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What’s going on with the decline in putting on the PGA Tour?

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Watching the PGA Tour recently, I was struck by Frank Nobilo commenting on how professionals and their instructors work down to the smallest detail, a reflection on the intense competition on the PGA Tour and the fact that to be successful you cannot ignore anything. He made this comment with his thumb and forefinger barely not touching for emphasis.

That being the case, the numbers below should cause major introspection by every player and their coach. They are self-explanatory and have been verified by a third party expert who deals in putting data.

All figures are Shotlink data from the PGA Tour. To preclude undue influence by an anomaly years 2003-5 are averaged as are 2016-18

Average make percentage from 5 distances, 2003-2005 combined

  • 6 FEET: 71.98 percent
  • 8 FEET: 55.01 percent
  • 10 FEET: 43.26 percent
  • 15-20 FEET: 19.37 percent
  • 25 FEET AND BEYOND: 5.96 percent

Average make percentage from the same 5 distances, 2015-2018

  • 6 FEET: 70.43 percent
  • 8 FEET: 53.54 percent
  • 10 FEET: 41.39 percent
  • 15-20 FEET: 18.80 percent
  • 25 FEET AND BEYOND: 5.33 percent

Percent decrease 

  • 6 FEET: 1.55 percent
  • 8 FEET: 1.67 percent
  • 10 FEET: 1.87 percent
  • 15-20 FEET: .57 percent
  • 25 FEET AND BEYOND: .83 percent

One comment, green conditions have been vetted to the point where they are not considered a culprit. Faster, yes, but pristine surfaces, and very consistent week to week. There are some outliers like the U.S. Open greens but they are included in the data shown and caused no significant spike for that week.

Further, on the subject of greens, today’s professional has booklets showing green patterns, high MOI putter heads, instruction from putting specialists, and caddies, expert green readers in their own right. Bottom line: if anything the greens help not hurt.

So your turn. Look at the data. Appoint yourself all-powerful guru to improve putting data. What would your plan, be? Oh and this little tidbit so you can earn a huge consulting fee: We took six players, three on either side of the halfway point, your solution resulted in a one-shot per TOURNAMENT improvement. Average INCREASE in earnings for the season: a smidge over $500K!

Barney Adams is the founder of Adams Golf and the inventor of the iconic "Tight Lies" fairway wood. He served as Chairman of the Board for Adams until 2012, when the company was purchased by TaylorMade-Adidas. Adams is one of golf's most distinguished entrepreneurs, receiving honors such as Manufacturing Entrepreneur of the Year by Ernst & Young in 1999 and the 2010 Ernie Sabayrac Award for lifetime contribution to the golf industry by the PGA of America. His journey in the golf industry started as as a club fitter, however, and has the epoxy filled shirts as a testimony to his days as an assembler. Have an equipment question? Adams holds seven patents on club design and has conducted research on every club in the bag. He welcomes your equipment questions through email at barneyadams9@gmail.com Adams is now retired from the golf equipment industry, but his passion for the game endures through his writing. He is the author of "The WOW Factor," a book published in 2008 that offers an insider's view of the golf industry and business advice to entrepreneurs, and he continues to contribute articles to outlets like GolfWRX that offer his solutions to grow the game of golf.

41 Comments

41 Comments

  1. ChipNRun

    Jul 1, 2019 at 3:02 pm

    Two factors to look at:

    * The Ban on anchor putting started in 2016. Segment out the players who anchored in 2015, and see if they had statistically significant difference in miss rates over the pre-rule non anchors. And, see if they made up lost ground in 2017 and 2018 seasons as they learned non-anchor putting.

    * Dave Pelz suggests that great ballstrikers are more likely to have putting problems than average ballstrikers. The reason: the right (or trailing arm) forearm rotation is stronger in great ballstrikers, and this can creep into the putting stroke and disrupt the pendulum motion. With the large number of players who regularly hit their drives 300+ yards, is it possible the we’re getting more great ballstrikers per top 250 than in earlier years? If so, do these players tend to miss more putts because of episodic forearm antics?

    • ChipNRun

      Jul 2, 2019 at 6:04 pm

      FOLLOWUP:

      Another article this week talks about “too much information” in greens books for various courses. Any chance that some info relating to the greens themselves might be flawed? After all, Bryson DeChambeau caused a stir by “remeasuring” some of the greens he faced each week. Did he discover upon pockets of flawed information?

