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Opinion & Analysis

Scripted Masters outfits: Newsworthy or not?

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The best pro golfers in the world will be strolling the fairways of Augusta next week…or are they strutting runways? It’s a little unclear, at this point.

For the past several years, Nike has released photos of how the Striped One will be attired in the majors because, apparently, people care. Gradually, it seems other manufacturers have gotten on board, publicizing their “scripted” outfits. However, this is the first year I remember seeing so many “news” items on golf websites and blogs about how various companies have elected to dress their staffers.

Give me predictions. Give me Masters history. Give me features about the history of the clubhouse, the nursery that used to inhabit the property, or reactions to the 2011 changes, now a couple years removed. Heck, give me an in-depth interview with Martha Burke about the admission of Condoleezza Rice and Darla Moore, or a tale of where Billy Payne gets his haircut.

Don’t, however, give me a news item on Justin Rose’s trouser selections.

Steve Elkington tweeted the following cartoon from his SecretInTheDirt.com:

While the rendering may be thick with nostalgia, it does point out an extreme shift from the days when club pros headed out on the circuit to test their games against one another, trying to make a couple bucks in the process, to today’s oversharing, over-marketed, overexposed stars who seem to sleep in beds of cash and lie their heads on pillows made of gold. They are likely never concerned about whether they’ll make enough in a tournament to take care of their caddies and pay for their hotel rooms.

Heck, look at the following Twitter (you think Hogan would have held a smart phone in his calloused palms and tweeted?) bio:

“SoCal Native, FL Resident, Cowboy 4Life, Dirt Jumper, Future Race Car Driver, SemiPro PhotoBomber/Ninja-er, Retired Student, & Professional Traveler”

If you didn’t know, contextually, who would you think it belonged to? A rich kid of Instagram? A jet-setting X-Games fanatic?

I’m not faulting Rickie Fowler. Clearly, he and those like him are the future of the professional game. By all accounts, he’s widely popular with the youth of our fine country. And, indeed, that is the most important thing for the continued growth and endurance of the game we love.

Rather, I’m simply saying that he could stand to include something about golf in his bio and maybe spend a few hours asking himself the hard questions about why he couldn’t take down Tiger at Bay Hill, rather than running home to Bubba Watson’s house to take self-shots.

I mean, the point of competitive golf is to win, right? Likewise, the objective of playing in the Masters Tournament is to win the whole thing, not look good while finishing tied for 38th.

If there’s blame to be cast, it lies more with Nike than Tiger, more with Taylormade-Adidas than with Sergio, and probably more with lazy golf writers drawn to the easy regurgitation of the press releases, which fall into their laps, than any of the aforementioned.

However, I am clearly out of step with the times, as we approach the Georgian vernal right.

So, if it’s a fashion show they want…then it’s only fitting that I —  like an eager sartorial scribe — fawn over every stitch of one outfit from their scripted Masters garb.

Rickie Fowler

Rickie Fowler Masters Script_Hi Res

The day before he’ll suit up in his traditional orange prison jumpsuit (pictured as well), Rickie Fowler will don a sunburst shirt that looks like the dirt bike he would rather be riding. He will pair this with dark blue pants to suggest the water his hopes of victory will be sinking into, should he make the cut, and a white hat, which is nod to the flag of surrender he’ll be waving. (Disclaimer: I kid! I have Fowler pegged for a top-10 finish this week).

Ian Poulter

Ian Poulter Masters Outfit

The British peacock and creative force behind IJP Design will be wearing black-and-white plaid pants from the company’s new “Johnny Miller circa 1975 Collection.” Poulter will pair this with a shirt that, in my humble opinion, may clash with Clifford Roberts’ chosen shade of green, should he win.

Rory McIlroy

rory-mcilroy-scripting

McIlroy’s Saturday outfit looks a little bit like Tiger Woods’ Sunday attire and that’s probably the point. However, Nike has decided to cloak Rory in a pink shirt that’s not quite red since he’s not quite Tiger Woods. Nike is electing, too, to force the Ulsterman to wear silly plaid pants to remind fans that he’s from the United Kingdom (and because Tiger would never wear them).

Tiger Woods

tiger-woods-scripting

It’s appropriate that Tiger Woods will wear shades of gray on a Saturday, a day where his performance has been sickly the past several years. The TW Ultralite Stadium Pants that the golfer will be wearing look an awful lot like wind pants and continue the horrible trek towards Star Trek bodysuits, which I have long feared to be the future of golf apparel. Tiger will also be wearing your grandfather’s sneakers and sport the swoosh, rather than the “TW” logo, on his hat to maximize branding efficiency as TV viewership increases for the weekend.

