Many of the patents major OEMs apply for with the U.S. Patent and Trademark Office take several months to a year to get published, or made public....
To help kick off golf season, TaylorMade is turning Times Square into a driving range by hosting the TaylorMade Speed Pocket World Challenge. That’s right. On...
Love is in the air, and on the greens in Singapore. Soon-to-be-married Paula Creamer dropped a snaking 75-foot eagle putt in a playoff against Azahara Munoz...
TaylorMade launched its new SLDR MiniDriver this week at the WGC-Cadillac Championship, giving us the first in-hand photos of the company’s yet-to-be-released driving fairway wood. The...
Welcome to another edition of “Tweets of the week,” wherein we take a brief survey of the minutia that populated the social media sphere during the...
TaylorMade’s much rumored SLDR “MiniDriver” has finally made its way onto the USGA List of Conforming Club Heads. The club, which is expected to be unveiled around...
Adidas Golf has released the first of a series of six videos that highlight the science behind their technologies in footwear and apparel. John Brenkus, the...
TaylorMade’s Sean Toulon has had a front-row seat for the many changes that have occurred in the golf industry in the last two decades. The Madison,...
TaylorMade’s will debut its new “Speed Police” ad campaign today during the Round 1 of the WGC-Accenture Match Play Championship, which features string-puppet versions of Jason...
Since 2012, TaylorMade-adidas Golf has been one of the hottest golf companies on the planet. Now, in addition to some of the most popular equipment lines,...
In most ways, amateurs need their golf balls to perform like the premium balls used by professional golfers. With the driver, for example, most amateurs prefer...
Many of the patents major OEMs apply for with the U.S. Patent and Trademark Office take several months to a year to get published, or made public....
Pros: Miminimal vibration on off-center strikes and easy to hit from a variety of lies. Impressive distance, and $20 cheaper than SLDR. Cons: Some might not...
TaylorMade announced today the release of their most well-rounded golf balls to date, the Tour Preferred and Tour Preferred X. The Tour Preferred golf balls include...
Another PGA Merchandise has come and gone, which means it’s time for us to tally our votes for our favorites from the yearly golf equipment extravaganza...
What new irons are getting the most buzz early in 2014, and which ones are testing the best at fitters around the world? You don’t have...
Equipment signing period is in full throttle with handfuls of PGA Tour standouts making a move to different sponsors for the 2014 season. Some of the...
Pros: Consistent launch and carry on strikes anywhere on the club’s large sweet spot, particularly those low on the face. Impressive distance for a driver with...
TaylorMade has released its long-awaited line of 2014 Tour Preferred CB, MC and MB irons, which will hit stores on Jan. 6. TaylorMade will be hosting...
TaylorMade has announced the release of a 30-cubic-centimeter smaller version of its popular SLDR driver, the SLDR 430. The much-anticipated driver, available on Dec. 20 for...
Pros: Higher spinning than the SLDR fairway woods, which will help JetSpeed’s target audience (golfers who need to hit the ball higher) hold greens. Muted appearance, subdued crown...
TaylorMade urged golfers to dial up the loft on its August-released SLDR drivers, but no one could see them taking it this far. The company has announced that...
Justin Rose posted a photo on Twitter today of the mixed set of TaylorMade’s soon-to-be-released Tour Preferred irons that he plans to use at the Nedbank Challenge in...
Pros: The SLDR fairway woods and hybrids offer a low-spinning trajectory in a clean and refreshingly understated package. The next generation of “speed slot” technology is marginally...
There has been a lot of chatter in our forums over the past couple of days about the addition of a TaylorMade SLDR 430 TP to...
The forums are buzzing with a nearly 30-page thread ignited by spy photos of TaylorMade’s soon-to-be-released Tour Preferred iron series. The thread exploded three weeks ago...
Another day, another leak TaylorMade’s soon-to-be released Tour Preferred (TP) irons. The name of the irons pictured above, MC, stands for “muscle cavity.” They are expected...
Pictured above (from left) are the TaylorMade JetSpeed 3 Wood, Driver and Fairway Metal Just three weeks ago, TaylorMade announced its SLDR fairway woods and hybrids....
TaylorMade-adidas Golf announced third-quarter sales of $280 million worldwide, including increased sales in the iron, footwear and apparel categories. Year-to-date (YTD) sales have now reached $1.3...
For months, there has been speculation in our forums about the revival of TaylorMade’s TP (Tour Preferred) line of clubs, the company’s famed lineup of tour-inspired...
Tom Olsavsky, senior director of product creation at TaylorMade, will replace Tom Preece as the vice president of research and development for Cobra-Puma Golf. Olsavsky, 49,...
At the Presidents Cup earlier this month, Ernie Els was spotted playing a Titleist golf ball, a departure from the Callaway HEX Black Tour he’s teed...
Like TaylorMade’s SLDR driver, the company’s new SLDR fairway woods and hybrids promise golfers more distance from a lower, more forward center of gravity. The SLDR...
Pros: At address, SpeedBlades are an absolute confidence booster with a thin(ish) top line. They have a great trampoline-like feel when flushed, and mishits won’t punish...
If a picture can be worth a thousand words, a logo can be worth a fair bit more. Like millions. Or billions. The total golf economy...