  2. Tom

    Jun 25, 2019 at 5:41 am

    The issue isn’t within putting it’s outside putting. The element of putting isn’t as important in effecting the outcome as other elements-ie bombing the driver 350-375

  3. James

    Jun 25, 2019 at 2:49 am

    Surely this decrease relates to about one putt missed in every thousand or so (given how many players there are). So, surely nothing to really make a fuss about?

    • Geeber

      Jun 25, 2019 at 7:40 am

      Ummm. An average of 1% wouldn’t that be 10 putts per 1000?

  4. Howard Clark

    Jun 24, 2019 at 8:23 pm

    If they had “green reading books” back then, they couldn’t have putted either. Plus, mammoth grips; you can’t putt with a baseball bat handle.

  5. JP

    Jun 24, 2019 at 7:39 pm

    It’s not just length that goes into how difficult a putt is, break is a significant factor. Given a straight 6 ft. putt vs. a 6 footer with 6 inches of break, a much higher percentage of the straight putts will be made. I suspect that the tour greens are slightly faster now than in 2003, which makes putts with the same slope break more, thus they are more difficult. In addition, it’s possible that the tour pin positions have gotten slightly more difficult (both for approach shots and for putts) than they were from 2003-2005.

  6. DanQ

    Jun 24, 2019 at 5:32 pm

    Pga rule change. Green reading books level of detail changed 1/1/19. Correct?

    • Jaxon

      Jun 24, 2019 at 5:55 pm

      Maybe because guys hit it further and better. You had to putt fifteen years ago if you were a shortish hitter or medium hitter. Now bombs away and putting is not as comparable or relative from then to now.

  7. TheWeekendHackGolf

    Jun 24, 2019 at 4:00 pm

    Two things
    1) Anchoring ban went effective Jan 2016…really need to control for that.
    2) Very possible that putting just isn’t as important / rewarded as much anymore on the PGA. Game has gone the way of favoring the Brooks and DJ’s of the world, not Steve Stricker and Zach Johnson and Jordan Speith.

    ~IG @theweekendhackgolf

  8. Matt J

    Jun 24, 2019 at 9:58 am

    I feel like a lot has to do with putting style. Purely observational, but it seems that players are trying to die it in the hole more often. The ball will naturally break harder as it starts to lose speed just before reaching the cup. You still see guys like Tiger and Koepka staying agreesive and running it by 3-4 feet when they miss, but they seem to be the outliers.

    • Ted Noel

      Jun 25, 2019 at 8:36 am

      Dave Pelz has done studies on pristine greens with his True Roller gadget. Using 100 balls, he got valid numbers. The best results came with a putt speed to die the putt 17″ past the hole. “Dead speed” is a real problem. How often are we seeing putts die barely short of the hole? 17″ past would give a tap-in on the miss, and putts left short rarely fall.

  9. Stedman

    Jun 24, 2019 at 8:10 am

    Is have an observation: drivers, woods and irons are all regulated and are all very similar in weight size and shape across all manufacturer brands. Yet putters come in all shapes and sizes. You have trouble telling which irons a player uses unless you get close. But look at the difference in putters used by Jason day, Adam Scott, and Jordan Spieth. Maybe they should all use the same putter, then we’ll see who can really putt. And get rid of those stupid books. If I can’t get one why should they. They’re pros right?

    • liam

      Jun 24, 2019 at 9:22 am

      so if we make every 100m dash runner wear a size 10 shoe we’d find out who’s the fastest runner? no…i’d guess the fastest would be the runner who happens to fit that shoe.

      same for putting. which style of putter are you going to determine to be used by all. weight, alignment, length, color, feel….these are personal and you can’t simply take one putter and force all players in to it. you wouldn’t find the best putter, you’d find the player that best fits that putter.

  10. Geoffrey Holland

    Jun 24, 2019 at 3:42 am

    Players are so caught up in reading a book instead of reading the green that they’re bound to miss more putts. The book is usually someone else’s interpretation of how the green breaks and it’s not always correct. Players have to learn to read the greens themselves without the stupid books and they will get better.

  11. Jack

    Jun 24, 2019 at 12:22 am

    paralysis by analysis. Just read it, step up to it, and hit it. Players seize up less and deliver a better more confident stroke. Constant second guessing on an inexact art doesn’t make things better. Makes it worse.

  12. Rybo

    Jun 23, 2019 at 10:27 pm

    It’s the ball. Dr. Paul Hurrion has known this for awhile.