For more information about how the rest of your golfing heroes will be attiring themselves, feel free to check out the websites of your favorite major apparel manufacturers (as I surely will not). I think I speak for all true golf fans when I say, I can’t wait to see who gets to accessorize their Sunday Masters outfit with a green jacket!

Ben Alberstadt is the Editor-in-Chief at GolfWRX, where he’s led editorial direction and gear coverage since 2018. He first joined the site as a freelance writer in 2012 after years spent working in pro shops and bag rooms at both public and private golf courses, experiences that laid the foundation for his deep knowledge of equipment and all facets of this maddening game. Based in Philadelphia, Ben’s byline has also appeared on PGATour.com, Bleacher Report...and across numerous PGA DFS and fantasy golf platforms. Off the course, Ben is a committed cat rescuer and, of course, a passionate Philadelphia sports fan. Follow him on Instagram @benalberstadt.

13 Comments

13 Comments

  1. Mike D.

    Apr 9, 2013 at 4:41 pm

    The bashing of players in these comments is rather amusing to me. They’re getting paid to wear whatever the manufacturers make, and for the most part have very little time spent advertising what they’re wearing (i.e. Poulter’s, Rory’s, & Tiger’s stuff). So why not spend 5 minutes at a photo shoot so you can earn millions of dollars a year to wear clothes. The insinuation by Elkington and this article that these guys are passing up practice time to promote their gear is absolutely ignorant.

    The only people who make a deal about this is the media. They’re the ones relying on the OEMs to continue pumping money into advertising spots and sponsorship deals. They’re the ones who have to find SOMETHING to fill the 24/7 news cycle. So blame the media for making something out of nothing.

  2. RTG

    Apr 9, 2013 at 2:38 pm

    what has golf become? who the heck cares!!

  3. Chacha

    Apr 9, 2013 at 1:02 pm

    You seem jealous … Societie evolves that’s all …

  4. Joe S

    Apr 9, 2013 at 12:14 pm

    Not; and yes, I’m over 50 and so no longer relevant.

  5. kevin

    Apr 8, 2013 at 11:16 pm

    Who cares what these guys plan to wear. Golfers known to be the worst dressed. polo shirt is not dressing. wearing a baseball cap is not dressing. color coordinating in bright neon colors is not dressing. buttoning up the polo shirt to the top is not dressing but very very nerdy.

  6. J

    Apr 8, 2013 at 9:51 pm

    So you wear unbranded plain slacks and polos without logos…no logos on the shoes…your golf bag have any branding on it… Your headcovers just functional… Is everything about you, your golf bag, your golf clubs just plain, no markings, no individuality.

    This constant… ” it aint what it used to be ” crusade that some golfers/ golf writers seem to be on is tiresome.

    Society progresses. Trends develop, flair, pass and new ones are born behind and in front of it.

    It’s old news.
    Hand over the technology this generation has given you and Ill turn in my bright orange crocodile leather belt.

    Deal?

  7. Rich

    Apr 8, 2013 at 9:48 pm

    not needed to be shown

  8. Pat

    Apr 8, 2013 at 8:50 pm

    Whoa, you are going way too far into this, and it actually got pretty petty at the end and immature. Dude, they get paid A LOT of money to wear a branding on their clothing and as far as the textures, they are all made to be sweat wicking (nike). All that was, was hating, and seemed to be 12 year old jealousy. Gross..

  9. Golf Rig

    Apr 8, 2013 at 8:48 pm

    I for one think they are very cool, it makes the players easy to spot on the course. I have started to track and share outfits and other gear on twitter @GolfRig

  10. Josh

    Apr 8, 2013 at 12:06 pm

    What does their rain gear look like? It is likely that will be the only thing seen for a few days.

  11. Rusty Cage

    Apr 8, 2013 at 10:37 am

    Like it not, professional golf has caught up to the likes of the NFL, MLB, NBA and NHL in terms of marketing and promotion. How individual golfers dress has gone way beyond matters of taste and is now part of any successful marketing campaign built around endorsement contracts.

    As to the question of whether or not this should be considered newsworthy? Is it any more or less newsworthy than the constant “What’s In The Bag?” articles we see on all the major golf publications (online and in print)? OEMs certainly don’t mind the extra publicity these articles generate.

