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Anecdotal Observations on the Bomber-Golfer Paradigm

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As the wise sage Samuel Roy Hagar reminded us, “There is only one way to rock.”

So too, do I submit (with perhaps less thought given) that there is only one way to play golf in the modern age – and that, my friends, is to BOMB IT!

I have been an on-and-off-again “bomber” since ’91, shortly after I first took up the game. Not the hardcore, superhuman, consistently past- 300 variety of bomber, just kind of on the intermediate side of things — the longest in my foursome by a lot, one of the 10 biggest hitters at my course, carry the ball on the occasional par 4…that kind of thing. And by the way, before someone replies with a “passive brag” comment – there ain’t nothin’ passive about it baby! Walk it like you talk it.

Boom!

Okay, so I say “on and off again” because somewhere around 2002 I got side-tracked by a bunch of mental clutter:  TV commentators and their suggestions of swing-overhauls, the “importance” of accuracy, annoying reminders of “The problem I see with amateur golfers is…,” coupled with preachy instructors talking about “XYZ-Factors,” hip and elbow positions and other forms of odd lingo. In other words, I started playing golf swing instead of playing golf. As you might suspect, the golf gods abandoned me for my blasphemous ways, and I suffered what was akin to golf exile for about three years – let’s face it, when your game really sucks and you are beyond frustrated, no one wants to play with you! It is a very lonely place to be.

I feel confident in telling you that I have tried and exhausted every cockamamie golf swing tip or tidbit known to man – because I HAVE! They all proved equally terrible. After all, big problems aren’t solved with one-sentence answers. Go figure! No, it wasn’t until I had exhausted every option, hit rock bottom, and stood on the 7th tee at Aroostook Valley Country Club having a Chevy Chase-style meltdown that sent flocks of birds and other forms of small wildlife fleeing in terror from the surrounding area did I find my solution.

Having nothing left, and purely out of anger, I resolved to hit that little white RFRP (stands for “Read Forum Rules Please”) just as HARD as I possibly could. Lo and behold, the ball took off like a scared wombat, sailed an impressive distance and come to rest on the 7th green, 327 yards in total. My response sounded much like a confused Tim Taylor:

“Awuaaaghhh???”

That, or I was responding to a self-inflicted hernia.

Why did this work?! It shouldn’t have worked. I was told on dozens of occasions, “Don’t try to hit the ball hard, let the club do the work.” Not only that, but I was told this by old dudes. It is well known that old dudes are never wrong about things when it comes to golf – they will be the first to tell you. Everyone under 30 years old understands this, even if they don’t like to admit it.

Well, having played golf in total frustration for nearly four years, I was NOT going to let this go. I kept the round going with that one single thought and ended up hitting some of the biggest drives and towering iron shots of my life. Prior to that day, I had been playing army golf – hooking the first shot left, compensating and blocking the next shot to the right. Hitting a recovery and having to pitch it close and hole a putt for an up and down. THAT ladies and gents, is NO WAY TO PLAY GOLF. When I started swinging hard at the ball, I got a nice straight flight that carried forever. It was a bit higher than I was used to, but was really flat at the top and I got more roll too. It was “point and thrash.” Really simple.

That realization came in 2006, and I have been “on the mend” ever since. In fact, I have built my whole golfing paradigm on the concept of hitting the ball hard – aka, “bombing it.” What follows here are a few anecdotal (unsubstantiated) observations I would like to share with all of you who are, sadly, still stuck playing “golf swing.” This is meant to be fun, guys, so read with your “silly season” glasses on and with a mug of your strongest eggnog!

Observation 1 – Anyone can be a “Bomber”

For our purposes, let’s start with a definition of a bomber: A person whose only swing thought or intention is to “hit it hard.”

Notice that this doesn’t necessarily have anything to do with actual distance. Golfers may find that they increase their distance by going after the ball more strongly, but again, this is a swing philosophy and not an outcome. You don’t need to clear three bills in order to consider yourself a bomber.

That means that the 7-year-old playing from the forward tees who practically turns him/herself around backwards to manage a 70 yard drive (or however far kids that age hit it) is a bomber. The older person doing the Gary Player hit-and-walk with no practice swing – they can be a bomber too. And yes, the six-foot-plus big guy who rips it deep from the black tees is a bomber.

