Equipment
Club Champion acquires TXG
Club Champion has today announced the acquisition of Canadian fitter and builder Tour Experience Golf (TXG), bringing the two most prominent custom club fitters on the continent together.
This integration marks the first time that Club Champion will bring their club fitting services beyond USA borders.
Speaking on the merge, Nick Sherburne, co-founder of Club Champion, said
“We are incredibly excited to bring Ian and his crew into the Club Champion family. We’re looking forward to bringing the best of both our capabilities together to serve every golfer.”
According to the press release, the intent behind the merger is “to further expand custom club fitting services across the Canadian golf market and to bring some crossover to the fitting content available for all golfers from both brands.”
On the acquisition, Ian Fraser, TXG’s founder, stated
“There has always been a mutual admiration between TXG and Club Champion. We share a similar belief that every golfer deserves the best possible equipment for their game, and now we get to work together to further that message.”
Club Champion currently has an in-house studio and production crew, while Fraser and his team at TXG have built a digital platform through social channels, including YouTube. TXG has amassed millions of views across the digital board, with 175K subscribers on YouTube alone at the time of publication.
Per the release, TXG’s existing content strategy will lend itself well to Club Champion’s growing presence, and both brands plan to lean on each other to produce quality content for golfers of all levels.
“We’ve got a podcast, they’ve got a podcast. They’ve got awesome video content and we’ve only just started dipping our toes into that lake. This partnership is about so much more than just the masterful club fitting and building services we both offer. It’s about bringing two of the most prominent names in the golf equipment industry together to promote the best possible clubs, the best possible experience, and the best possible service you can find this side of a Tour card.” – Adam Levy, CEO of Club Champion
Tour Edge Golf has today introduced the all-new Exotics mini driver, engineered to deliver a powerful combination of speed, control, and versatility in the long game.
The Exotics Mini combines a titanium face with a stainless-steel body in design to balance ball speed with stability and control, creating a versatile option at the top end of the bag.
At the core of the design is Tour Edge’s proprietary Combo Brazing technology, a high-precision thermal bonding process that seamlessly fuses a titanium cup face to a stainless-steel body into a single, continuous structure. By eliminating energy loss found in traditional multi-piece constructions, Combo Brazing is designed to deliver faster face response, more efficient energy transfer, and a uniquely powerful yet controlled feel.
The multi-material construction also allows mass to be positioned lower and deeper in the head in a bid to increase stability, while the thin titanium face is engineered to maintain ball speed across a wider impact area.
“While the initial goal was to enhance control and versatility in the long game, Combo Brazing ultimately drove measurable gains in ball speed and distance within the mini driver category. In robot testing, we’ve documented higher ball speeds, higher launch, reduced spin, and increased carry and total distance compared to leading models.” – Vice President of R&D Matt Neeley
In addition to distance performance, the Exotics mini emphasizes forgiveness through a heavier stainless-steel body that shifts mass toward the perimeter. This configuration increases MOI relative to traditional all-titanium mini drivers, helping preserve ball speed and directional stability on off-center strikes. Paired with Pyramid Face Technology from the Exotics metalwood line, the design is intended to support consistent speed across the face.
To further enhance MOI, a lightweight carbon fiber crown frees additional mass that is strategically repositioned low and deep in the head in design to improve stability and promote optimal launch with controlled spin.
“We designed the Mini to be about five millimeters shallower than other mini drivers on the market. That change improves playability off the deck. From a clean fairway lie, it can function as a strong 3-wood alternative while still providing control off the tee.” – Tour Edge CEO David Glod
An adjustable hosel system allows for loft and lie tuning to dial in trajectory and shot shape, while a fixed 13-gram rear weight helps stabilize the head through impact to improve dispersion consistency. The Exotics Mini Driver is available in 11.5 and 13.5-degree lofts in right-handed models.
Pricing & Availability
The Exotics Mini Driver is available for pre-order beginning today for $399.99 USD at touredge.com, and will be available for purchase at retail outlets worldwide on May 22, 2026.
In our forums, our members have been pitting a Srixon ZXi combo against a TaylorMade P7CB/770 combo. WRXer ‘edutch22’ is on the hunt for a new set of irons and kicks off the thread saying:
“Looking at picking up a new set of irons and think I’ve narrowed it down to Srixon ZXi combo or Taylormade P7CB/770 combo. I am currently a 5 cap and allbeit I feel irons are my weakness. My miss is a little to the toe side. I am decently steep at 4-5 down. Always thought I am high spin but recently on trackman my 7 was spinning at 5800 roughly.