  12. David LoPresti

    Apr 8, 2013 at 9:59 am

    And with this comment:

    “While the rendering may be thick with nostalgia, it does point out an extreme shift from the days when club pros headed out on the circuit to test their games against one another, trying to make a couple bucks in the process, to today’s oversharing, over-marketed, overexposed stars who seem to sleep in beds of cash and lie their heads on pillows made of gold.”

    You lost all credibility

  13. Billy

    Apr 8, 2013 at 9:38 am

    Good article. Definitely not news worthy and it actually really irks me that this is a thing.

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Opinion & Analysis

Brandel Chamblee PGA Championship Q&A: Rose’s huge McLaren risk, distracted LIV pros and why Aronimink suits the bombers

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PGA Championship week is here, and Brandel Chamblee did not hold back in our latest discussion ahead of the season’s second major.

In our 2026 PGA Championship Q&A, golf’s leading analyst made the case that PIF pulling LIV’s funding has left its players competing in a state of confusion, called Justin Rose’s mid-season equipment switch a huge risk at 45, and explained why Aronimink will be a bombers’ delight this week.

Check out the full Q&A below.

Gianni: With the PIF confirming that they’re pulling funding from LIV at the end of the season, what impact do you expect that to have on the LIV players competing at the PGA Championship?

Brandel: I would imagine that they have all been thrown into a state of confusion, and will be distracted, not knowing where they are going to play next year and not knowing exactly their road back to either the DP World Tour or the PGA Tour. Or in Rahm’s case, being tied to a sinking ship for the next few years, likely playing for pennies on the dollar in events that no one cares about or watches.

I doubt this would put him in the best frame of mind to compete at his highest level. Keeping in mind, however, that majors are the only time that LIV disciples get to play in events that matter, so never disregard the motivation they have to prove to the world they are still relevant.

Gianni: Justin Rose switched to McLaren Golf equipment mid-season while playing some of the best golf of his career. What do you make of the change?

Brandel: I don’t really know what to make of Rose switching equipment. It seems a huge risk on his part, even though it is likely, in my opinion, that the clubs he’s playing are similar, if not the exact grinds, to what he was playing previously, with a McLaren stamp on them.

Having said that, at best, it is a distraction when he seemed to be as dialed in with his game as any 45-year-old could be and trending in the majors to perhaps do something that would definitely put him in the Hall of Fame. At worst, given the possibility that these clubs aren’t just duplicates of his old set stamped with McLaren on them, he’s made an equipment change that would take time, and 45-year-old athletes don’t have the time to do such things.

Gianni: Aronimink has only hosted a handful of professional events since it hosted the 1962 PGA Championship. What kind of test does it present, and does a course with less recent major championship history tend to level the playing field?

Brandel: Even though Aronimink has only hosted a handful of meaningful professional events, it has been fairly discerning in who can win there. When Keegan Bradley won the BMW Championship on the Donald Ross masterpiece in 2018, he was the 2nd best iron player on tour coming into that week. When Nick Watney won the AT&T at Aronimink in 2011, he was 2nd in strokes gained total coming into the week.

In 2020, Aronimink hosted the KPMG Championship, and Sei Young Kim won. On the LPGA that year, she was first in greens in regulation, putts per green in regulation, and scoring average on the way to being the LPGA player of the year. And then there is the 1962 PGA Championship won by Gary Player, who eventually became just one of a few players to win the career grand slam on the way to winning 9 majors. It is a formidable test, and if it’s not softened by rain, it will bring out the best in the upper echelons of the game.

Gianni: Is there a specific hole at Aronimink that you think will do the most to decide the winner?

Brandel: The hardest hole at Aronimink in each of the three tour events that have been played there since 2010 has been the long par-3 8th hole, with the par-4 10th being the second hardest, so most of the carnage will happen around the turn, but with the par-5 16th offering opportunities for bold plays and the tough closing holes at 17 and 18, the finish is likely to be frenetic.

Gianni: The PGA Championship has always sat in the shadow of the other majors. What does the ideal PGA Championship look like in your eyes, and what would it take for it to carve out its own identity?

Brandel: The PGA Championship, to whatever degree it suffers from the comparison to the other three majors, is still counted just as much when adding them up at the end of one’s career. Almost 1/3 of Nicklaus’ major wins were the five PGA Championships he won. Walter Hagen won 11 majors, five of which were PGA Championships.

Tiger Woods twice in his career won back-to-back PGA Championships, and those four majors count just as much as the other 11 he won. The PGA may not have the prestige of the other three, but it carries the same weight. Having said that, I preferred the identity that it had as the last major of the year.