    Go to 14:30.

    https://m.youtube.com/watch?v=Qodg2Oe0LP4

    • JP

      Jun 24, 2019 at 7:30 pm

      Tiger won at Pebble with a solid ball (a Nike made by Bridgestone) in 2000. By 2003 everyone was playing ProV1’s or something similar. I don’t think there was a balata wound ball to be found on the PGA Tour by 2003.

  13. Scratchscorer

    Jun 23, 2019 at 9:49 pm

    Because it’s compiled of a different generation of golfers. The younger players that took the place of the older players they replaced shoot lower scores overall, primarily because they hit it much further. They may not putt as well as the guys from yesteryear, but they hit it so much longer and end up with easier approach shots; they’re able to putt less efficiently and still shoot lower scores overall.

  14. Aaron Fisher

    Jun 23, 2019 at 7:25 pm

    Too much money. Players are playing in less events and that dilutes the field every week for your average tour event. Slightly weaker fields make for slightly weaker performance results.

    • liam

      Jun 24, 2019 at 9:26 am

      i think an argument can be made that strength of field is much harder today than a decade ago. today’s number 70 player is much much better than 2001 number 70 player.

  15. Greg

    Jun 23, 2019 at 6:02 pm

    Is it because putter heads have gotten heavier causing too much flex in the putter shaft and that is enough to cause more misses? Maybe if there was some sort of solution that made a stiffer, better putter shaft which could handle those heavier putter head weights? Hmmmmmm…..

    • Russ

      Jun 24, 2019 at 6:00 pm

      You are correct that putter heads are heavier and causing performance issues due to 50+ year old putter shaft technology. In fact, Barney is not out of the golf industry and has started a new company, BreakthroughGolfTechnology. He has designed a after-market shaft that reduces shaft torque from 1.9 to .9 which is a major improvement and allows the player to start the ball on line on a significantly greater percentage due to reduced face twisting. The shaft is called the Stability Shaft. The MSRP seems a little high until you realize you use a putter 24 – 36 times per round and provides the greatest numerical opportunities for total score improvement.
      To provide full transparency, after having Club Champion install the Stability Shaft on my two putters and testing them on both the course (Shot Scope) and SAM PuttLab system to confirm the improved results, I contacted BGT and now install them as part of my club repair business.

    • Gary McCormick

      Jun 25, 2019 at 10:37 am

      I see what you did there. Unfortunately, it’s nonsense. While the Stability Shaft may work well for some players based on feel and balance, there is no “flex problem” in modern putters dues to heavier heads being too much for a standard shaft to handle.

      The data that is presented on the Breakthrough Golf website that purports to depict displacement of the putter head about the vertical axis is, in fact, depicting vibration that does not affect the direction or speed of the ball coming off of the club face.

      I tested the Stability Shaft last year, having one swapped in to replace the standard counter-weighted shaft in my Odyssey Tank Cruiser Anser-style blade putter.
      https://willotheglenongolf.blogspot.com/2018/06/the-stability-shaft-how-good-for-your.html

      The balance and weight distribution – which is the major (or only, really…) performance contribution of the Stability Shaft – were quite different with the new shaft, and it was not until I installed a 50-gram SuperStroke counterweight in the grip that the modified putter felt right again (or better, at least.)

      A couple of weeks ago I removed the Stability Shaft and replaced it with a bog-standard, off the shelf, $10 steel putter shaft with a standard-size Odyssey pistol grip and the aforementioned 50-gram counterweight. This re-mod was a revelation, and transformed that putter’s performance in my hands. The improved weight distribution resulted in a higher head to grip MOI and a more consistent swing, which led to better distance control.

      Note that I am not saying that the Stability Shaft isn’t going to help some players. Putting is very much about feel and balance, and this shaft may work for some people; what I am saying, though, is that their claims about their shaft addressing some supposed shortcoming in standard steel shafts because new-style putter heads are so heavy that they cause a standard putter shaft to flex, is ridiculous.

  16. Sahil

    Jun 23, 2019 at 5:50 pm

    Because all players want to bomb it 350m and then chip ‘n putt. they focus way too much on driving.
    Every single tour pro can hit the green in regulation. Its putting and the short game that makes the difference

    • Tal

      Jun 24, 2019 at 11:32 pm

      This isn’t the case. The difference between the best strikers on tour and the rest is far greater than the best putters and the rest. This is clearly shown when you look at who the best iron players are vs who the best putters are. There’s a huge difference between just hitting a green and hitting a green in the right spot and only the best ball strikers can hit the right spot the majority of the time. Chipping and putting is secondary to driving and approach play.