My question or looking for thoughts on which one would benefit me more from a forgiveness standpoint? Or is there another iron is should be looking at entirely? I only get to play about once or twice a week, if I am not playing a 2-3 day event. Thanks in advance.”
And our members have been sharing their thoughts and suggestions in response.
Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.
- manima1: “You just can’t go wrong with Srixon ZXi7.”
- MattM97: “You have to hit them to know, the V-Sole on the Srixon can be make or break for many.”
- dmeeksDC: “P7CB is more forgiving for me than ZXi7 because my main miss is low middle and the P7CB still flies and spins great on that miss. These are both really nice irons but I like the P7CB more than the Zxi7 and the P770 (or P790) more than the Zxi5. The Srixons are larger so if that gives you confidence that is the way to go. I don’t feel like I get any benefit from the V-sole and the P7CBs live up to their high Maltby forgiveness rating so the TaylorMades have been great for me.”
Entire Thread: “Srixon ZXi combo or TaylorMade P7CB/770 combo? – GolfWRXers discuss”
At GolfWRX, we are a community of like-minded individuals who all experience and express our enjoyment of the game in many ways.
It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.
Currently, in our GolfWRX buy/sell/trade (BST) forum, @pianoman0123 has a 2024 Wilson Staff CB/Blade combo up for grabs.
From the listing: “2024 Wilson Staff CB/Blade Combo. 4-8 irons are CB’s and the 9,PW are Blades. 5-PW have Project X 6.0 Shafts and the 4 Iron has a Steelfiber CW110 Stiff Shaft. Standard Length, Lie and Lofts. These are in very good condition the shafts just don’t work for me. Like new Lamkin Grips on the 5-PW and a stock Golf Pride on the 4 Iron. $525 OBO.”
To check out the full listing in our BST forum, head through the link. If you are curious about the rules to participate in the BST Forum, you can learn more here: GolfWRX BST Rules
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Tom
Jan 13, 2022 at 12:02 pm
That sucks .. fitting off mats and hitting into a net sucks anyway!
B
Jan 13, 2022 at 11:16 am
So TXG no longer associated with True Spec who was building clubs for them
Golf Mikey
Jan 13, 2022 at 5:04 am
I wonder if the original owner of Tour Experience Golf in the UK that allegedly got “shafted” by IF some time ago is shedding any tears?
Paul Runyan
Jan 12, 2022 at 9:02 pm
All about the Benjamin’s!
I won’t be watching anything or buying anything from Club Champion.
And that fake Scottish accent! Won’t have to listen to that anymore…
Best of Luck to Matty!!
BB
Jan 12, 2022 at 11:15 am
In principal, this is like the Saudi government trying to launder their reputation by shelling out big bucks to those golfers with good reputations.
gdb99
Jan 12, 2022 at 10:07 am
I had a Club Champion fitting a year ago. I was not happy.
I was hoping to get a TXG fitting, because I think they have a different approach to the fitting process. TXG came across as listening to the player more, whether that be budget, feels, etc.
I think this merger is bad for TXG, it kind of eliminates a competitor to CC in the fitting world.
hoganben
Jun 7, 2023 at 10:02 pm
why would u then go get another fitting for gosh sake? All the guys i talk to on the range who have custom fitted clubs still suck and they would still suck after another fitting.grow some cajoles and dig it out of the dirt..
Vas
Jan 12, 2022 at 9:58 am
Home run for Club Champion for sure. Whatever it cost to buy an inside path into the Canadian market and bolster your horrendous reputation with TXG’s impeccable reputation was worth it.
Skip
Jan 11, 2022 at 11:32 pm
Sorry boys, but Matt’s gone and he was never a business part of the channel. Only creative and production. Likely Ian’s investors wanted out, and this was his best course of action. CC gets a smooth path to expansion into Canada
Justin
Jan 11, 2022 at 9:19 pm
This is a shame. Don’t fault Ian for cashing in, but Ian and Matt were what led to TXG’s growth and online presence. Sad it’s over.
SMU
Jan 11, 2022 at 8:47 pm
Young Matty Boy, just got a hard street lesson on Capitalism, Ownership, Equity, and Contracts, which is my specialty! Fortunately, he is young and very bright so he will only be better for it.
