Bridgestone has carved its niche among better golfers with its forged irons, but its latest model expands the company’s reach to golfers who need more forgiveness and...
Callaway’s XR drivers, fairway woods and hybrids use the company’s new-and-improved Hyper Speed Face Cup technology to produce faster ball speeds — without skimping on forgiveness. The...
Callaway ‘s new XR iron line, which includes the XR and XR Pro irons, uses the company’s new Face Cup 360 technology that improves ball speed...
To improve on a classic, SeeMore went bigger. Much bigger. Its new Giant FGP putter is 28 percent larger than the original FGP putter, which has been used to win two major championships and...
Puma’s new TITANTOUR golf shoes are cool in every sense of the word. The shoes are designed to regulate temperature with what Puma is calling Outlast Certified...
Equipment is accurate as of the Hyundai Tournament of Champions (1/11/16). Driver: Callaway XR Pro Driver (9 degrees) Shaft: Aldila Rogue Limited Edition 3 Wood: Callaway Great Big Bertha (15 degrees)...
Driver: Callaway Big Bertha (8.5 degrees) Shaft: Mitsubishi Rayon Diamana ‘ahina 70 XX-flex Length: 45 inches Fairway Wood: Callaway X2 Hot Pro (12.5 degrees) Shaft: Mitsubishi Rayon...
Along with its new J715 drivers, Bridgestone golf will release new J15 fairway woods and hybrids that promise improved ball speeds, higher launch angles and more...
Pros: Big forgiveness, low spin. The ball speed, launch angle and spin rate are very consistent, even on mishits. Cons: Not as low spinning as leading...
Different golfers need different wedges, but they’re all searching for the same thing. “When you have a wedge that’s just right for you, it doesn’t dig...
What if you could improve the consistency of your putting stroke just by changing the weight of your putter head? That question led to the creation...
After two years with TaylorMade as an equipment sponsor, Ryan Moore has decided to go an unusual path in 2015. According to a PGATour.com report, Moore...
We’ve heard about GoDaddy founder Bob Parson’s interest in the golf equipment industry for several years. Now, we’re seeing it. In August 2013, Parson hired two...
Photos leaked in our forum show what appears to be a new TaylorMade wedge line called the R-Series. The two photos show two different grinds, TaylorMade’s...
A new year, a new batch of patent filings: It’s time to take a look at what the major OEMs are working on. Last time, we...
Bridgestone is set to release its newest iron line — the J15 Forged family. Each iron has a different size and construction to offer something to...
Odyssey’s Works putters merge two of the company’s most successful technologies to create something new. The putters use a new insert — called Fusion RX — that combines...
The Acushnet Company, which owns Titleist and Footjoy, is in talks with U.S.-based advisory firm Solebury Capital about a possible initial public offering (IPO), according to...
The PGA Tour kicks off its 2015 season this week at the Hyundai Tournament of Champions at the Kapalua Resort in Kapalua, Hawaii, and Bettinardi is...
If you’re not a fan of companies that release several new drivers each year, Bridgestone’s philosophy could be music to your ears. The company’s new J715 460...
The significant problems we face in life can not be solved at the same level of thinking we were at when we created them,” Albert Einstein...
We’ve reached the point where one fairway wood isn’t just one fairway wood anymore. Callaway’s Big Bertha Alpha 815 fairway woods have two adjustable weights in their...
Lighter is faster. It holds true in car racing, running, and well… just about everything. Same for golf shafts too, right? In theory, lighter shafts allow golfers...
The “Table Full of Jewelry” is Ronnie McGraw’s incredible collection of Ben Hogan iron heads. Laid out like a banquet, the assortment of some of the...
Golfers have been told about (and ignored) the benefits of custom fitting for years, but just as the practice started to gain traction with average golfers...
If you’re into golf equipment, you can probably name several small companies that make putters, irons and forged wedges. Now name a small company that makes...
Don’t think of it as a new putter line. Think of these putters as distinct models that just happen to be released at the same time. That...
The “have your cake and eat it too” of golf balls? It just might be Callaway’s new Chrome Soft, a golf ball that’s promising tour-level distance...
Equipment accurate as of the Franklin Templeton Shootout (12/11/14). Driver: Titleist 915D3 (9.5 degrees) Shaft: Mitsubishi Rayon Diamana S+ 70X 3 Wood: Titleist 915F (13.5 degrees) Shaft: Fujikura Rombax P95X Hybrid: Titleist...
Equipment is accurate as of the WGC-HSBC Champions (11/10/15). Driver: Titleist 915D2 (9.5 degrees) Shaft: Aldila Rogue Black Limited Edition 60TX 3 Wood: Titleist 915F (15 degrees) Shaft: Graphite...
Equipment is accurate as of The Presidents Cup (10/8/15). Driver: Cobra Fly Z+ (10.5 degrees, Orange) Shaft: Matrix Reign Black G-70T (X-Flex) Shaft Specs: 44.5 inches,...
Equipment is accurate as of The Wyndham Championship (8/22/15). Driver: Nike Vapor Speed Prototype Shaft: Matrix Ozik TP7HDe X-Flex 3 Wood: Nike Vapor Speed (15 degrees)...
Pros: A high-launching shaft that feels very smooth. Available for woods (50, 60 and 70-gram models) and hybrids (70 and 80-gram models). Cons: They’re cheaper than Graphite Design’s...
Cobra’s new Fly Z+ Forged irons, the apparent successor to Cobra’s Bio Cell+ irons, were spotted at the 2014 Hero World Challenge in Rickie Fowler’s bag...
2015 marks the 90th anniversary of Lamkin Golf Grips. The longest-standing gripmaker in the golf industry is fresh off the success of the UTx and R.E.L....