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Opinion & Analysis

How Solid is Your Pre-Shot Routine?

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Years ago, I had the pleasure of enjoying the wonderful golf courses with good friends at the American Club in Kohler, Wisconsin. A totally unexpected thrill was to be joined for two of the days by Ian Baker-Finch. He is, without a doubt, the nicest and most down-to-earth gentleman/celebrity that I have ever met, although my celebrity list is not all that long.

Over dinner, I asked Ian how he had handled the intense pressure of standing on the 10th tee of The Open, with a slim, two-stroke lead and nine more holes to play. Without hesitation, he said that he simply lost himself in his pre-shot routine, focusing on the exact same setup, two waggles, and WOOSH! Next thing he knew, he was a major champion.

This was by no means a new concept for me. I had a pre-shot routine and had worked to refine it, but Ian’s remarks made me refocus on its importance.

Let’s Define the Pre-Shot Routine

There are two important processes we should go through before we hit a golf ball. First, we plan the shot. This involves visualizing the shot and selecting the right club to make it happen. Once all the decisions are made and the shot is visualized, we step forward and move into our address position and execute the shot. I like to think of it as stepping into your “execution chamber.” When you close the chamber door behind you, you cannot hear or think about anything except moving through the choreographed steps of your setup and shot execution.

How Long Should It Take?

Here, I am talking only about the final stage of your routine. Specifically, the time when you step forward from behind the ball into the chamber. After my conversation with Ian Baker-Finch, I put a stop watch on the world’s best players, particularly in their greatest pressure situations. This included Phil Mickelson during his march to victory in the final round of the 2004 Masters and Tiger in one of his many major wins. The results were interesting and confirmed Ian’s story. It became clear that the pre-shot routine not only sets the platform for proper shot execution, but perhaps more importantly, occupies the mind with a positive script that prevents the interference of doubts or the fears of poor results.

Tiger’s pre-shot routine was relatively quick, 14-15 seconds, while Phil’s was 17-18 seconds. The longest I have seen was Hideki Matsuyama while securing his recent win of the 2017 Waste Management Phoenix Open. Matsuyama, who’s known for a trademark pause at the top of his backswing, took what seemed like a lifetime of 22 seconds to finally strike the ball. It was, however, the same for every full swing.

How Can You Use This? 

Develop your own pre-shot routine and divide it into the two segments discussed:

  • Step 1: Thinking, planning and visualizing the shot.
  • Step 2: Setup and execution. Ideally, all of Step 1 is accomplished before it is your turn to play.

Have your coach or a friend time you in Step 2 (the execution chamber) from the moment you step forward and begin to address the ball until your club makes contact. If you take more than 20 seconds, you are not only wasting time but also leaving too much of an opening for doubt and confusion to seep into your chamber.

Use your pre-shot routine whenever you practice. Make it an automatic part of each shot and the same every time, whether you are on the course or in the practice area. Remember, a solid pre-shot routine helps to insure proper ball position and alignment while promoting consistency in your golf swing. Further, relying on a solid routine is the best defense against the pressure of competition.

For a Complete Strokes Gained Analysis of your game, log on to www.shotbyshot.com.

In 1989, Peter Sanders founded Golf Research Associates, LP, creating what is now referred to as Strokes Gained Analysis. His goal was to design and market a new standard of statistically based performance analysis programs using proprietary computer models. A departure from “traditional stats,” the program provided analysis with answers, supported by comparative data. In 2006, the company’s website, ShotByShot.com, was launched. It provides interactive, Strokes Gained analysis for individual golfers and more than 150 instructors and coaches that use the program to build and monitor their player groups. Peter has written, or contributed to, more than 60 articles in major golf publications including Golf Digest, Golf Magazine and Golf for Women. From 2007 through 2013, Peter was an exclusive contributor and Professional Advisor to Golf Digest and GolfDigest.com. Peter also works with PGA Tour players and their coaches to interpret the often confusing ShotLink data. Zach Johnson has been a client for nearly five years. More recently, Peter has teamed up with Smylie Kaufman’s swing coach, Tony Ruggiero, to help guide Smylie’s fast-rising career.