As far as Club Champion goes, they do NOT have a sustainable business model. For example, here in San Diego, our Del Mar Club Champion thinks because they have the component parts and can assemble your desired shaft / head combo, that they get to charge 3 X MSRP from the manufacturer. It’s utterly absurd. Use Club Champion for the value they truly offer, pay $150 to go test out shaft / head combos, and then order direct from the manufacturer and save yourself from being gouged to the tune of thousands.
SMUgamer
Jan 11, 2022 at 8:22 pm
Young Matty Boy, just got a hard street lesson on Capitalism, Ownership, Equity, and Contracts, which is my specialty! Fortunately, he is young and very bright so he will only be better for it.
As far as Club Champion goes, they do NOT have a sustainable business model. For example, here in San Diego, our Del Mar Club Champion thinks because they have the component parts and can assemble your desired shaft / head combo, that they get to charge 2 X MSRP from the manufacturer. It’s utterly absurd. Use Club Champion for the value they truly offer, pay $150 to go test out shaft / head combos, and then order direct from the manufacturer and save yourself from being gouged to the tune of thousands. Like I said, as the public becomes more educated (along with tech advancement), Club Champion will either pivot or die. Sure hope Ian checked out and documented his escape hatches (or better yet, got cash up front) if Club Champion files BK.
SMUgamer
Jan 11, 2022 at 8:12 pm
Young Matty Boy, just got a hard street lesson on Capitalism, Ownership, Equity, and Contracts, which is my specialty! Fortunately, he is young and very bright so he will only be better for it.
As far as Club Champion goes, they do NOT have a sustainable business model. For example, here in San Diego, our Del Mar Club Champion thinks because they have the component parts and can assemble your desired shaft / head combo, that they get to charge 2 X MSRP from the manufacturer. It’s utterly absurd. Use Club Champion for the value they truly offer, pay $150 to go test out shaft / head combos, and then order direct from the manufacturer and save yourself from being gouged to the tune of thousands. Like I said, as the public becomes more educated (along with tech advancement), Club Champion will either pivot or die. Sure hope Ian checked out and documented his escape hatches (or better yet, got cash up front) if Club Champion files BK.
Brandon
Jan 11, 2022 at 7:10 pm
Hope Ian got a big payday and Matt as well.
Allen Parsons
Jan 11, 2022 at 6:13 pm
Don’t you mean PXG?
Tony Johnson
Jan 11, 2022 at 6:58 pm
Wow, I would have thought PXG with all it’s money from Bob Parsons wouldn’t have to sell out like this?!!!!! I was just starting to like where the company was heading, shame on you PXG, and I wish complete shame on you Ian Fraser and that weirdo Matt on youtube!
Pat Perez' bestie drumpf
Jan 12, 2022 at 9:24 am
Maybe read up on things before saying stupid things…
Jake
Jan 11, 2022 at 3:21 pm
Club Champion obviously has some counterfeit paper behind it that keeps them alive to prey on better companies. I’ve never heard a good thing about their workmanship.
Jack Nash
Jan 12, 2022 at 12:58 pm
If their paper is counterfeit then they fooled Jordan Speith as he’s signed a multi year deal with them.
Ryan Mextorf
Jan 11, 2022 at 12:19 pm
Very sad to hear this news. Ian deserves all the success in the world but unfortunately it comes at the cost of losing Matty and being sold to a company that prides itself on charging customers beyond top dollar for half baked fittings. I imagine the YouTube channel will tank without Matty but club champ will get everything it wants out of this deal.
Joey5Picks
Jan 11, 2022 at 1:23 pm
Who says Matty is going anywhere? Cynical speculation, or do you know something?
Ryan Mextorf
Jan 11, 2022 at 2:01 pm
He posted on his Instagram he was stepping away from TXG.
E
Jan 11, 2022 at 3:54 pm
or rather stepping away from Club Champion from the sounds of it
bossofthemoss07
Jan 12, 2022 at 2:22 pm
Such a shame, TXG’s channel was my favorite for golf and will definitely decline now. Mike is ok but the shows were nowhere near as good when Matt was out for a few weeks. I understand why they did it but it sucks they sold out like that
Mark
Jan 17, 2022 at 9:09 am
I respect Mike but he is just so annoying. Just hates on munis and is a CC snob. “I only play private clubs” He needs a good ass whooping
Justblewbyyou
Jun 7, 2023 at 9:41 pm
oops..somehow cli cked on report comment and it wont let me.fix it..oops