The person who IS NOT a bomber is the cat who takes three practice swings trying to make their swing as perfect as possible, the person who stops his/her practice swing halfway back to check a position and the person who holds his finish for enough time for a painter to complete his portrait. Not bomber materially, sorry. Those folks need to go to the “swinger” corner where they can talk geek-speak (ahem!) I mean golf swing, and polish their belt-buckles to their heart’s content.

Observation 2 – Bombers look up, not down

Part of your indoctrination into “Bomberdom” must include the realization that you are likely hitting the ball too low. Most amateur golfers don’t understand what a good trajectory off the tee really is. Bombers CARRY THE BALL down the fairway, Gladiator-style. They don’t look to poot out little rabbit chasers on hard fairways (using drivers with too little loft) while expecting more roll than a Faxon putt. This is utterly disgraceful on-course behavior for one who is an aspiring bomber, and it should be changed straight away.

The first step to fixing this is when you visualize a shot on any particular hole, the ball flight needs to “appear” above where you would normally look for your shot in your mind’s eye. Changing your flight is one part equipment, one part technique shift and also one part conceptual shift, and sometimes the easiest way to start it all is to “trick” your mind into visualizing a different flight. After all, bombers don’t waste time with more than one swing thought (hitting hard); this is just a visual trick that tends to work for a lot of folks.

So, what should you be visualizing? The standard, cool-looking bombed drive is high and flat, folks. No hooky runners while telling people you “grew up playing in the wind.” Other bombers are going to laugh at you if you do. You also don’t want a shot that burns the clouds and falls down dead either. You DO want some amount of rollout, so start reading up on all the articles here about “Positive Angle of Attack.” I would go into it more, but this article is about a philosophy and not so much about technique. There are plenty of knowledgeable folks on WRX to ask!

Observation 3 – Bomber-golfing is fun, so act like you are enjoying yourself!

Have you ever seen a moody or pensive big hitter? Someone who maybe took him or herself a little too seriously at the expense of enjoying a round of golf? Heck, no! How can you be upset when you’re big-hittin’ baby? Yeah, maybe you might find someone getting down about something that happened off the course, but day in and out, bombers are optimistic cats and generally fun to be around…and humble too! Here is another big plus: long hitters know they will be chased out of any foursome if they passively brag about how far they hit it. They are the ONE group in all of golf who knows to keep their mouths shut about their play (except for me). How can you not like that?

Think about it; everyone wants to be the person who “knows that guy (or gal) who hits the big tee shots.” Everyone wants at least one bomber on his or her scramble team. The dinner-on-the-deck crowd actually quiets down to watch a big hitter on a nearby tee because they want to see where the ball goes. The “Boss” always brings the big-hitter employee out for on-course business dealings with other companies. Being a bomber comes with perks, people. How can you not enjoy yourselves out there? Be happy, have fun. Leave the brooding for the “tortured-artist” swinger crowd.

Observation 4 – You have to figure out YOUR OWN way to “get-‘er-done!”

Well, I am going to contradict myself a little here. There is no point in trying to hit the ball high and far if you don’t also know how to make that happen. I concede that. Ideally, you would put in enough time in practice so that when you actually get to the first tee, there is only the one thought left to you – hit it hard!

I am not a swing guru or professional; I am an occasionally humble golf team coach and educational researcher – no more, no less. I am not going to proclaim one right way of swinging the club to get big gains off the tee. That is not what this story is about. I do, however, submit that everyone needs to find their own way of going about things. I will share MY keys with you, but it is up to you to find your own way to get things done.

I found that, for MY swing, the key is all in the setup, and the more attention I pay to getting things right in my setup, the greater my expectations may be of producing a big hit off the tee. My keys are:

1) Ball forward – off the front foot.
2) Stand a little closer (because of ball position).
3) Big turn back while staying braced into my right instep.
4) Turn through hard left – legs drive, upper body stays behind the ball.

Boom, high cut. Nothing to it, it just takes a concept and a little practice. Again, I am not a pro, but this works for me – it might not for you. You need to read, research, ask questions, watch video and figure out what works for you. However, when you get to the tee, there is only one thought to focus on – RIP IT!