  17. gunmetal

    Jun 23, 2019 at 3:27 pm

    Combination of much of what has been said.

    1) Game is way more data driven with analytics and stats for everything (IE Aim point, green books, etc) and much less about feel.

    2) Spieth is a good example of the above. He didn’t used to be afraid to be unconventional (going left hand low before the masses) but now he won’t make any meaningful changes like arm lock, conventional, claw, etc. Why? I believe he’s stuck looking at stats.

    3) More 14 club deals from Callaway and maybe even TM which puts a lot of pressure on players to swap one putter for the latest and greatest. This could be a stretch and maybe I’m off, but there’s something to be said for keeping the flat stick constant. I think BK agrees.

    JMO

  18. Shallowface

    Jun 23, 2019 at 2:14 pm

    Perhaps they have moved away (very very slightly) from the USGA recommendation of placing the hole in an area where it is as flat as possible three feet around the cup. Most of us never see that adhered to at the places we play, and many of our three footers are what I call “McDonald’s Putts” because the track of them looks like an arch. You rarely see a pro have to play any break on a three footer.

  19. Underachiever

    Jun 23, 2019 at 11:53 am

    Decreased cup size. ????

  20. Luis Nlazario

    Jun 23, 2019 at 10:59 am

    It’s all about the dam new spikes and shoe soles!
    Old spike marks didn’t damaged surface, and helped!
    Yes there were a lot of players who didn’t know how to walk with them and damaged the greens. Yes because of them we’re suffering the consequences

    • Shallowface

      Jun 23, 2019 at 2:19 pm

      The ONLY reason for the advent of plastic spikes was to sell more replacement spikes. It was determined very quickly that they weren’t viable on shoes like the old leather soled FootJoy Classics, and then we started seeing what we have today. I can remember a time when “turf shoes” were specifically banned on courses in our area, but not anymore. Everyone was told that the greens would be so much better and the marks ate it up. You have no one to blame but yourselves.

    • Stump

      Jun 24, 2019 at 8:52 am

      The Chicken Little Syndrome…one person panics and everyone else follows along. It happened with coconut oil and popcorn, paper grocery bags,etc. It’s also happening with the distance debate. A few people with public pulpits are decrying the increase in driving distance and how it will ruin the game. Soon, they are going to roll back the ball and we will all suffer. One of two things will happen: One, we’ll all play the new ball and will be lucky to hit it 230 or 2. We bifurcate and we keep playing the current ball and the pros play the short ball then the advertising money will dry up because the ball companies won’t put money towards players that play balls that the consumer doesn’t.

  21. Gareth Jones

    Jun 23, 2019 at 10:38 am

    Too much information maybe.

  22. Bill Rctor

    Jun 23, 2019 at 10:13 am

    You need to learn the difference between “points” and “percentage”. We something you are measuring goes from 2% to 1%, it has not dropped 1%, it has dropped 1 point and 50%.

  23. HappydayJ

    Jun 23, 2019 at 10:02 am

    Paralysis of Analysis, as Gary Player likes to say.

  24. Danny Bonin

    Jun 23, 2019 at 9:55 am

    Players are paying more attention to driving and approach shots, they don’t need to putt as well to win today. Times have changed.

  25. Paul

    Jun 23, 2019 at 9:40 am

    Better measurement technology?

  26. Christopher Barnes

    Jun 23, 2019 at 9:09 am

    Super stroke grips

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Opinion & Analysis

The 2 primary challenges golf equipment companies face

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As the editor-in-chief of this website and an observer of the GolfWRX forums and other online golf equipment discourse for over a decade, I’m pretty well attuned to the grunts and grumbles of a significant portion of the golf equipment purchasing spectrum. And before you accuse me of lording above all in some digital ivory tower, I’d like to offer that I worked at golf courses (public and private) for years prior to picking up my pen, so I’m well-versed in the non-degenerate golf equipment consumers out there. I touched (green)grass (retail)!

Complaints about the ills of and related to the OEMs usually follow some version of: Product cycles are too short for real innovation, tour equipment isn’t the same as retail (which is largely not true, by the way), too much is invested in marketing and not enough in R&D, top staffer X hasn’t even put the new driver in play, so it’s obviously not superior to the previous generation, prices are too high, and on and on.

