? If there’s trouble lurking or the hole doesn’t demand every yard you can muster, take something off your swing. Grip down an inch. Make a three-quarter swing. Do whatever it takes to find the short grass. Brown’s approach illustrates that fairways lead to greens, and greens lead to birdies. He made 22 of them last week, along with an eagle.

The math is simple. When you’re hitting three out of every four fairways like Brown did, you’re giving yourself legitimate looks at the green with your approach shots. That’s when scoring happens.

Step 2: Commit To Hitting More Greens

This is where Brown really separated himself. He hit 62 of 72 greens in regulation, an 86.11% clip that tied for first in the entire field. Read that again. An 18-year-old kid tied for the lead in one of the most important ball-striking statistics in professional golf.

How did he do it? By keeping his ball in the fairway (see Step 1) and giving himself clean looks with mid-irons and wedges.

Your Action Item: Start tracking your greens in regulation. You don’t need a fancy app or a statistics degree. Just mark down whether you hit the green in the regulation number of strokes. Par 3s in one shot. Par 4s in two shots. Par 5s in three shots.

Once you know your baseline, set a goal to improve it by 10%. If you’re currently hitting five greens per round, aim for six. The beauty of this approach is that it forces you to think strategically about club selection and shot shape. Brown’s strokes gained approach number was positive (0.179), meaning he was better than the field average. You don’t need to be perfect. You just need to be on the dance floor more often.

When you hit more greens, you eliminate the need for heroic short game shots. Brown only had to scramble 10 times all week, and he got up and down 70% of the time. That’s solid, but the real story is that he rarely put himself in scrambling situations to begin with.

Step 3: Minimize Mistakes And Stay Patient

Here’s the stat that jumps off the page: Brown made only three bogeys all week. Three. In four rounds of professional golf against the best players in the world.

He also made just one double bogey. That kind of clean card doesn’t happen by accident. It happens when you play within yourself, avoid the big miss and trust that pars are never bad scores.

Your Action Item: Before your next round, decide that you’re going to play boring golf. No hero shots over water. No driver on tight holes just because you can. No aggressive pins when there’s a safe side of the green.

Brown’s performance shows us that consistency beats flash every single time. He didn’t lead the field in any single strokes gained category, but he was solid across the board. That’s how you post numbers and cash checks.

Give these three steps a try. Your scorecard will thank you.

PGA Professional Brendon Elliott is an award-winning coach and golf writer. You can check out his writing work and learn more about him by visiting BEAGOLFER.golf and OneMoreRollGolf.com. Also, check out “The Starter  now on R.org, RG.org’s partner site, each Monday.

Editor’s note: Brendon shares his nearly 30 years of experience in the game with GolfWRX readers through his ongoing tip series. He looks forward to providing valuable insights and advice to help golfers improve their game. Stay tuned for more tips!

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