Observation 5 – Don’t waste time with too much focus on equipment

Real big hitters can hit your mother’s driver past yours; pretty much, they will launch the golf ball with anything you put in their hands. It is funny, but most bombers I talk to focus more on forgiveness than spin reduction. Think about it, J.B. Holmes destroyed the planet with the Cobra L4V (although his now a Callaway staffer). Bubba Watson topped the distance stat with the PING G15. Both are great heads, but are more in the “GI” category of driver heads than they are the “spin-killer” category. Neither played their drivers at extended lengths either (both typically play drivers in the 44 inch range). It seems the two picked very forgiving drivers with a lower loft, had their shaft of choice installed at a shorter total length, and then…bombs away!

Don’t forget about irons, either. Watson (again) plays PING S56 irons. Gary Woodland plays Titleist MB’s. The two longest hitters I know personally play Mizuno cavity-backs. None of these irons could ever be accused of having “jacked up” lofts (by today’s standards, anyway) or being the first choice for those wishing to pick up a ton of yards. They are indicative of a player more concerned with versatility and feel.

I am not going to keep pushing the point with equipment, because so much is subjective, and there are much more knowledgeable folks to hear it all from than me. I simply wanted to point out that you don’t always have to look to certain kinds of gear to find distance; sometimes it is better to find gear that will allow you to swing big without suffering the usual consequences. Big hitters need forgiveness and feel as much as anything else, so go to a good fitter and find the right balance.

Observation 6 – With great power comes great…OPPORTUNITY. Better not mess it up

So, you have resolved to adopt the philosophy of the big hitter – congratulations! Now you just have to figure out how to play actual golf with your new found freedom and confidence. Here is the thing – when you resolve to freewheel it off the tee and into greens, you need to expect to miss more often, but also score big more often as well. It is “risk/reward” without caring so much about the risk! Most folks find that if anything, the peaks and valleys of this approach make for some really interesting and FUN golf!

To make the point, just look at Bubba Watson: he is 135th in driving accuracy but No. 2 in GIRs. If you watch him play, you’ll see that he knows where he can miss and still have a shot into the green. He also knows that even if he does hit the ball into the rough, it will likely be far enough down the fairway that he will be hitting a shorter iron into the green. Which would YOU rather have: 5 iron from the fairway or 8 iron from the rough?

The other thing is, the long ball IS the straight ball. Even if your tee shot lands in the fairway and rolls into the rough, it isn’t like you have missed 45 feet into the trees (if you have done things right). You will still likely have a shot. This is Bomb-and-Gouge 101 people!

Also, with iron shots, there is no reason why you shouldn’t be flag hunting with any club 7 iron and less. No more excuses! Those pins need to be falling like a rope bridge in a Harrison Ford movie. Don’t worry about misses, just take dead aim. If you are ripping your irons like your tee shots, that means your approach shots are coming in higher and your ability to hold greens has increased as well. So, if you ever find yourself asking “smooth 7 or hard 8…” you can stop wasting time on that debate, because your new answer is “nuked 9.”

“Yeah, but…yeah, but…” I can hear all of the skeptics saying this. I know what you are getting at, what if you miss the green and are short-sided? Well, heaven forbid you should ever experience a challenge on the golf course people! That is why the golf Gods gave you…the flop shot. Every big bomber worth his/her salt has always been able to execute the flop shot. I am NOT talking about the cute little cut/lob shot all the instructors want to sell you on. I am talking about the completely opened, fully swung, Mickelson PANCAKE shot that launches about 20 feet into the air and comes down like a fried egg (want breakfast yet??). This topic isn’t really about short game shots; just suffice to say that if you want to be a bomber – you need this shot. Study up!

Closing

Okay, I know you want clarification before this wraps up. The first point I made (observation 1) suggested that anyone could be a bomber if they resolved to hit it big, or at least as big as they are able to. Most of the rest of the points I have made suggested the actual ability to hit super long shots as a prerequisite. Well, not all golfers are created equal. What I am proposing here is more a philosophy of play, and less about actual numbers. For our purposes, the intent is more important than the raw ability (after all, you can BUY distance). It is like doing P90X (I hear), you do as much as you can and forget about the rest. If all you can manage is 100 yards off the tee, but you gave it your all to get that 100 – you are part of the club my friend.

Welcome!

Click here for more discussion in the “Instruction & Academy” forum. 