7 Comments

7 Comments

  1. Jasian Day

    Jun 1, 2017 at 4:19 pm

    I walk the course 99% of the time….
    I guess most of all my preshot junk happens a few yards short of the ball as I’m walking to it…
    I check the pin sheet, get a rough yardage from my gps, and think about how the hole plays and how I’m hitting it
    Once I get to the ball I probably hit it in less than 25 seconds unless I feel alignment or ball position is wrong
    No practice swings yo

  2. Jack

    May 31, 2017 at 11:10 pm

    Visualize shot, choose club, wind etc. Step up then do a small practice swing, address ball and check aim, do a quick two waggles and smash it. I’m usually pretty quick but I have found it’s better to work in a practice swing or two executing the swing say a 3/4 swing or a punch shot. Full shots I just swing away. Checking the target really helps you be more target oriented as well as knowing your alignment.

  3. Mad-Mex

    May 31, 2017 at 11:08 pm

    What is this pre-shot routine you speak of ??!?!!? I think it changes almost with every shot! Need to establish one.

  4. Edrem

    May 31, 2017 at 1:39 pm

    None of that makes any difference for you when you have a crap swing with which you can’t hit the ball straight like you lmao

  5. Philip

    May 31, 2017 at 10:47 am

    My pre-shot routine takes about 10-15 seconds, however, when I am in that mode it seems like time has slowed to a crawl. This season I am finding that once I enter my pre-shot routine I tend to no longer hear anything around me, my heart slows, and my breathing gets deeper and slower. If I can still hear others around me after 5 seconds than I usually miss my target – I still have to learn to stop and reload if I haven’t truly entered my space inside my head. I will cost my group more lost time with my miss than if I back off and retry.

    • Philip

      May 31, 2017 at 12:46 pm

      Nothing … the objective is to quite my mind while only focusing on my target where I want the ball to go. Before I start I have already decided on my target, miss, and ball flight (high/low/draw/fade) so once my mind is clear and calm I set up to the ball, create my shot and fire. If I am working with a swing thought I do it during my practice swing before I start my pre-shot routine … during my swing I let my body do what it does a LOT better than me.

    • Peter Sanders

      Jun 1, 2017 at 9:13 am

      Good Q! It is important to occupy your thoughts with the positive steps of your routine. I advocate that you can also have ONE positive swing key or thought. Mine vary depending how I am playing or what I am focusing on that day but it must be one, last positive thought.

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Opinion & Analysis

Brandel Chamblee PGA Championship Q&A: Rose’s huge McLaren risk, distracted LIV pros and why Aronimink suits the bombers

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PGA Championship week is here, and Brandel Chamblee did not hold back in our latest discussion ahead of the season’s second major.

In our 2026 PGA Championship Q&A, golf’s leading analyst made the case that PIF pulling LIV’s funding has left its players competing in a state of confusion, called Justin Rose’s mid-season equipment switch a huge risk at 45, and explained why Aronimink will be a bombers’ delight this week.

Check out the full Q&A below.

Gianni: With the PIF confirming that they’re pulling funding from LIV at the end of the season, what impact do you expect that to have on the LIV players competing at the PGA Championship?

Brandel: I would imagine that they have all been thrown into a state of confusion, and will be distracted, not knowing where they are going to play next year and not knowing exactly their road back to either the DP World Tour or the PGA Tour. Or in Rahm’s case, being tied to a sinking ship for the next few years, likely playing for pennies on the dollar in events that no one cares about or watches.

I doubt this would put him in the best frame of mind to compete at his highest level. Keeping in mind, however, that majors are the only time that LIV disciples get to play in events that matter, so never disregard the motivation they have to prove to the world they are still relevant.

