Titleist today announced the latest addition to its WedgeWorks lineup: the A Grind lob wedge. This is a low-bounce lob wedge designed for golfers seeking precision...
How Toulon Golf tells the story A small town named La Jolla rests on the cliffs above the sparkling Pacific Ocean, about 10 miles north of...
As it has done with previous T-Series irons, Titleist is giving golfers the opportunity to take a trip to the dark side. The company’s limited-edition T-Series...
Bridgestone Golf has announced updates to two of its popular golf ball lines with the new e6 Soft and the e12 series. These releases cater to...
Bettinardi Golf has announced the release of its HLX 6.0 Forged wedges, targeting superior spin, control, and precision, according to a press release. Key technology: Bettiniardi...
We spotted Ventus hybrid shafts on tour a few weeks ago and now the they are coming to retail. Fujikura today announced Ventus White wood shafts...
With the successor to his 2023 Super Select line of flagship blade designs, Scotty Cameron chose a throwback name: Studio Style, using the nomenclature in honor...
Ping G430 irons were a top performer in the Pure Enjoyment category of our Best Irons 2024 voting. Now, the Arizona-based company has announced the successor...
What you need to know: Ping considers the new G440 fairway wood line next-generation with the advancements to face structure and center of gravity position. Updated...
Today, Scotty Cameron added five new configurations to the Phantom mallet putter lineup. Amongst the new additions are the new tour-inspired Phantom 5.2 and Phantom 7.2 models to...
Today, Wilson has introduced two golf balls, the Triad and 2025 Duo Soft. The Triad is billed as “the world’s most balanced golf ball.” It features...
What you need to know: Ping substantially refined the cosmetics of its flagship driver line with new G440 drivers. These don’t look like G430, G425, etc....
GolfWRX has been tracking the 2025 Pro V1 and Pro V1x golf balls since tour seeding began at the 2024 Shriners Children’s Open. Adoption was swift, and...
Today, Srixon announced the launch of their all-new ZXi woods, which features the company’s exclusive i-Flex technology. At the heart of the new ZXi woods lineup...
Srixon’s iron offerings have been nothing short of fantastic over the past few years. We have seen the 7 and 5 models voted in as winners...
Odyssey launched its Ai-One and Ai-One Milled putters in November of 2023 and has added additional members to the families since then. Most recently, the Carlsbad-based...
Mizuno Golf has today introduced its most advanced putter to date – the M.Craft X. The M.Craft X is designed to offer the refined feel of a...
Continuing its “Mizuno Week” of launches — which so far includes JPX 925 irons, Pro S-3 irons, and Pro T wedges — the company today announced...
You can’t argue that mini drivers are one of the hottest and most talked about pieces of golf equipment right now. So PXG is adding some...
Mizuno has long been one of the last forged wedges still available in the USA. As most have moved to casting or other processes Mizuno has...
Cleveland Golf has today announced the launch of its all-new RTZ wedges, featuring the brand’s groundbreaking new steel formula called Z-Alloy. This new material is designed...
Cleveland Golf has today unveiled its new Black Satin finish for the renowned HB Soft 2 putter models. The long-lasting, low-glare finish, combined with the UST...
Foresight has been known as a leader in launch monitors for decades and you will see GC Quad units all over the driving ranges at tour...
When you think of forged irons, Mizuno is one of the first names that comes to a golfer’s brain. Mizuno has been considered a leader in...
TaylorMade Golf has today announced the release of Qi35 fairway woods and hybrids. Like never before, Qi35 fairway woods allow golfers to unlock another level of...
What you need to know: TaylorMade engineers sought to eliminate the tradeoff between moment of inertia (greater forgiveness) and low center of gravity (greater distance) with...
What you need to know: New technologies are packed into the entire line of Elyte fairway woods, so Callaway didn’t have to compromise on performance in...
What you need to know: Callaway today announced its 2025 Callaway Elyte drivers, the successor to its “sweeter from every spot” Paradym Ai Smoke drivers. Engineers...
The most well-known shaft from LA Golf right now is the P Series putter shaft, as we have seen a lot of them in play on...
Seeking to create “the ultimate combination of speed, distance, and forgiveness,” Cobra today announced the launch of its game-improvement irons for 2025: Cobra DS-Adapt, Cobra DS-Adapt...
Cobra has today unveiled its full lineup of new fairway metals featuring technologies such as FutureFit33, Adaptive Weighting with updated PWR-Bridge technology, H.O.T. FACE, and carbon fiber crown....
Spotted on the PGA Tour at the Shriners Children’s Open, Cobra today announced its new DS-Adapt family of drivers is heading to retail. What the company...
TaylorMade has today unveiled its new Spider Tour Black family — Spider Tour Black (Small Slant), Spider Tour Black CounterBalance 35’’ (double bend RH only), Spider Tour X Black...
In a press release earlier this week announcing TaylorMade’s acquisition of boutique putter maker Logan Olson, the company stated, “In working with TaylorMade’s team of innovative...
Bridgestone Golf has today announced a lineup of forged irons and wedges. Each model is forged from ultra-premium materials in Japan and is aimed at players...