Without digging into the merits of any of these claims, which I believe are mostly red herrings, I’d like to bring into view of our rangefinder what I believe to be the two primary difficulties golf equipment companies face.

One: As Terry Koehler, back when he was the CEO of Ben Hogan, told me at the time of the Ft Worth irons launch, if you can’t regularly hit the golf ball in a coin-sized area in the middle of the face, there’s not a ton that iron technology can do for you. Now, this is less true now with respect to irons than when he said it, and is less and less true by degrees as the clubs get larger (utilities, fairways, hybrids, drivers), but there remains a great deal of golf equipment truth in that statement. Think about it — which is to say, in TL;DR fashion, get lessons from a qualified instructor who will teach you about the fundamentals of repeatable impact and how the golf swing works, not just offer band-aid fixes. If you can’t repeatably deliver the golf club to the golf ball in something resembling the manner it was designed for, how can you expect to be getting the most out of the club — put another way, the maximum value from your investment?

Similarly, game improvement equipment can only improve your game if you game it. In other words, get fit for the clubs you ought to be playing rather than filling the bag with the ones you wish you could hit or used to be able to hit. Of course, don’t do this if you don’t care about performance and just want to hit a forged blade while playing off an 18 handicap. That’s absolutely fine. There were plenty of members in clubs back in the day playing Hogan Apex or Mizuno MP-32 irons who had no business doing so from a ballstriking standpoint, but they enjoyed their look, feel, and complementary qualities to their Gatsby hats and cashmere sweaters. Do what brings you a measure of joy in this maddening game.

Now, the second issue. This is not a plea for non-conforming equipment; rather, it is a statement of fact. USGA/R&A limits on every facet of golf equipment are detrimental to golf equipment manufacturers. Sure, you know this, but do you think about it as it applies to almost every element of equipment? A 500cc driver would be inherently more forgiving than a 460cc, as one with a COR measurement in excess of 0.83. 50-inch shafts. Box grooves. And on and on.

Would fewer regulations be objectively bad for the game? Would this erode its soul? Fortunately, that’s beside the point of this exercise, which is merely to point out the facts. The fact, in this case, is that equipment restrictions and regulations are the slaughterbench of an abundance of innovation in the golf equipment space. Is this for the best? Well, now I’ve asked the question twice and might as well give a partial response, I guess my answer to that would be, “It depends on what type of golf you’re playing and who you’re playing it with.”

For my part, I don’t mind embarrassing myself with vintage blades and persimmons chasing after the quasi-spiritual elevation of a well-struck shot, but that’s just me. Plenty of folks don’t give a damn if their grooves are conforming. Plenty of folks think the folks in Liberty Corner ought to add a prison to the museum for such offences. And those are just a few of the considerations for the amateur game — which doesn’t get inside the gallery ropes of the pro game…

Different strokes in the game of golf, in my humble opinion.

Anyway, I believe equipment company engineers are genuinely trying to build better equipment year over year. The marketing departments are trying to find ways to make this equipment appeal to the broadest segment of the golf market possible. All of this against (1) the backdrop of — at least for now — firm product cycles. And golfers who, with their ~15 average handicap (men), for the most part, are not striping the golf ball like Tiger in his prime and seem to have less and less time year over year to practice and improve. (2) Regulations that massively restrict what they’re able to do…

That’s the landscape as I see it and the real headwinds for golf equipment companies. No doubt, there’s more I haven’t considered, but I think the previous is a better — and better faith — point of departure when formulating any serious commentary on the golf equipment world than some of the more cynical and conspiratorial takes I hear.

Agree? Disagree? Think I’m worthy of an Adam Hadwin-esque security guard tackle? Let me know in the comments.

@golfoncbs The infamous Adam Hadwin tackle ? #golf #fyp #canada #pgatour #adamhadwin ? Ghibli-style nostalgic waltz – MaSssuguMusic

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Fore Love of Golf: Introducing a new club concept

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Episode #16 brings us Cliff McKinney. Cliff is the founder of Old Charlie Golf Club, a new club, and concept, to be built in the Florida panhandle. The model is quite interesting and aims to make great, private golf more affordable. We hope you enjoy the show!

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Opinion & Analysis

On Scottie Scheffler wondering ‘What’s the point of winning?’

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Last week, I came across a reel from BBC Sport on Instagram featuring Scottie Scheffler speaking to the media ahead of The Open at Royal Portrush. In it, he shared that he often wonders what the point is of wanting to win tournaments so badly — especially when he knows, deep down, that it doesn’t lead to a truly fulfilling life.