I am a professional musician, educator and researcher, in addition to being a golf coach for Hampden Academy in Maine. Currently, I am pursuing a Ph.D., in curriculum and instruction at the University of Wisconsin at Madison. My past academic achievements include a Bachelor's degree (in music performance) from the University of Maine, a Master's degree (in jazz performance) from Florida State University, a second Master's degree (in education) from the University of Maine, and K-12 teacher and school administrator certifications in Maine. My current research interests include overlapping content points between music and golf, as well as studying/comparing/contrasting how people learn in both endeavors. I have worked in education for 12 years, including public school education and university instruction. I have taught in the Maine public school system, and at the University of Maine at Presque Isle, the University of Maine at Fort Kent, Florida State University, and the University of Wisconsin at Madison. My main area of musical endeavor is drumset performance with an emphasis in jazz, where I have performed with Chuck Winfield (of Blood Sweat and Tears), Dr. Billy Taylor (of the Kennedy Center), Yusef Lateef (jazz legend), and numerous local and regional groups in the New England area.

6 Comments

6 Comments

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    Jan 21, 2013 at 1:33 am

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  2. John Caldwell

    Dec 20, 2012 at 11:20 am

    I like this. It’s easy to follow, doesn’t get bogged down in the technical stuff, and doesn’t take itself too seriously. More of the same please….

    • Dan Ross

      Dec 24, 2012 at 9:34 am

      Hi John!

      Thank you for your kind words. I want to keeps things like and just present different ways for folks to think about playing golf. We are out there for fun, after all.

      Best,

      Dan

  3. Rich

    Dec 19, 2012 at 7:40 pm

    I really enjoyed your article, Dan! I needed to hear it. I fall into your camp. I used to just “swing away” at the ball. Not anymore. I used to hit the ball further but have had to deal with adjusting to some shoulder/neck injuries. Those lead to me shifting my mentality and swing from “Kill!” to “Be smart.”
    A little bit about me. I’m 32 and was introduced to this awesome/dumb game 10 years ago by my father-in-law (Roger). After the first tee shot I was hooked. A fade or slice of course, but in play… And not the shortest of the group! Every time I hit the ball (irons or woods) I just thought, “Kill!” Roger made an amazed sort of laugh every time while complimenting, “Wow Ricky! That’s great!” Great? My ball didn’t go straight. I thought he was humoring me. I didn’t know just making contact with the ball the first time you play is an accomplishment in itself!
    One of his good friends was an LPGA Tour Pro and she was kind enough to show me a couple of swing fundamentals. But I never focused on them. My mentality was, “Hit the pure SNOT out of it!” I lived for hitting driver! I couldn’t care less about the next shot or what I might leave myself with. I just wanted to PUNISH the ball!
    Fast forward to the present. I have been struggling with my game for almost 2 years now. The irony is it coincides about the time I took some lessons from a teacher who taught a more restrained and controlled game mentality. The loss of distance due to the injuries were the reason for the lessons. A “Control” mentality makes all the sense in the world. I want to score better, so I should learn to take less risks. Play controlled. Play smart. Problem is my game (and swing) went to complete CRAP!!! Not just my score, but my actual hitting. I lost distance (which still might be the neck and shoulder injury). Not only that, I lost my “ball striking” ability, particularly with irons. I’m no tour pro, but even when I first started golf, I was VERY consistent with where on the clubface the ball hit.
    Anyway, recently I decided to abandon every swing adjustment made by the last teacher. I started to realize one important fact, “It didn’t work for me!” My body type was totally different. I can’t bend like he can, my arms can’t go around my chest, etc. I was using a swing that fit someone else. I went back to what is “natural” for me. After only a couple of range sessions I got some distance back, a higher ball flight, spin and hold on greens, and started hitting the right part of the clubface again.
    All of that is to say this: You’re article has inspired me to go back to my roots mentally too! Why am I fighting thoughts that come naturally? Why am I taking 3 practice swings, checking my grip, my stance, my alignment, my nose position, my ear height, only to get up and skull the ball?! Of course there are good fundamentals, but if going back to what comes naturally for my swing is working, maybe it’s time to go back to the simple “Kill!” mentality. The thought of it seems freeing!

    • Dan Ross

      Dec 24, 2012 at 9:32 am

      Hi Rich.

      I am really happy you enjoyed the article. I think a lot of golfers take themselves too seriously. If what we remember two weeks after the round is that one bombed drive that all our buddies talk about the next day, why shouldn’t we play to make that happen more often? You can still play bomb and gouge effectively so long as you can manage a one way miss. If you are in the rough a little but still have a look at the green…what is wrong with that? Rip it on there! Best of both worlds I say.