Gianni: You nailed your Masters picks. Rory won, Scottie finished solo second, and Morikawa surged to a tie for seventh. Who are your top 3 picks for the PGA Championship and why?

Brandel: I am not a huge fan of majors played on golf courses that have been shorn of most of the trees, although I understand some of the agronomic reasons for doing so and of course the ease with which it allows members to play after errant drives. However, at the highest level, it all but eliminates any strategy off the tee and turns professional golf into an even bigger slugfest. That means that it will likely be a bomber’s delight this week, but fortunately, Scottie Scheffler is long enough to play that game and straight enough to play it better than anyone else.

The major championships give us very few surprises anymore, going back to the beginning of 2012, so the last 57 majors played, the average world rank of the winners has been better than 15th in the world. So look at the highest ranked and longest drivers who are on form coming into the PGA Championship who also have great short games as the surrounds at Aronimink are very challenging. That’s Scottie Scheffler by a mile and then McIlroy and Cameron Young with a far bigger nod towards DeChambeau than I gave him at the Masters.

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Club Junkie

A putter that I love and hate – Club Junkie Podcast

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In this episode of the Club Junkie Podcast, we dive into one of the most interesting flatstick releases of the year with a full review of the new TaylorMade SYSTM 2 putters. After spending time on the greens, I break down what makes this design stand out, where it performs, and why it has me completely torn between loving it and fighting it. If you are into feel, alignment, and consistency, this is one you will want to hear about.

We also take a look at some of the putters in play on the PGA Tour last week. From familiar favorites to a few surprising setups, there is always something to learn from what the best players in the world are rolling with under pressure.

To wrap things up, I walk through the process of building a set of JP Golf Prime irons paired with Baddazz Gold Series shafts. From component selection to performance goals, this is a deep dive into what goes into creating a unique custom set and why this combo has been so intriguing.

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Opinion & Analysis

From 14 handicap to pro: 4 things I’d tell golfers at 50

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This year my 50th birthday. Gosh, where has the time gone?

As a teenager in rural Missouri, some of my junior high and high school years felt interminable. Graduation seemed light years away. But the older I get, the faster life seems to fly by.

I’m also increasingly aware of my mortality. My dad died recently. Earlier this year, a friend and fellow PGA of America professional and I were texting about our next catch-up. The next message I received was news of his unexpected passing at 48. Shortly after, a woman I dated in college succumbed to cancer at 51.

Certainly, one can share perspective at any age. Seniors help freshmen, veterans guide rookies. But reaching this milestone feels like as good a time as any to do one of those “what would I tell my younger self?” articles.

I’ve had a uniquely varied career in golf. I started as a 27-year-old, average-length-hitting, 14-handicap computer engineer and somehow managed to turn pro before running out of money, constantly bootstrapping my way forward. I’ve won qualifiers and set venue records in the World Long Drive Championships, finished fifth at the Speedgolf World Championships, coached all skill levels as a PGA of America professional, built industry-leading swing speed training programs for Swing Man Golf, helped advance the single-length iron market with Sterling Irons®, caddied on the PGA TOUR and PGA TOUR Champions, and played about 300 courses across 32 countries.

It’s been a ride, and I’ve gone both deep and wide.

So while I can consult and advise from a lot of angles, let me keep it to a few things I’d tell the average golfer who wants to improve.

1. Think About What You Want

Everyone has their own reason for picking up a golf club.

Oddly, as a professional athlete, I’m not internally driven by competition. That can be challenging, as the industry currently prioritizes and incentivizes competition over the love of the game.

For me, I love walking and being outdoors. Nature helps balance my energy. I prefer courses that are integrated into the natural beauty of their surroundings. I’m comfortable practicing alone. I’m a deep thinker, and I genuinely enjoy investigating the game, using data and intuition to unearth unique, often innovative insights. I’m fortunate to be strong and athletic, so I appreciate the chance to engage with my abilities. Traveling feels adventurous. I could go on.

You don’t have to overthink it like I do. For you, it might be as simple as hitting balls to escape work, hanging out with friends, and playing loosely with the rules and the score.

The point is to give yourself permission to play for your own reasons, and let that be enough.

But if improvement is your goal, thinking about your destination—and when you want to get there—is important, because it dictates the steps you need to take. When I set out to go from a 14-handicap to the PGA TOUR as quickly as possible, the steps I needed were very different from those of a working golfer trying to break 90 in six months. That’s also different from someone who just wants a few peaceful hours outside each week, away from work or family.