Gianni: Justin Rose switched to McLaren Golf equipment mid-season while playing some of the best golf of his career. What do you make of the change?

Brandel: I don’t really know what to make of Rose switching equipment. It seems a huge risk on his part, even though it is likely, in my opinion, that the clubs he’s playing are similar, if not the exact grinds, to what he was playing previously, with a McLaren stamp on them.

Having said that, at best, it is a distraction when he seemed to be as dialed in with his game as any 45-year-old could be and trending in the majors to perhaps do something that would definitely put him in the Hall of Fame. At worst, given the possibility that these clubs aren’t just duplicates of his old set stamped with McLaren on them, he’s made an equipment change that would take time, and 45-year-old athletes don’t have the time to do such things.

Gianni: Aronimink has only hosted a handful of professional events since it hosted the 1962 PGA Championship. What kind of test does it present, and does a course with less recent major championship history tend to level the playing field?

Brandel: Even though Aronimink has only hosted a handful of meaningful professional events, it has been fairly discerning in who can win there. When Keegan Bradley won the BMW Championship on the Donald Ross masterpiece in 2018, he was the 2nd best iron player on tour coming into that week. When Nick Watney won the AT&T at Aronimink in 2011, he was 2nd in strokes gained total coming into the week.

In 2020, Aronimink hosted the KPMG Championship, and Sei Young Kim won. On the LPGA that year, she was first in greens in regulation, putts per green in regulation, and scoring average on the way to being the LPGA player of the year. And then there is the 1962 PGA Championship won by Gary Player, who eventually became just one of a few players to win the career grand slam on the way to winning 9 majors. It is a formidable test, and if it’s not softened by rain, it will bring out the best in the upper echelons of the game.

Gianni: Is there a specific hole at Aronimink that you think will do the most to decide the winner?

Brandel: The hardest hole at Aronimink in each of the three tour events that have been played there since 2010 has been the long par-3 8th hole, with the par-4 10th being the second hardest, so most of the carnage will happen around the turn, but with the par-5 16th offering opportunities for bold plays and the tough closing holes at 17 and 18, the finish is likely to be frenetic.

Gianni: The PGA Championship has always sat in the shadow of the other majors. What does the ideal PGA Championship look like in your eyes, and what would it take for it to carve out its own identity?

Brandel: The PGA Championship, to whatever degree it suffers from the comparison to the other three majors, is still counted just as much when adding them up at the end of one’s career. Almost 1/3 of Nicklaus’ major wins were the five PGA Championships he won. Walter Hagen won 11 majors, five of which were PGA Championships.

Tiger Woods twice in his career won back-to-back PGA Championships, and those four majors count just as much as the other 11 he won. The PGA may not have the prestige of the other three, but it carries the same weight. Having said that, I preferred the identity that it had as the last major of the year.

Gianni: You nailed your Masters picks. Rory won, Scottie finished solo second, and Morikawa surged to a tie for seventh. Who are your top 3 picks for the PGA Championship and why?

Brandel: I am not a huge fan of majors played on golf courses that have been shorn of most of the trees, although I understand some of the agronomic reasons for doing so and of course the ease with which it allows members to play after errant drives. However, at the highest level, it all but eliminates any strategy off the tee and turns professional golf into an even bigger slugfest. That means that it will likely be a bomber’s delight this week, but fortunately, Scottie Scheffler is long enough to play that game and straight enough to play it better than anyone else.

The major championships give us very few surprises anymore, going back to the beginning of 2012, so the last 57 majors played, the average world rank of the winners has been better than 15th in the world. So look at the highest ranked and longest drivers who are on form coming into the PGA Championship who also have great short games as the surrounds at Aronimink are very challenging. That’s Scottie Scheffler by a mile and then McIlroy and Cameron Young with a far bigger nod towards DeChambeau than I gave him at the Masters.