      Peace.

      Dan

  4. Pingback: GolfWRX.com – Anecdotal Observations on the Bomber-Golfer … | Golf Grip Instruction

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Opinion & Analysis

Brandel Chamblee PGA Championship Q&A: Rose’s huge McLaren risk, distracted LIV pros and why Aronimink suits the bombers

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PGA Championship week is here, and Brandel Chamblee did not hold back in our latest discussion ahead of the season’s second major.

In our 2026 PGA Championship Q&A, golf’s leading analyst made the case that PIF pulling LIV’s funding has left its players competing in a state of confusion, called Justin Rose’s mid-season equipment switch a huge risk at 45, and explained why Aronimink will be a bombers’ delight this week.

Check out the full Q&A below.

Gianni: With the PIF confirming that they’re pulling funding from LIV at the end of the season, what impact do you expect that to have on the LIV players competing at the PGA Championship?

Brandel: I would imagine that they have all been thrown into a state of confusion, and will be distracted, not knowing where they are going to play next year and not knowing exactly their road back to either the DP World Tour or the PGA Tour. Or in Rahm’s case, being tied to a sinking ship for the next few years, likely playing for pennies on the dollar in events that no one cares about or watches.

I doubt this would put him in the best frame of mind to compete at his highest level. Keeping in mind, however, that majors are the only time that LIV disciples get to play in events that matter, so never disregard the motivation they have to prove to the world they are still relevant.

Gianni: Justin Rose switched to McLaren Golf equipment mid-season while playing some of the best golf of his career. What do you make of the change?

Brandel: I don’t really know what to make of Rose switching equipment. It seems a huge risk on his part, even though it is likely, in my opinion, that the clubs he’s playing are similar, if not the exact grinds, to what he was playing previously, with a McLaren stamp on them.

Having said that, at best, it is a distraction when he seemed to be as dialed in with his game as any 45-year-old could be and trending in the majors to perhaps do something that would definitely put him in the Hall of Fame. At worst, given the possibility that these clubs aren’t just duplicates of his old set stamped with McLaren on them, he’s made an equipment change that would take time, and 45-year-old athletes don’t have the time to do such things.

Gianni: Aronimink has only hosted a handful of professional events since it hosted the 1962 PGA Championship. What kind of test does it present, and does a course with less recent major championship history tend to level the playing field?

Brandel: Even though Aronimink has only hosted a handful of meaningful professional events, it has been fairly discerning in who can win there. When Keegan Bradley won the BMW Championship on the Donald Ross masterpiece in 2018, he was the 2nd best iron player on tour coming into that week. When Nick Watney won the AT&T at Aronimink in 2011, he was 2nd in strokes gained total coming into the week.

In 2020, Aronimink hosted the KPMG Championship, and Sei Young Kim won. On the LPGA that year, she was first in greens in regulation, putts per green in regulation, and scoring average on the way to being the LPGA player of the year. And then there is the 1962 PGA Championship won by Gary Player, who eventually became just one of a few players to win the career grand slam on the way to winning 9 majors. It is a formidable test, and if it’s not softened by rain, it will bring out the best in the upper echelons of the game.

Gianni: Is there a specific hole at Aronimink that you think will do the most to decide the winner?

Brandel: The hardest hole at Aronimink in each of the three tour events that have been played there since 2010 has been the long par-3 8th hole, with the par-4 10th being the second hardest, so most of the carnage will happen around the turn, but with the par-5 16th offering opportunities for bold plays and the tough closing holes at 17 and 18, the finish is likely to be frenetic.

Gianni: The PGA Championship has always sat in the shadow of the other majors. What does the ideal PGA Championship look like in your eyes, and what would it take for it to carve out its own identity?

Brandel: The PGA Championship, to whatever degree it suffers from the comparison to the other three majors, is still counted just as much when adding them up at the end of one’s career. Almost 1/3 of Nicklaus’ major wins were the five PGA Championships he won. Walter Hagen won 11 majors, five of which were PGA Championships.

Tiger Woods twice in his career won back-to-back PGA Championships, and those four majors count just as much as the other 11 he won. The PGA may not have the prestige of the other three, but it carries the same weight. Having said that, I preferred the identity that it had as the last major of the year.

Gianni: You nailed your Masters picks. Rory won, Scottie finished solo second, and Morikawa surged to a tie for seventh. Who are your top 3 picks for the PGA Championship and why?