None of these goals are better than the others, but each requires a different plan that you can work backward from.

2. There Are Lots of Things That Can Work

One of the challenges of golf is that, although there are rules for playing, there aren’t clear, industry-wide standards for how to best play the game. There’s a lot of gray area.

You might hear a top coach or trainer insist that a certain move is the best way to swing or train. Then you dig a bit deeper and, much to your confusion and frustration, another respected coach or trainer says something completely different. I don’t think anyone is trying to confuse you—at least I hope not. It’s just where the industry is right now.

You have to be careful with advice from tournament pros, too. They might be great at scoring, but they’re also human and sometimes just as susceptible as amateurs to believing things that don’t really move the needle. Tour players might describe what they feel, but that’s not always what they’re actually doing when assessed with technology.

I recently ran a test on my YouTube channel (which connects to my GolfWRX article “How to use your hands in the golf swing for power and accuracy”), and, interestingly, two of the most commonly taught hand actions produced the worst results in the test.

Coaches can certainly help. If you find someone you connect with to help navigate, that’s great. But there are many ways to get the ball in the hole. In the current landscape, you may need to seek multiple opinions, think critically, and use your own intuition to discern what seems true and whose advice resonates with you.

I’d recommend seeking someone who is open-minded and always learning, because things constantly change. Absolutes like “correct” or “proper” should raise a red flag. AI can be useful, but it tends to confidently repeat popular advice, so proceed with caution.

3. Get Custom Fit

If you’re serious about becoming a better player, getting custom fit is hugely important. There’s no sense fighting your equipment if you don’t have to. Most better players get fit these days and, if they don’t, they’re usually skilled enough to work around clubs that aren’t ideal.

If you plan to play for a long time, it’s worth spending a little more upfront to get something that truly fits you and your game, rather than continually buying and discarding equipment.

Equipment rules haven’t really changed significantly since the early 2000s. To stay in business, manufacturers keep pushing those limits. If you pull a bunch of clubs and balls off the rack and test them, you’ll find differences. I’ve tested two new drivers and seen a 30-yard total distance gap. Usually, the issue isn’t bad equipment; it’s that the combination of components simply isn’t the best fit.

It’s like wearing a new pair of floppy clown shoes. Sure, they’re shoes—but you won’t sprint your best in them compared to track shoes that fit perfectly.

Be wary of what’s called custom fitting, too. Sometimes the term is used as a marketing strategy rather than an actual fitting. In some retail settings, fitters may be incentivized to steer you toward higher-priced components. That doesn’t automatically mean it’s not the best fit, but you should be aware of potential biases.

I learned a version of this lesson outside of golf. Years ago, I bought a tennis racquet at a big box store from a seemingly knowledgeable employee who thought it would suit me best. The racquet gave me tennis elbow, and I spent months recovering with rest and acupuncture. The next season, I invested more time and money to find what actually fit me, and I walked away with something amazing that I still play with years later.

So if you’re going to get fit, be smart about it.

Find someone you believe has deep knowledge—possibly with certifications, but not necessarily. Make sure there’s a wide inventory across many brands. Check recent reviews for the individual fitter if possible. Make sure you trust that the fitter has your best interests at heart. If they’re wearing a hat or shirt with a specific brand’s logo, proceed with caution. Unless you specifically want a certain brand or look, be wary of upsells, especially if two options perform nearly the same.

Also, while golf is called a sport of integrity, there’s a thread of manipulation in the industry. I once drafted an equipment article for an industry magazine, structured just like one of their previous popular stories, with matching word count and great photos. The assistant editor loved it; it was useful to readers and required little work on his part. But the editor-in-chief nixed the story. When I asked why, I was told it was because I wasn’t an advertiser. It turned out the article I’d modeled mine after was a paid ad cleverly disguised as editorial content.

I really dislike games, clickbait, and fear-based manipulation. I hope this changes, but golfers deserve to know it exists.

4. Distance and Strategy Matter

There’s a real relationship between how far you hit the ball and your scoring average, even at the PGA TOUR level.

I experienced this early in my pro career. I started as a power hitter, swinging in the high 120s and breaking 200 mph ball speed with a stock driver.

Back then, some instructors advised swinging at 80%, so I tried slowing down for more accuracy. That worked fine on shorter, tighter courses. But on longer setups, I was coming into greens with too much club, and par 5s stopped being

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