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Club Junkie

A putter that I love and hate – Club Junkie Podcast

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In this episode of the Club Junkie Podcast, we dive into one of the most interesting flatstick releases of the year with a full review of the new TaylorMade SYSTM 2 putters. After spending time on the greens, I break down what makes this design stand out, where it performs, and why it has me completely torn between loving it and fighting it. If you are into feel, alignment, and consistency, this is one you will want to hear about.

We also take a look at some of the putters in play on the PGA Tour last week. From familiar favorites to a few surprising setups, there is always something to learn from what the best players in the world are rolling with under pressure.

To wrap things up, I walk through the process of building a set of JP Golf Prime irons paired with Baddazz Gold Series shafts. From component selection to performance goals, this is a deep dive into what goes into creating a unique custom set and why this combo has been so intriguing.

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Opinion & Analysis

From 14 handicap to pro: 4 things I’d tell golfers at 50

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This year my 50th birthday. Gosh, where has the time gone?

As a teenager in rural Missouri, some of my junior high and high school years felt interminable. Graduation seemed light years away. But the older I get, the faster life seems to fly by.

I’m also increasingly aware of my mortality. My dad died recently. Earlier this year, a friend and fellow PGA of America professional and I were texting about our next catch-up. The next message I received was news of his unexpected passing at 48. Shortly after, a woman I dated in college succumbed to cancer at 51.

Certainly, one can share perspective at any age. Seniors help freshmen, veterans guide rookies. But reaching this milestone feels like as good a time as any to do one of those “what would I tell my younger self?” articles.

I’ve had a uniquely varied career in golf. I started as a 27-year-old, average-length-hitting, 14-handicap computer engineer and somehow managed to turn pro before running out of money, constantly bootstrapping my way forward. I’ve won qualifiers and set venue records in the World Long Drive Championships, finished fifth at the Speedgolf World Championships, coached all skill levels as a PGA of America professional, built industry-leading swing speed training programs for Swing Man Golf, helped advance the single-length iron market with Sterling Irons®, caddied on the PGA TOUR and PGA TOUR Champions, and played about 300 courses across 32 countries.

It’s been a ride, and I’ve gone both deep and wide.

So while I can consult and advise from a lot of angles, let me keep it to a few things I’d tell the average golfer who wants to improve.

1. Think About What You Want

Everyone has their own reason for picking up a golf club.

Oddly, as a professional athlete, I’m not internally driven by competition. That can be challenging, as the industry currently prioritizes and incentivizes competition over the love of the game.

For me, I love walking and being outdoors. Nature helps balance my energy. I prefer courses that are integrated into the natural beauty of their surroundings. I’m comfortable practicing alone. I’m a deep thinker, and I genuinely enjoy investigating the game, using data and intuition to unearth unique, often innovative insights. I’m fortunate to be strong and athletic, so I appreciate the chance to engage with my abilities. Traveling feels adventurous. I could go on.

You don’t have to overthink it like I do. For you, it might be as simple as hitting balls to escape work, hanging out with friends, and playing loosely with the rules and the score.

The point is to give yourself permission to play for your own reasons, and let that be enough.

But if improvement is your goal, thinking about your destination—and when you want to get there—is important, because it dictates the steps you need to take. When I set out to go from a 14-handicap to the PGA TOUR as quickly as possible, the steps I needed were very different from those of a working golfer trying to break 90 in six months. That’s also different from someone who just wants a few peaceful hours outside each week, away from work or family.

None of these goals are better than the others, but each requires a different plan that you can work backward from.

2. There Are Lots of Things That Can Work

One of the challenges of golf is that, although there are rules for playing, there aren’t clear, industry-wide standards for how to best play the game. There’s a lot of gray area.

You might hear a top coach or trainer insist that a certain move is the best way to swing or train. Then you dig a bit deeper and, much to your confusion and frustration, another respected coach or trainer says something completely different. I don’t think anyone is trying to confuse you—at least I hope not. It’s just where the industry is right now.