Brandel: I am not a huge fan of majors played on golf courses that have been shorn of most of the trees, although I understand some of the agronomic reasons for doing so and of course the ease with which it allows members to play after errant drives. However, at the highest level, it all but eliminates any strategy off the tee and turns professional golf into an even bigger slugfest. That means that it will likely be a bomber’s delight this week, but fortunately, Scottie Scheffler is long enough to play that game and straight enough to play it better than anyone else.

The major championships give us very few surprises anymore, going back to the beginning of 2012, so the last 57 majors played, the average world rank of the winners has been better than 15th in the world. So look at the highest ranked and longest drivers who are on form coming into the PGA Championship who also have great short games as the surrounds at Aronimink are very challenging. That’s Scottie Scheffler by a mile and then McIlroy and Cameron Young with a far bigger nod towards DeChambeau than I gave him at the Masters.

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Club Junkie

A putter that I love and hate – Club Junkie Podcast

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In this episode of the Club Junkie Podcast, we dive into one of the most interesting flatstick releases of the year with a full review of the new TaylorMade SYSTM 2 putters. After spending time on the greens, I break down what makes this design stand out, where it performs, and why it has me completely torn between loving it and fighting it. If you are into feel, alignment, and consistency, this is one you will want to hear about.

We also take a look at some of the putters in play on the PGA Tour last week. From familiar favorites to a few surprising setups, there is always something to learn from what the best players in the world are rolling with under pressure.

To wrap things up, I walk through the process of building a set of JP Golf Prime irons paired with Baddazz Gold Series shafts. From component selection to performance goals, this is a deep dive into what goes into creating a unique custom set and why this combo has been so intriguing.

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Opinion & Analysis

From 14 handicap to pro: 4 things I’d tell golfers at 50

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This year my 50th birthday. Gosh, where has the time gone?

As a teenager in rural Missouri, some of my junior high and high school years felt interminable. Graduation seemed light years away. But the older I get, the faster life seems to fly by.

I’m also increasingly aware of my mortality. My dad died recently. Earlier this year, a friend and fellow PGA of America professional and I were texting about our next catch-up. The next message I received was news of his unexpected passing at 48. Shortly after, a woman I dated in college succumbed to cancer at 51.

Certainly, one can share perspective at any age. Seniors help freshmen, veterans guide rookies. But reaching this milestone feels like as good a time as any to do one of those “what would I tell my younger self?” articles.

I’ve had a uniquely varied career in golf. I started as a 27-year-old, average-length-hitting, 14-handicap computer engineer and somehow managed to turn pro before running out of money, constantly bootstrapping my way forward. I’ve won qualifiers and set venue records in the World Long Drive Championships, finished fifth at the Speedgolf World Championships, coached all skill levels as a PGA of America professional, built industry-leading swing speed training programs for Swing Man Golf, helped advance the single-length iron market with Sterling Irons®, caddied on the PGA TOUR and PGA TOUR Champions, and played about 300 courses across 32 countries.

It’s been a ride, and I’ve gone both deep and wide.

So while I can consult and advise from a lot of angles, let me keep it to a few things I’d tell the average golfer who wants to improve.

1. Think About What You Want

Everyone has their own reason for picking up a golf club.

Oddly, as a professional athlete, I’m not internally driven by competition. That can be challenging, as the industry currently prioritizes and incentivizes competition over the love of the game.

For me, I love walking and being outdoors. Nature helps balance my energy. I prefer courses that are integrated into the natural beauty of their surroundings. I’m comfortable practicing alone. I’m a deep thinker, and I genuinely enjoy investigating the game, using data and intuition to unearth unique, often innovative insights. I’m fortunate to be strong and athletic, so I appreciate the chance to engage with my abilities. Traveling feels adventurous. I could go on.

You don’t have to overthink it like I do. For you, it might be as simple as hitting balls to escape work, hanging out with friends, and playing loosely with the rules and the score.

The point is to give yourself permission to play for your own reasons, and let that be enough.

But if improvement is your goal, thinking about your destination—and when you want to get there—is important, because it dictates the steps you need to take. When I set out to go from a 14-handicap to the PGA TOUR as quickly as possible, the steps I needed were very different from those of a working golfer trying to break 90 in six months. That’s also different from someone who just wants a few peaceful hours outside each week, away from work or family.