 

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“Is it great to be able to win tournaments and to accomplish the things I have in the game of golf? Yeah, it brings tears to my eyes just to think about it because I’ve literally worked my entire life to be good at this sport,” Scheffler said. “To have that kind of sense of accomplishment, I think, is a pretty cool feeling. To get to live out your dreams is very special, but at the end of the day, I’m not out here to inspire the next generation of golfers. I’m not out here to inspire someone to be the best player in the world, because what’s the point?”

Ironically — or perhaps perfectly — he went on to win the claret jug.

That question — what’s the point of winning? — cuts straight to the heart of the human journey.

As someone who’s spent over two decades in the trenches of professional golf, and in deep study of the mental, emotional, and spiritual dimensions of the game, I see Scottie’s inner conflict as a sign of soul evolution in motion.

I came to golf late. I wasn’t a junior standout or college All-American. At 27, I left a steady corporate job to see if I could be on the PGA Tour starting as a 14-handicap, average-length hitter. Over the years, my journey has been defined less by trophies and more by the relentless effort to navigate the deeply inequitable and gated system of professional golf — an effort that ultimately turned inward and helped me evolve as both a golfer and a person.

One perspective that helped me make sense of this inner dissonance around competition and our culture’s tendency to overvalue winning is the idea of soul evolution.

The University of Virginia’s Division of Perceptual Studies has done extensive research on reincarnation, and Netflix’s Surviving Death (Episode 6) explores the topic, too. Whether you take it literally or metaphorically, the idea that we’re on a long arc of growth — from beginner to sage elder — offers a profound perspective.

If you accept the premise literally, then terms like “young soul” and “old soul” start to hold meaning. However, even if we set the word “soul” aside, it’s easy to see that different levels of life experience produce different worldviews.

Newer souls — or people in earlier stages of their development — may be curious and kind but still lack discernment or depth. There is a naivety, and they don’t yet question as deeply, tending to see things in black and white, partly because certainty feels safer than confronting the unknown.

As we gain more experience, we begin to experiment. We test limits. We chase extreme external goals — sometimes at the expense of health, relationships, or inner peace — still operating from hunger, ambition, and the fragility of the ego.

It’s a necessary stage, but often a turbulent and unfulfilling one.

David Duval fell off the map after reaching World No. 1. Bubba Watson had his own “Is this it?” moment with his caddie, Ted Scott, after winning the Masters.

In Aaron Rodgers: Enigma, reflecting on his 2011 Super Bowl win, Rodgers said:

“Now I’ve accomplished the only thing that I really, really wanted to do in my life. Now what? I was like, ‘Did I aim at the wrong thing? Did I spend too much time thinking about stuff that ultimately doesn’t give you true happiness?’”

Jim Carrey once said, “I think everybody should get rich and famous and do everything they ever dreamed of so they can see that it’s not the answer.”

Eventually, though, something shifts.

We begin to see in shades of gray. Winning, dominating, accumulating—these pursuits lose their shine. The rewards feel more fleeting. Living in a constant state of fight-or-flight makes us feel alive, yes, but not happy and joyful.

Compassion begins to replace ambition. Love, presence, and gratitude become more fulfilling than status, profits, or trophies. We crave balance over burnout. Collaboration over competition. Meaning over metrics.

Interestingly, if we zoom out, we can apply this same model to nations and cultures. Countries, like people, have a collective “soul stage” made up of the individuals within them.

Take the United States, for example. I’d place it as a mid-level soul: highly competitive and deeply driven, but still learning emotional maturity. Still uncomfortable with nuance. Still believing that more is always better. Despite its global wins, the U.S. currently ranks just 23rd in happiness (as of 2025). You might liken it to a gifted teenager—bold, eager, and ambitious, but angsty and still figuring out how to live well and in balance. As much as a parent wants to protect their child, sometimes the child has to make their own mistakes to truly grow.

So when Scottie Scheffler wonders what the point of winning is, I don’t see someone losing strength.

I see someone evolving.

He’s beginning to look beyond the leaderboard. Beyond metrics of success that carry a lower vibration. And yet, in a poetic twist, Scheffler did go on to win The Open. But that only reinforces the point: even at the pinnacle, the question remains. And if more of us in the golf and sports world — and in U.S. culture at large — started asking similar questions, we might discover that the more meaningful trophy isn’t about accumulating or beating others at all costs.

It’s about awakening and evolving to something more than winning could ever promise.

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