You have to be careful with advice from tournament pros, too. They might be great at scoring, but they’re also human and sometimes just as susceptible as amateurs to believing things that don’t really move the needle. Tour players might describe what they feel, but that’s not always what they’re actually doing when assessed with technology.

I recently ran a test on my YouTube channel (which connects to my GolfWRX article “How to use your hands in the golf swing for power and accuracy”), and, interestingly, two of the most commonly taught hand actions produced the worst results in the test.

Coaches can certainly help. If you find someone you connect with to help navigate, that’s great. But there are many ways to get the ball in the hole. In the current landscape, you may need to seek multiple opinions, think critically, and use your own intuition to discern what seems true and whose advice resonates with you.

I’d recommend seeking someone who is open-minded and always learning, because things constantly change. Absolutes like “correct” or “proper” should raise a red flag. AI can be useful, but it tends to confidently repeat popular advice, so proceed with caution.

3. Get Custom Fit

If you’re serious about becoming a better player, getting custom fit is hugely important. There’s no sense fighting your equipment if you don’t have to. Most better players get fit these days and, if they don’t, they’re usually skilled enough to work around clubs that aren’t ideal.

If you plan to play for a long time, it’s worth spending a little more upfront to get something that truly fits you and your game, rather than continually buying and discarding equipment.

Equipment rules haven’t really changed significantly since the early 2000s. To stay in business, manufacturers keep pushing those limits. If you pull a bunch of clubs and balls off the rack and test them, you’ll find differences. I’ve tested two new drivers and seen a 30-yard total distance gap. Usually, the issue isn’t bad equipment; it’s that the combination of components simply isn’t the best fit.

It’s like wearing a new pair of floppy clown shoes. Sure, they’re shoes—but you won’t sprint your best in them compared to track shoes that fit perfectly.

Be wary of what’s called custom fitting, too. Sometimes the term is used as a marketing strategy rather than an actual fitting. In some retail settings, fitters may be incentivized to steer you toward higher-priced components. That doesn’t automatically mean it’s not the best fit, but you should be aware of potential biases.

I learned a version of this lesson outside of golf. Years ago, I bought a tennis racquet at a big box store from a seemingly knowledgeable employee who thought it would suit me best. The racquet gave me tennis elbow, and I spent months recovering with rest and acupuncture. The next season, I invested more time and money to find what actually fit me, and I walked away with something amazing that I still play with years later.

So if you’re going to get fit, be smart about it.

Find someone you believe has deep knowledge—possibly with certifications, but not necessarily. Make sure there’s a wide inventory across many brands. Check recent reviews for the individual fitter if possible. Make sure you trust that the fitter has your best interests at heart. If they’re wearing a hat or shirt with a specific brand’s logo, proceed with caution. Unless you specifically want a certain brand or look, be wary of upsells, especially if two options perform nearly the same.

Also, while golf is called a sport of integrity, there’s a thread of manipulation in the industry. I once drafted an equipment article for an industry magazine, structured just like one of their previous popular stories, with matching word count and great photos. The assistant editor loved it; it was useful to readers and required little work on his part. But the editor-in-chief nixed the story. When I asked why, I was told it was because I wasn’t an advertiser. It turned out the article I’d modeled mine after was a paid ad cleverly disguised as editorial content.

I really dislike games, clickbait, and fear-based manipulation. I hope this changes, but golfers deserve to know it exists.

4. Distance and Strategy Matter

There’s a real relationship between how far you hit the ball and your scoring average, even at the PGA TOUR level.

I experienced this early in my pro career. I started as a power hitter, swinging in the high 120s and breaking 200 mph ball speed with a stock driver.

Back then, some instructors advised swinging at 80%, so I tried slowing down for more accuracy. That worked fine on shorter, tighter courses. But on longer setups, I was coming into greens with too much club, and par 5s stopped being

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