None of these goals are better than the others, but each requires a different plan that you can work backward from.

2. There Are Lots of Things That Can Work

One of the challenges of golf is that, although there are rules for playing, there aren’t clear, industry-wide standards for how to best play the game. There’s a lot of gray area.

You might hear a top coach or trainer insist that a certain move is the best way to swing or train. Then you dig a bit deeper and, much to your confusion and frustration, another respected coach or trainer says something completely different. I don’t think anyone is trying to confuse you—at least I hope not. It’s just where the industry is right now.

You have to be careful with advice from tournament pros, too. They might be great at scoring, but they’re also human and sometimes just as susceptible as amateurs to believing things that don’t really move the needle. Tour players might describe what they feel, but that’s not always what they’re actually doing when assessed with technology.

I recently ran a test on my YouTube channel (which connects to my GolfWRX article “How to use your hands in the golf swing for power and accuracy”), and, interestingly, two of the most commonly taught hand actions produced the worst results in the test.

Coaches can certainly help. If you find someone you connect with to help navigate, that’s great. But there are many ways to get the ball in the hole. In the current landscape, you may need to seek multiple opinions, think critically, and use your own intuition to discern what seems true and whose advice resonates with you.

I’d recommend seeking someone who is open-minded and always learning, because things constantly change. Absolutes like “correct” or “proper” should raise a red flag. AI can be useful, but it tends to confidently repeat popular advice, so proceed with caution.

3. Get Custom Fit

If you’re serious about becoming a better player, getting custom fit is hugely important. There’s no sense fighting your equipment if you don’t have to. Most better players get fit these days and, if they don’t, they’re usually skilled enough to work around clubs that aren’t ideal.

If you plan to play for a long time, it’s worth spending a little more upfront to get something that truly fits you and your game, rather than continually buying and discarding equipment.

Equipment rules haven’t really changed significantly since the early 2000s. To stay in business, manufacturers keep pushing those limits. If you pull a bunch of clubs and balls off the rack and test them, you’ll find differences. I’ve tested two new drivers and seen a 30-yard total distance gap. Usually, the issue isn’t bad equipment; it’s that the combination of components simply isn’t the best fit.

It’s like wearing a new pair of floppy clown shoes. Sure, they’re shoes—but you won’t sprint your best in them compared to track shoes that fit perfectly.

Be wary of what’s called custom fitting, too. Sometimes the term is used as a marketing strategy rather than an actual fitting. In some retail settings, fitters may be incentivized to steer you toward higher-priced components. That doesn’t automatically mean it’s not the best fit, but you should be aware of potential biases.

I learned a version of this lesson outside of golf. Years ago, I bought a tennis racquet at a big box store from a seemingly knowledgeable employee who thought it would suit me best. The racquet gave me tennis elbow, and I spent months recovering with rest and acupuncture. The next season, I invested more time and money to find what actually fit me, and I walked away with something amazing that I still play with years later.

So if you’re going to get fit, be smart about it.

Find someone you believe has deep knowledge—possibly with certifications, but not necessarily. Make sure there’s a wide inventory across many brands. Check recent reviews for the individual fitter if possible. Make sure you trust that the fitter has your best interests at heart. If they’re wearing a hat or shirt with a specific brand’s logo, proceed with caution. Unless you specifically want a certain brand or look, be wary of upsells, especially if two options perform nearly the same.

Also, while golf is called a sport of integrity, there’s a thread of manipulation in the industry. I once drafted an equipment article for an industry magazine, structured just like one of their previous popular stories, with matching word count and great photos. The assistant editor loved it; it was useful to readers and required little work on his part. But the editor-in-chief nixed the story. When I asked why, I was told it was because I wasn’t an advertiser. It turned out the article I’d modeled mine after was a paid ad cleverly disguised as editorial content.

I really dislike games, clickbait, and fear-based manipulation. I hope this changes, but golfers deserve to know it exists.

4. Distance and Strategy Matter

There’s a real relationship between how far you hit the ball and your scoring average, even at the PGA TOUR level.

I experienced this early in my pro career. I started as a power hitter, swinging in the high 120s and breaking 200 mph ball speed with a stock driver.

Back then, some instructors advised swinging at 80%, so I tried slowing down for more accuracy. That worked fine on shorter, tighter courses. But on longer setups, I was coming into greens with too much club, and par 5s stopped being

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